IBhodi ye-PATA: IBhodi elawulayo entsha inyuliwe kwaye uSarah Mathews ungusihlalo

Ngubani okwibhodi entsha yePATA? Namhlanje yenziwe yaseburhulumenteni The Umbutho wohambo lwePacific Asia (PATA) ubhengeze unyulo lukaNkosazana Sarah Mathews, iNtloko yeNtengiso yeNdawo yeAsia Pacific - iTransAdvisor eseHong Kong SAR njengoSihlalo weBhodi yoLawulo yoMbutho. Uthathe indawo kaAndrew Jones owonyulwe njengoSihlalo ngoMeyi 2016 kwaye oselilungu leBhodi yoLawulo njengoSihlalo weXesha elidlulileyo.

USarah ebelilungu le-PATA elisebenzayo ukusukela oko u-TripAdvisor wajoyina uMbutho kwi-2012, esiya phantse kuyo yonke iminyhadala ye-PATA njengesithethi okanye umthunywa. Waqala ukujoyina iBhodi ePhetheyo ye-PATA ngethuba etyunjelwa ukuba nguSihlalo weBhunga lezoShishino ngo-2014 kwaye wonyulwa njengoSekela Sihlalo ngoMeyi ka-2016. USara usebenzisa uhambo lwakhe lokutyhutyha ummandla waseAsia Pacific ukukhuthaza iindawo ezintsha zokufikela kunye namanye amashishini eshishini ukuba ajoyine uMbutho.

Ekuqeshweni kwakhe, uNksz. Ibhodi yethu yesigqeba kulo nyaka ngumzekelo weyantlukwano nobuchule be-PATA. Ngeengcali ezivela kwicala labucala kunye nelikawonke-wonke kwibhodi yalo nyaka siza kuqhubeka neenzame zePATA kwihlabathi liphela. Ukucaphula uGqr. Taleb Rifai uNobhala Jikelele we UNWTO, 'UKhenketho nguMkhosi weGood' kwaye thina kwi-PATA siya kuzama ukunceda ukuxhasa iinzame zokhenketho kunye nemilinganiselo yethu engundoqo e-PATA. Ndijonge phambili kunyaka onemveliso.”

USara ukhokela iqela lokuThengisa indawo yokuFikela e-TripAdvisor, kwingingqi yeAsia Pacific. Iqela ligxile ekusebenzeni nasekuxhaseni zonke iibhodi zokhenketho eAsia Pacific, kunye nokunceda amashishini okwamkela iindwendwe ekuhlaleni aliqonde ngcono ifuthe ledigital kwishishini labo. Ngaphantsi kobunkokheli bukaSarah, iqela laseAsia Pacific lasungula i-TripAdvisor's Destination Academy yokuqala, inkampu yeentsuku ezintathu yeDigital Boot yemibutho yaseburhulumenteni kunye noMngeni we-CEO, umkhankaso wengingqi oxhasa ukufunyanwa kweendawo ezingaziwayo kwindawo.

Ngaphambi kwendima yakhe yangoku, uSarah wayezinze kwi-ofisi yaseLondon ye-TripAdvisor njengenxalenye yeqela leNtengiso yeNdawo yokuFikela kwaye wayejongene neemarike zaseYurophu, zaseAsia naseAfrika. Ebudeni belo xesha, usebenze ngokusondeleyo nabathengi abaphambili abafana noKhenketho loMzantsi Afrika kunye noMbutho weSizwe wezoKhenketho waseGreece, esabelana ngezona ndlela zibalaseleyo kunye namaqabane eshishini. Umsebenzi wakhe noKhenketho loMzantsi Afrika kwintsebenziswano yokuqala yeqhinga lehlabathi ubonakaliswe kutsha nje UNWTO Incwadana ye-E-Marketing.

Ngaphambi kokujoyina i-TripAdvisor, uSarah wabamba i-MICE kunye nezikhundla zentengiso zamazwe aphesheya kwiBhodi yezoKhenketho yaseHong Kong nakwiiFlanders, apho wayesebenzisana namahlakani oshishino aqhuba ulwazi ngezi ndawo zimbini. USara wayengumphathi ophezulu kwiikholeji zaseCesar Ritz eHong Kong ngaphambi koko.

Uzalelwe kwaye wakhulela eHong Kong SAR, uSarah naye uhlala eBeijing nase-Australia kwaye uyayazi iMandarin kunye neCantonese, emnika ukuqonda okunzulu kunye nokuxabisa lo mmandla.

Ngexesha leNgqungquthela yoNyaka yePATA ka-2017 eNegombo, eSri Lanka, iPATA ikwanyule amalungu amatsha amahlanu kwiBhodi yoLawulo kuquka noGqirha Chris Bottrill, oyiNtloko kwiFakhalthi ye-Global and Community Studies, iSikolo soLawulo lwezoKhenketho- iCapilano University, Canada; UHiran Cooray, uSihlalo -iJetwing Hotels Sri Lanka; UJon Nathan Denight, uMongameli kunye ne-CEO-kwiZiko leeNdwendwe laseGuam, e-USA; U-Mohamed Sallauddin Hj Mat Sah, uMphathi Jikelele weNtengiso -Izikhululo zeenqwelo moya zase-Malaysia Bhd, Malaysia, kunye no-Peter Semone, uMcebisi oPhezulu- iZiko leLizwe lezoKhenketho noKwamkelwa ngokuBuka iindwendwe (LANITH), Lao PDR.

