Nangona imeko yezemali yehlabathi, ethe yachaphazela uphuhliso lwezoqoqosho lwamazwe ehlabathi liphela, icandelo lezokhenketho belingumthombo wophuhliso lwezoqoqosho, kwaye oku kuthe thaca indlela yokuvulwa kweWorld Travel Market yaseLatin America ebanjelwe Brazil. Kanye kumazwe aseLatin America, inani labafikayo likhule phantse ngama-50%, ukusuka kwi-54 yezigidi ngo-2003 ukuya kwi-80 yezigidi zengqikelelo yalo nyaka.
“Okokuqala sigqibe kwelokuba size kweli lizwekazi ngenxa yamanani anje nangenxa yendima ephambili eya kuba nayo iBrazil kweli candelo kule minyaka imbalwa izayo,” utshilo u-Andrew Fowles, iCEO yeReed Exhibitions, ngexesha lomsitho wokuvula. yomcimbi, obanjwe namhlanje eSao Paulo, kwi-Transamerica Expo Centre, eyayigcwele. Le nkampani yesiNgesi ikhuthaza i-World Travel Market yaseLondon, isiganeko esikhokelayo kwihlabathi jikelele kushishino lokuhamba, umboniso owenziwe iminyaka engama-34 kwaye kunyaka ophelileyo kuphela, wenze ngaphezu kwe-£ 1.8 yebhiliyoni kwishishini.
UMarco Ferraz, uMongameli weBrazilian Association of Tour Operators (Braztoa), uthe eli candelo likhula kakhulu kangangokuba wathelekisa uhlelo lokuqala lweNtlanganiso yoRhwebo yeli ziko kunye nale yangoku, eyi-39 yayo. “Siqale ngendlela ethozamileyo kwaye ngeli xesha, ngokubambisana neWTM yaseLatin America, sarekhoda irekhodi le-8,000 sq.m. ithengisiwe, ukongeza kunxibelelwano oluhle kunye nokwenza ishishini elilungileyo. ”
Ngaphandle kwethoni yelizwekazi, inkwenkwezi yeWTM Latin America ngokungathandabuzekiyo yiBrazil. Ngemisitho emine yehlabathi ecwangciselwe iminyaka emithathu ezayo, amehlo emarike yezokhenketho yehlabathi ajonge kweli lizwe. “Senze inkqubela phambili, kodwa kusekho indawo enkulu yokuphucula,” uvume uMphathiswa wezoKhenketho, uGastao Vieira, obezimase ukuvulwa kwalo mboniso. "Amanani ethu asencinci ukuba sithathela ingqalelo yonke into enokwenzeka yaseBrazil," utshilo, ekhumbula ukuba inani lokuhamba kwamanye amazwe lifikelele kwi-9.2 yezigidi ngo-2012, irekhodi eliyimbali.
Kunyaka ophelileyo, kakhulu, nokuba mandundu kwengxaki yaseYurophu kunye nenkqubo yonke yohlengahlengiso lwangaphakathi kumazwe athatha inxaxheba kwi-Arab Spring, ihlabathi, okokuqala kwimbali, ligqithise inani le-1 yezigidigidi zokufika kwamanye amazwe. “Oku kubonisa ukuba sihamba kakhulu kwaye yiyo loo nto ngo-2012 i-G20 yachaza ukhenketho njengecandelo elibalulekileyo kuphuhliso loqoqosho nokudalwa kwemisebenzi,” utshilo uMlawuli oyiNtloko woMbutho weZizwe eziManyeneyo, uMarcio Favilla. “Icandelo lezokhenketho likhula ngendlela esempilweni kwaye linceda amazwe ahlukeneyo ukuba aphuhle,” utshilo.
