Isizukulwana esitsha se-CEO sizisa utshintsho kwiinqwelomoya zase-Southeast Asia

Lutshintsho oluthe cwaka kodwa lokwenyani. Kangangeminyaka, iinqwelomoya kuMzantsi-mpuma weAsia zazijongwa ngabapolitiki abanegunya njengesixhobo sokwazisa ubuni besizwe, uphuhliso loqoqosho kunye…

Lutshintsho oluthe cwaka kodwa lokwenyani. Kangangeminyaka, iinqwelomoya kuMazantsi-mpuma eAsia zazijongwa ngabapolitiki abanegunya njengesixhobo sokwazisa ubuni besizwe, uphuhliso loqoqosho kunye… Iinkokeli zamazwe akuMzantsi-mpuma Asia zihlala zinyibilika kulawulo lweenqwelomoya, zitshintsha ii-CEO kunye nooMongameli ngokwe-ajenda kunye neminqweno yabo. Imizekelo yamaqhina adlulileyo: ekuqaleni kweminyaka yamashumi alithoba, utyelelo lwasebuRhulumenteni olusemthethweni oluvela kwiNkulumbuso yaseMalaysia u-Mohammad Mahathir ukuya eMexico lwalandelwa ngoko nangoko yiMalaysia Airlines evula iinqwelomoya phakathi kweKuala Lumpur neMexico. Ngaphandle kokujonga ingqiqo emva kwendlela enjalo… Kuyafana nakwi-Thai Airways ivula i-Bangkok-New York engayekiyo ngo-2006, ngenxa nje yokukhuphisana ne-Singapore Airlines…

Kuvakala ngathi yinto eqhelekileyo njengoko uninzi lwabathwali baseMazantsi-mpuma eAsia ingabobuRhulumente. Ngaphandle kokuba ishumi leminyaka lokugqiba libone uninzi lwezo nqwelomoya ziwela kubomvu ngenxa yolawulo olugwenxa. Kwaye namhlanje, ngenxa yemithombo enyiniweyo, oorhulumente baya bethandabuza ngakumbi ukukhupha inqwelomoya zabo.

Ubuncinci ubunzima bube neziphumo ezincumisayo: ungenelelo lwezopolitiko lubonakala lunciphile ngelixa isizukulwana esitsha se-CEO sithathela abathwali belizwe, sifaka imvakalelo entsha yokuzimela. Olona tshintsho lubalaseleyo lufunyanwa yiMalaysia Airlines. Emva kokuqeshwa kuka-Idris Jala njenge-CEO entsha, iMAS yapapashwa ngowama-2006 iSicwangciso sayo sokuTshintsha iShishini. Ubuthathaka benkampani yeenqwelomoya bavezwa ngokubanzi kunye nethuba lokutshona. Efumana isithembiso sokuba uRhulumente akazukungenelela kulawulo lwenkampani yeenqwelomoya, uM. Jala ngempumelelo wajika ubutyebi beMAS. Amanyathelo okuthoba iindleko aqaliswa njengokucuthwa kweendlela ezingenangeniso-ngaphezu kweendlela ezili-15 zivaliwe, izithuthi zicuthiwe, imveliso yabasebenzi kwakunye nokusetyenziswa kweenqwelo-moya mihla le kunyukile.

