I-Scandinavian Airlines (SAS) ngokucacileyo yenze isigqibo sokusivala isiselo sayo setshokholethi ye-Nesquik kwimenyu yaso, emva kokuba abasemagunyeni base-Ukraine batyumbe umenzi wayo, uNestle, 'njengomxhasi wemfazwe' kwinyanga ephelileyo.
Ukususela oko iRashiya yaqalisa imfazwe yayo yobundlobongela Yukreyini kulo nyaka uphelileyo, iKiev isoloko inyanzelisa ukuvalwa ngokupheleleyo kweenkampani zaseNtshona eRashiya. Abo baye banqabile le mfuno kwaye baqhubeka nokwenza ishishini kunye nolawulo lukaPutin baye babhalwa njengabaxhasi bamazwe ngamazwe emfazwe yi-Arhente yeSizwe ye-Ukraine yoThintelo loRhwaphilizo (NACP).
Uluhlu lwe-NACP alunagunya lomthetho kwaye ikakhulu lusebenza njengendlela yokubiza esidlangalaleni kunye neenkampani ezihlazisayo eziye zala ukuqhawula ubudlelwane neRashiya, ngenjongo yokubhenca ukuqhubeka kwabo ukwenza inzuzo kunye nombuso we-pariah kunye nolawulo lolwaphulo-mthetho lukazwilakhe u-Putin.
Kwingxelo ekhutshwe kumajelo eendaba asekuhlaleni, i-SAS ivakalise ukuba ibambelela kuluhlu lwaseKiev lwezixhobo zasentshona zaseRussia. Ngenxa yoko, iNesquik yokusela itshokolethi isusiwe kwiminikelo yayo ebhodini. Ukongeza, inkampani yeenqwelo moya ngoku ibandakanyeka kwiingxoxo kunye nababoneleli abambalwa ukufumana ukuqonda kwizicwangciso zabo zexesha elizayo.
yaseScandinavia Airlines Wayekhe wavala izinto kwi-Mondelez kunye ne-Pepsi ngokunjalo, zombini zifakwe kuluhlu olumnyama yi-Ukraine.
Ngelixa lokumka kweenkampani zaseNtshona zisuka eRussia ngo-2022, emva kokuqalisa kohlaselo lwaseMoscow olunoburhalarhume olupheleleyo lwelizwe lase-Ukraine, umphathi weNestle uMark Schneider wathi 'ukuqinisekisa ukufikelela kwabantu kwiimveliso' hayi ingeniso entle efunyenwe nguNestle eRussia. , 'yayiyimfanelo yoluntu esisiseko kunye nomgaqo ongundoqo wenkampani'. Umphathi oyintloko weyona nkampani inkulu yokutya neziselo kwihlabathi wabhengeza ukuba esi sesona sizathu sokuba iNestle ikhethe ukungayirhoxisi ngokupheleleyo imisebenzi yayo kweli lizwe kwaye igcine abasebenzi bayo abangaphezu kwama-7,000 eRashiya.
Abasemagunyeni eUkraine basigxeka esidlangalaleni isigqibo sikaNestle sokuhlala eRussia kulo nyaka uphelileyo, besithi uSchneider ubonakalise ukunqongophala kokuqonda malunga neziphumo ezibi ezinxulumene nokufaka irhafu kuhlahlo lwabiwo-mali lwaseRussia.
IUkraine iye yamisela iinkampani ezingama-45 ezivela kumazwe ahlukeneyo ali-17, kuquka iUnited States, iTshayina, iJamani neFransi, ukuba zibe ngabaxhasi bemfazwe. Iinkampani ezinkulu zehlabathi ezifana noLeroy Merlen, iMetro, PepsiCo, Unilever, Bonduelle, Bacardi, Procter & Gamble, Mars, Xiaomi, Yves Rocher, Alibaba, kunye neGeely zikolu luhlu.