Ubungqina obuninzi boku mhlawumbi bubukhulu beMarike yokuHamba yeHlabathi kuhlelo lwayo lokuqala eLatin America. Lilonke, ngaphezu kwe-1,200 ababonisi babonisa kwi-Transamerica Expo Centre kude kube uLwesine ozayo, ngo-Ephreli 25, ngenzame yokwenza ishishini kunye namawaka eendwendwe ezinokuthi zifike zivela kuwo onke amazwe kwilizwekazi. Okokuqala, amazwe afana neZimbabwe, iNamibia neBotswana, athe atyala imali ngokutsala amazwe aseYurophu naseMntla Melika, ajolise iinzame zawo eBrazil. Kukho amazwe angama-44 abonisayo xa ewonke, ukongeza kumazwe amaninzi ase-US. Bonke apho ukuze bathathe ithuba labakhenkethi baseBrazil, abathe kulo nyaka uphelileyo bachitha ngaphezulu kweebhiliyoni ezingama-22 zeedola zaseMelika.
Ukuba ishiywe ukuya kuConstanze Hilgers, uMlawuli weNdawo ye-Ofisi yeSizwe yezoKhenketho yaseJamani, baya kuba nokhuphiswano olunamandla. “Injongo yethu kukuba sikhethe kuqala kubantu baseBrazil eYurophu,” utshilo. U-Hilgers ukwabheja kwinto yokuba lo nguNyaka waseJamani eBrazil ukurhwebesha abantu baseBrazil ukuba batyelele umhlaba webhiya rhoqo. "Ngoku sinenye into esifana ngayo, ngaphandle kwebhola ekhatywayo: ukuthanda ukuhamba," utsho umntu othatha iWTM Latin America njengethuba elifanelekileyo lokukhaba uNyaka waseJamani eBrazil.
IIISEMINA
Inxalenye yenkqubo equkayo yeziganeko, neyathi yatsala amakhulu ababukeli, enye yeembalasane yaba yintetho enomxholo othi, “Amajelo onxibelelwano kunye nelifa leNdebe yeHlabathi neMidlalo yeOlimpiki kukhenketho,” eyanikelwa nguMark Frary, uWilliam Bakker noMartine Ainsworth- Wells.
Ngevidiyo ebonisa ukuvulwa kweMidlalo yeOlimpiki yaseLondon, eyenziwe yaduma ngenxa yokuba yabonisa uKumkanikazi waseNgilani ehamba ngeparashuti [ephuma kwinqwelo-ntaka] kunye nomlingisi uDaniel Craig, owayedlala uJames Bond kwiimuvi zamva nje kolu thotho, uMark Frary wabalaselisa ukubaluleka. yendima yonxibelelwano lwentlalo kwimeko yemilinganiselo emikhulu. “Le vidiyo iza kubonwa amaxesha amaninzi, kunye nomsebenzi ofanayo onokwenziwa kwiMidlalo elandelayo. Kuxhomekeke kwiBrazil ukuba iyithathele ingqalelo le nto ngoku,” utshilo uFrary.
I-WTO ROUNDTABLE IJONGA KWI-MULTI-DESTINATION PACKAGES
Ukongeza ekuphawuleni ubukho bayo kumsitho wokuvula iWTM Latin America, kumntu woMlawuli wayo, uMarcio Favilla, uMbutho weHlabathi wezoKhenketho, iqumrhu elisemthethweni leZizwe eziManyeneyo, wenze igalelo elibalulekileyo kulo msitho ngokuququzelela itheyibhile engqukuva nabanye. awona magama abalulekileyo kushishino.