Ukusukela ngo-2006 ukuya ku-2008, umthamo wezihlalo ube wehle nge-10% inani labakhweli lilonke lehla nge-11% ukuya kwi-13.75 yezigidi. Ngo-2007, iMAS ikwazile ukubuyela ebumnyameni ngengeniso ye-US$ 265 yezigidi, emva kweminyaka emibini yelahleko (i-US$ -377 yezigidi ngo-2005 kunye ne-40.3 yezigidi ngo-2006). Nangona i-airline ingenza ilahleko kwi-2009 ngenxa yokudodobala koqoqosho (i-US $ -22.2 yezigidi ukusuka ngoJanuwari ukuya kuSeptemba 2009), i-MAS ilindele ukuba ibe nenzuzo kwakhona kwi-2010. UMlawuli oyiNtloko uTengku Datuk Azmil Zahruddin ubhengeze ukugxila ngakumbi ekunciphiseni iindleko. , ukuvelisa ingeniso kunye nokuphucula ukwaneliseka kwabathengi. Ukuhlawulela ukucutha okungaphezulu kwinethiwekhi yayo yexesha elide (ukuvalwa kweNew York kunye ne-Stockholm), i-MAS nangona kunjalo ijonge ukwandisa ukuya e-Australia, e-China, eMzantsi Asia, kuMbindi Mpuma kunye namazwe ase-ASEAN. Inqwelomoya entsha iza kuziswa kulo nyaka uzayo ngeyokuqala ye-35 Boeing 737-800 iza kwinqanawa, ngelixa ukuhanjiswa kweAirbus A380 ezintandathu ngoku kucwangciswe phakathi ku-2011.

Olunye uhlaziyo olumangalisayo lufunyanwa ngumthwali wesizwe wase-Indonesia uGaruda. Ukufika kuka-Emirsyah Satar njenge-CEO kwalandelwa kukuthotywa okumangalisayo kwenkampani yeenqwelomoya. "Imodeli yeshishini yayingahambelani: abantu, imali kunye nezixhobo zokusebenza azizange zisebenze kwakhona," ukhumbula uSatar. Inkampani yeenqwelomoya emva koko yanyanzeleka ukuba ivale zonke iindlela zayo zaseYurophu nase-USA, ukunciphisa iinqwelo-moya zayo ukusuka kwi-44 ukuya kwi-34 yeenqwelomoya kunye nabasebenzi bayo ukusuka kwi-6,000 ukuya kwi-5,200 yabasebenzi.

“Sinamandla ngakumbi namhlanje njengoko sikwazile ukuqesha isizukulwana esincinci sabaphathi ukuba sijonge ikamva lenqwelomoya,” wongeza uSatar. I-Garuda ingene kwisigaba sokudityaniswa esathi sajikwa saba sisicwangciso sokubuyisela kwisimo sangaphambili kunye nokudibanisa ngo-2006/2007 esiye safikelela kuvuthondaba ngo-2008 kwisicwangciso sohlumo oluzinzileyo. Ukulandela isatifikethi sophicotho lokhuseleko lwe-IATA kwi-2008, i-Garuda yakhutshwa kuluhlu lweenqwelomoya ezivaliweyo kwi-EU ngexesha lehlobo lika-2009. Le mpumelelo iza ngexesha elifanelekileyo njengoko iGaruda irekhode iingeniso ezimbini ezilandelelanayo kwi-2007 (US $ -6.4 yezigidi) kwaye ngo-2008 (US$ 71 yezigidi).

Ukwandiswa ngoku kubuyile: "Siza kuthatha iinqwelomoya ze-66 ekujoliswe kuzo ukuba sibe neenqwelo zeenqwelo-moya ze-114 ngo-2014. Siya kugxininisa kwiintlobo ezintathu zeenqwelo-moya: i-Boeing 737-800 yenethiwekhi yengingqi kunye nekhaya, i-Airbus A330- 200 kunye neBoeing 777-300ER kwiinqwelomoya zethu ezinde. Emva koko siza kuthatha indawo ye-Airbus A330 ngokusebenzisa i-B787 Dreamliner okanye i-A350X, ”yongeza i-CEO yakwaGaruda.

