IiMbasa zoKhenketho lweTomorrow, ngoku zikunyaka wabo wesithandathu phantsi kolawulo lweWorld Travel & Tourism Council (WTTC) zijolise ekuqondeni eyona ndlela ilungileyo kukhenketho oluzinzileyo kushishino lokhenketho nokhenketho kwihlabathi jikelele. Ukunika inkxalabo ekhulayo malunga nemithombo yendalo neyenkcubeko, la mabhaso abaluleke kakhulu WTTC kunye nokubonelela ibhunga ngethuba lokukhuthaza kunye nokusebenzisana neenkokeli zeshishini kukhenketho olunenkathalo, kuqaqambisa imizekelo ephambili yendlela yokusebenza egqwesileyo.
Amabhaso amiselwa ngokweendidi ezi-4:
IBHASO LOBUGCISA LENDAWO:
Eli bhaso liya kwindawo yokusingwa - ilizwe, ummandla, urhulumente, okanye idolophu - equka uthungelwano lwamashishini okhenketho kunye nemibutho ebonisa ukuzinikela, kunye nempumelelo, ekugcineni inkqubo yolawulo lokhenketho oluzinzileyo kwinqanaba lendawo, ebandakanya intlalontle, inkcubeko. , imiba yokusingqongileyo, kunye nezoqoqosho, kunye nothethathethwano lwabachaphazelekayo abaninzi.
IBHASO LOLONDOLOZO:
Ivuleleke kulo naliphi na ishishini lokhenketho, umbutho, okanye umtsalane, kubandakanywa iindawo zokulala, iihotele, okanye abakhenkethi, abakwaziyo ukubonisa ukuba uphuhliso lwabo lokhenketho nemisebenzi yabo benze igalelo elibonakalayo kulondolozo lwelifa lemveli.
IBHASO LENZUZO YOLUNTU:
Eli bhaso lelephulo lokhenketho elibonakalise ngokusebenzayo uncedo oluthe ngqo kubantu basekuhlaleni, kubandakanywa ukuxhotyiswa ngezakhono, ukudluliselwa kwezakhono kushishino, kunye nenkxaso yophuhliso loluntu.
IBHASO LOSHISHINO LOKHENKETHO KWIHLABATHI:
Ivulelekile kuyo nayiphi na inkampani enkulu nakweliphi na icandelo lezohambo kunye nokhenketho - imizila yokuhamba ngenqanawa, amaqela ehotele, iinqwelomoya, abakhenkethi, njl. njl. - enabasebenzi abasisigxina abangama-200 ubuncinane nabasebenza kumazwe angaphezu kwelinye okanye kwiindawo ezingaphezu kwesinye ilizwe elinye, eli bhaso libona ezona ndlela zilungileyo zokhenketho oluzinzileyo kwinqanaba lenkampani enkulu.
Iphaneli ezimeleyo yeejaji, kubandakanywa ezinye iingcaphephe zehlabathi ezinegunya lophuhliso oluzinzileyo kunye nenkqubo yesicelo engqongqo ebandakanya utyelelo lokuqinisekisa kwindawo yezi ngcali, izuze iTourism for Tomorrow Awards ekhulayo amanqanaba entlonipho phakathi kwabaphulaphuli abaphambili - ishishini, oorhulumente, kunye namajelo eendaba ehlabathi.
Abaphumeleleyo kunye nabagqwesileyo bawongwa kumsitho okhethekileyo ngexesha leNgqungquthela yeGlobal Travel & Tourism Summit ebibanjwe ngoMeyi 25-27, 2010 eBeijing, eTshayina.
I-Tourism for Tomorrow Awards ixhaswa ngu WTTC amalungu, kwakunye neminye imibutho kunye neenkampani. Baye baququzelelwe ngokubambisana namaqabane amabini eQhinga: i-Travelport kunye neSiseko soLondolozo lweeNkampani eziPhambili. Abanye abaxhasi / abaxhasi baquka: I-Adventures kwi-Expo yokuhamba, iNethiwekhi yezeMfundo EZINGCACILEYO, i-Best Travel News, i-Daily Telegraph, eTurboNews, Abahlobo beNdalo, i-National Geographic Adventure kunye ne-National Geographic Traveler, i-Planeterra, i-Rainforest Alliance, i-Reed Travel Exhibitions, i-Sustainable Travel International, i-Tony Charters & Associates, i-Travelmole, i-Travesias, i-TTN Middle East, i-USA namhlanje, kunye ne-World Heritage Alliance.
Ngolwazi oluthe kratya malunga noKhenketho lwamaBhaso angoMso kunye nendlela yokufaka isicelo, nceda ufowunele uSusann Kruegel, WTTC's manager e-strategy and Tourism for Tomorrow Awards, on +44 (0) 20 7481 8007, okanye uqhagamshelane naye nge-imeyile kule [imeyile ikhuselwe] . Unokujonga kwakhona iwebhusayithi: www.tourismfortomorrow.com.
Izifundo zabaphumeleleyo bangaphambili nabaphumeleleyo zingajongwa apha, kwaye zikhutshelwe ku: www.tourismfortomorrow.com/case_studies.