Esona sifundo siphambili ebesixoxiwe ibikukwandisa unikezelo lweepakethe zeendawo ezininzi zokusingwa kwiLatin America xa kuthelekiswa neemarike zamazwe ngamazwe, ezinje ngoMntla Melika kunye neYurophu, njengendlela yokukhuthaza imakethi yokhenketho kunye nokutsalela abahambi kulo mmandla. Esinye sezigqibo ekufikelelwe kuso sesokuba ukuze oku kwenzeke, eminye imiqobo kufuneka ishenxiswe. UMarco Ferraz, uMongameli waseBraztoa uthi: “Kuxhaphake gqitha kubantu baseBrazil xa besiya eYurophu ukuze bazi amazwe aliqela kuhambo olunye. Apha, nangona kunjalo, imarike iphikisana nokuchasana, okunxulunyaniswa kakhulu neenkqubo ze-bureaucratic zokuwela umda welizwe kunye nomoya ongekho phantsi kunye nomhlaba; le yokugqibela ibandakanya ixabiso kunye neentlawulo eziphezulu zothutho kunye nezinye iinkonzo. "Iindleko zemisebenzi kunye neenkonzo ezinxulumene nokuzonwabisa kwiiCaribbean, ngokomzekelo, zifikelela kwi-60% ephantsi kunaseBrazil," ubonisa uRoberto Rotter, uMongameli weForam Operators yaseBrazil (FOHB).
Ukunciphisa impembelelo embi kwicandelo, i-Braztoa ibhengeze ukuba ichasene neemfuno ze-visa kubantu bangaphandle kweli lizwe. “Akukho sizathu sokugcina olu lawulo lokhenketho phakathi kwezizwe ezinobudlelwane obuhle bezozakuzo,” utsho njalo uFerraz, uMongameli walo mbutho. Ke ngoko, ulindelo lwentengiso kukuba iinqwelomoya ezithwele inani elandayo labantu baseBrazil phesheya nazo ziya kuzisa abantu basemzini abaninzi eBrazil, ngaloo ndlela beqinisekisa ukuba ukhenketho lwelizwe lwenza indlela eya kulukhokelela ekuvuthweni.
IFOMU YASEBRAZTOA
Enye imbalasane yenkqubo yeWTM Latin America kunye neNtlanganiso yoRhwebo yeBraztoa yama-39 yayiyiForam yezoKhenketho ye-Braztoa, eyahlulwa yaba ziisemina ezimbini.
Eyokuqala yadibanisa abameli abavela kumacandelo ahlukeneyo orhwebo ukuze baxoxe ngeendlela ezintsha zokuthengisa iipakethi zokuhamba: i-wholesale, i-intanethi, intengiso ngokuthe ngqo kunye ne-corporate. Esinye sezithethi yayinguRui Alves, iqabane leGapnet, owadala impikiswano enkulu xa wayegxeka ukhuphiswano phakathi kwabadlali bezentengiso. “Andiyiboni iFord itshintsha ixabiso leemveliso zayo ukuze ihlasele abanye abenzi bezithuthi, umzekelo,” utshilo ezoba umzekeliso. “Nangona kunjalo, ingqikelelo yeyokuba imfuno iya kuhlala inyuka kwiiphakheji. Silindele i-200 yezigidi kwiintengiso ngo-2020. Okwangoku, inani li-100 yezigidi, "wongezelela.
I-WTM yaseLatin America iya kuqhubeka kude kube uLwesine, kunye nemijikelo yeshishini, imiboniso, kunye neesemina. Ulwazi oluninzi lunokufumaneka apha www.wtmlatinamerica.com .
Ukubukela amagqabantshintshi osuku lokuqala kwi-WTM Latin America nceda uye ku: www.youtube.com/watch?v=qxE9n8t77Jo&feature=youtu.be
INTO ONOKUYITHATHA KWELI NQAKU:
- “For the first time we decided to come to the continent because of numbers like this and because of the leading role that Brazil will have in the sector over the next few years,” said Andrew Fowles, CEO of Reed Exhibitions, during the opening ceremony of the event, held today in Sao Paulo, at the Transamerica Expo Center, which was packed.
- Last year, too, even with the worsening of the European crisis and the whole process of internal restructuring in the countries that took part in the Arab Spring, the world, for the first time in history, exceeded the figure of 1 billion international arrivals.
- Even with the global financial crisis, which has affected the economic development of countries around the world as a whole, the tourism sector has been a development vector of economies, and this set the tone for the opening of World Travel Market Latin America being held in Brazil.