Amanye amalungu eBhodi eLawulayo abandakanya uStephen Pearce, uSekela Mongameli-weNtengiso kuKhenketho eVancouver; UMaria Helena de Senna Fernandes, uMlawuli- kwiOfisi yoKhenketho kaMasipala waseMacao, eMacao SAR; UPilar Laguaña, uSihlalo, Isahluko sePATA Micronesia, eGuam, kunye noBen Montgomery, uMlawuli kuLawulo loBudlelwane bezoShishino, iiCentara Hotels & Resorts, Thailand.

Ugqirha Chris Bottrill wonyulwa njengoSekela Sihlalo omtsha, ngelixa uStephen Pearce esenguNobhala / kuNondyebo.

Ugqirha Bottrill uthe, “Kulilungelo ukunyulwa njengeSekela Sihlalo wePATA kwintlanganiso yaseSri Lanka. Ingingqi yeAsia Pacific yeyona ndawo inamandla okukhula kwezokhenketho eyenza ukuba indima yePATA ibaluleke ngakumbi kule minyaka izayo. Ndijonge ukusebenza neBhodi yethu ekhethekileyo kunye namalungu azinikeleyo kuluhlu olubanzi lwamanyathelo okuqinisa ukomeleza uthungelwano lwehlabathi. ”

UGqr Chris Bottrill uyiDini yeFakhalthi ye-Global kunye noFundo loLuntu kwiYunivesithi yaseCapilano eMantla eVancouver, Canada. Uneziqu ze-PhD kuthungelwano lokhenketho kunye nophuhliso lwendawo ekuyiwa kuyo. UChris ukongamela inkqubo kunye nophuhliso kwezokhenketho nakwindawo zokungenisa izihambi kwipotifoliyo entsonkothileyo ebandakanya izikolo ezihlanu zemfundo, iiprojekthi zamanye amazwe, kunye nenkqubo yemfundo yemveli. Ufundise uluhlu olubanzi lwezihloko zokhenketho kubandakanya ukuphuculwa kwendawo ekuyiwa kuyo, ukuzinza, ukuthengisa, kunye nokushishina kwiiyunivesithi zaseCanada, eNew Zealand, e-USA nase-Austria.

UChris unamava oshishino olwenziweyo agqibe ngaphezulu kwe-50 yolawulo lwezokhenketho kunye neeprojekthi zophuhliso kwihlabathi jikelele. Oku kubandakanya uhlalutyo olunokwenzeka lwemveliso, amacebo okuthengisa, uvavanyo lwezixhobo, kunye neenkqubo zokubandakanyeka kwabachaphazelekayo. Uye wanikezela nakwizihloko ezinxulumene nokhenketho ukusukela ekulungiseleleni iOlimpiki ukuya kuphuhliso lwezokhenketho kuluntu kwiinkomfa kunye neeforamu e China, Canada, Russia, Finland, New Zealand, Vietnam, Malaysia, India nase Cambodia.

Amava okuqala kaChris ngePATA ayenjengevolontiya lenkomfa eVancouver ngo-1995. Wajoyina iPATA kwi2011 kwaye uthathe inxaxheba kuluhlu olubanzi lweendima. Usebenze njengoSihlalo weKomiti yoPhuhliso lwaBasebenzi (i-HCD) kunye no-Sekela Sihlalo weKomidi eliQinisekayo kunye noXanduva lweNtlalo ukusukela ngo-2014, kwaye ukwanguye neTrasti ne-PATA Foundation kule minyaka mithathu idlulileyo. Ngexesha lokuhlala kwakhe njengoSihlalo wekomiti kunye noSekela Sihlalo uChris uqalise uhlaziyo lwazo zombini iimeko zekomiti, ubulungu bekomiti eyakhiweyo, kwaye wakhokelela ekusekweni kwezicwangciso zokusebenza esele zibone amalinge amaninzi eqala kwaye ezisa iziqhamo. Kwindima yakhe njengoSihlalo we-HCD ukwaququzelele iiNtlanganiso zoLutsha ezinempumelelo kakhulu e-Phnom Penh, e-Chengdu, nase-Bangalore nase-Guam. Oko wajoyina iBhodi yoLawulo, uChris ebekhokela kuhlaziyo lolawulo ukulungelelanisa iinzame zesebe kunye nokubandakanya isiseko esibanzi sobulungu.

U-Anthony Lau, uMlawuli oLawulayo-iBhodi yezoKhenketho yase-Hong Kong, i-Hong Kong SAR kunye ne-Soon-Hwa Wong, uMlawuli weeNgingqi- i-Asia Pacific, iBlacklane GmBH, eSingapore bonyulwe kwiBhodi elawulayo njengamalungu angavotiyo.

Ngapha koko, u-Faeez Fadhlillah, u-CEO kunye no-Co-founder wase-Tripfez, e-Malaysia kunye ne-PATA Face ye-future 2017, ujoyina iBhodi ePhezulu ye-PATA njengelungu elingavotiyo kunye nokujonga ixesha lonyaka omnye kwisimemo sika-Sihlalo we-PATA .

Amalungu eBhodi eLawulayo amatsha aqinisekisiwe kwiNtlanganiso yeBhodi ye-PATA ngomhla we-21 kuCanzibe ngowama-2017 ngexesha leNgqungquthela yoNyaka yePATA ka-2017 eNegombo, eSri Lanka.