Ikamva leNtlanganiso zokhathalelo lwempilo iququzelelwa ngokudibeneyo yiNkongolo yaMazwe ngaMazwe kunye noMbutho weNgqungquthela (ICCA) kunye neForam yeMibutho kunye neNkomfa (AC). Le nkqubo yeentsuku ezi-2 iya kudibanisa amalungu e-ICCA kunye ne-AC, kunye namalungu emibutho kunye nabachaphazelekayo abaphambili abavela icandelo lezonyango ukuxoxa ngendlela yokhathalelo lwempilo Ntla nganiso inokuvela ukuze ihlale ifanelekile kwaye ibandakanye izizukulwana ezizayo.
Esi siganeko ngumzamo odibeneyo phakathi kwe-ICCA kunye ne-AC Forum kwaye ibonisa uchungechunge lweziganeko ezisayiniweyo kwiminyaka eyi-3 egxile kwicandelo lokhathalelo lwempilo. Uhlelo lokuqala lwalo msitho we-B2B, owabanjwa ukususela ngo-2021, wawubanjelwe eCannes, eFransi, ukususela nge-6 ukuya kumhla wesi-8 kaJulayi, ngo-2022.
Ushicilelo lwesibini lomcimbi luya kugxila kumathuba okuphuhliswa kweentlanganiso kwicandelo lezempilo, ngenxa yemigudu ephathekayo ye-TGA, i-arhente yokukhuthaza, kunye nokuzuza uphuhliso lokhenketho lwaseTurkey.
Ikamva leeNtlanganiso zokhathalelo lwempilo liza kuzisa abenzi bezigqibo bezona ngqungquthela zibalulekileyo zonyango kwihlabathi.
Umnyhadala ujolise ekonyuseni umgangatho weentlanganiso zokhathalelo lwempilo kwihlabathi lasemva kobhubhane kunye nokwandisa isabelo se-İstanbul kule ntengiso.
Bonke abathathi-nxaxheba bezoshishino, kubandakanywa abaqeqeshi bezempilo, iinkokeli zombutho wezempilo, kunye nababoneleli beentlanganiso, baya kukwazi ukuphonononga kunye neenguqu kunye nezigaba zophuhliso eziyimfuneko ukulungiselela iintlanganiso zonyango ezibandakanyekayo kunye ezifanelekileyo. Ngokudibanisa imboni yezempilo, isiganeko siya kudala iqonga eliza kunika izisombululo ezintsha kunye nezicwangciso zokuqhuba iintlanganiso zezempilo zehlabathi kwixesha elizayo ezisebenzayo kunye nezizinzileyo ngeengxoxo eziphezulu kunye nokwabelana ngolwazi.
I-ICCA, ese-Amsterdam, yenye yemibutho ekhokelayo kwinkomfa kunye neshishini leentlanganiso zevidiyo enamalungu angaphezu kwe-1,100 phantse kumazwe angama-100 kunye nemimandla yehlabathi jikelele. Isekwe kwi-1963, i-ICCA imele iindawo ezihamba phambili zehlabathi kunye nezona ntlanganiso zinamava kunye nababoneleli beentlanganiso zeziganeko zamazwe ngamazwe, ngokukodwa kwimisebenzi, ukuthutha, kunye neendawo zokuhlala. Amalungu ayo aquka iiofisi zokwazisa nokuthengisa izixeko, amaziko ezizwe ngezizwe alungiselela iindibano neenkomfa, amashishini anikela iinkonzo zokubuk’ iindwendwe, neendawo ezinikela iinkonzo zokuhlanganisana nezokulala.
I-ICCA isebenza kulwakhiwo lwengingqi ukunyusa intsebenziswano kunye nonxibelelwano phakathi kwamalungu ayo Ekubeni lilungu lelizwe lommandla weMeditera, iTürkiye iphinde yatyikitya isivumelwano sobambiswano lokuya kuyo kunye ne-ICCA kwaye yasebenzisa intsebenziswano ebalulekileyo.
IQonga le-AC, eligxile kubunkokheli benkongolo kunye nolawulo, ligqame njengokuphela kombutho owasekwa yimibutho ezilawulayo. Kude neempembelelo zorhwebo, kulo lonke ulwabelwano lwemisebenzi elungileyo kunye neengcinga, amalungu eForam ye-AC atshintshiselana ngolwazi ukuqhubela phambili ubunkokeli bobulungu kunye nolawulo lwenkongolo kwaye luzise kwinqanaba eliphezulu.
Ukongeza, abachaphazelekayo abavela kwilizwe le-MICE (ukhenketho lwengqungquthela) baya kudibana nge-5 kaJuni kwiNgqungquthela yase-İstanbul ye-ICCA eququzelelwe ngokubambisana kwe-ICCA Destination phambi kwe-ICCA AC Forum.