Amabhongo eGaruda ahlala enyanisekile, kude kugqithiso lwexesha le-Suharto xa inqwelomoya kwakufuneka ibhabhe kwihlabathi liphela: “Sibona imfuno yetrafikhi kwindawo endaweni yomsebenzi omkhulu. Ngapha koko, izikhululo zethu zeenqwelo moya eJakarta, Bali okanye eSurabaya azinakukwazi ukumelana nemisebenzi emikhulu yehabhu,” utshilo uSatar. Kodwa i-2010 iya kuphawula i-Garuda ibuyele eYurophu kunye neenqwelo-moya zayo zokuqala e-Dubai-Amsterdam kunye nokongezwa okunokwenzeka kweFrankfurt kunye neLondon kwiminyaka elandelayo. Ezinye iinqwelomoya eziya eTshayina, eOstreliya naseMbindi Mpuma nazo zicwangcisiwe. “Sijonge ukuphinda kathathu ukugcwala kwabakhweli bamazwe ngamazwe kude kube ngu-2014. Kwaye sijonge ngamandla ukujoyina iSkyteam ngo-2011 okanye ngo-2012,” utshilo uSatar.

Inguquko entle yazo zombini iMAS kunye neGaruda ibonakala ityhala iThai Airways International kutshintsho. Umthwali mhlawumbi namhlanje ngowokugqibela usabandezeleka ngenxa yokuphazamiseka kwezopolitiko. Umongameli omtsha waseThai, uPiyasvasti Amranand, nangona kunjalo uzimisele ukuhlengahlengisa inqwelomoya kwaye asuse naluphi na ungenelelo. “Ndicinga ukuba uluntu ngokubanzi ludikiwe yile meko kwi-Thai Airways, eyonakalisa kakhulu igama lenkampani yeenqwelomoya kunye nelizwe”, utshilo. “Siza kuhlala sijongene noxinzelelo oluvela ngaphandle. Kodwa ukuba simanyana kwaye somelele, siya kukwazi ukuzikhusela ngcono kungenelelo lwangaphandle.”

U-Amranand uyaqonda ukuba ukomelela kuvela rhoqo kwiBhodi yabaLawuli, uninzi lwamalungu ayo ephantsi kwempembelelo yezopolitiko. Kwaye baye bakwazi ukuthoba i-TG eyona nto iphambili. U-Amranand sele ephumelele idabi lokuqala ngokuba nesicwangciso sohlengahlengiso lwe-Thai Airways esivunywe yibhodi kunye nabasebenzi ngenjongo yokuba phakathi kwabathwali abaphezulu abahlanu baseAsia. Uphononongo lwemveliso kunye nazo zonke iinkonzo ziye zaqhutywa phantsi kweSicwangciso soBuchule se-TG 100. Uphuculo luya kwenziwa kwiinkonzo ezinxulumene nabathengi ezifana noqhagamshelo olungcono kunye neshedyuli yenqwelomoya, inkonzo ebhodini nasemhlabeni kunye nokusasazwa kunye nemijelo yokuthengisa. “Okwenzekileyo kule minyaka ingama-40 idlulileyo akusayi kutshintshwa ngobusuku. Kodwa sele sizilungisile izinto ebesijolise kuzo,” utshilo uAmranand. Ukwehliswa kweendleko kufanele kuncede ukonga enye yeedola ezingama-332 ezigidi zeedola kunye nengeniso encinci eqikelelweyo ngo-2010.

UMongameli omtsha ufuna ukukhuthaza abona basebenzi babalaseleyo kwinkampani yakhe yenqwelomoya ngokubaxhobisa endaweni yokulandela inkcubeko yangoku 'yokuba badala' kunye nokukhethelana. Kodwa u-Amranand kusenokwenzeka ukuba ajongane napha kokona komelela kumalungu eBhodi okanye iiManyano ngaphakathi kwinqwelomoya.

U-Amranand okwangoku uza kubona ukuba angazitshintsha kangakanani iingqondo njengoko i-Thai Airways iphinda ibandakanyeka kwityala elitsha lorhwaphilizo. Usihlalo wesigqeba se-Thai Airways u-Wallop Bhukkanasut ngoku uphantsi kwezityholo zokuba ubalekile ukuya kuhlawula amatyala kunye nemirhumo engaphezulu yemithwalo xa ethwele i-390 kg esuka eTokyo isiya eBangkok. Ngokutsho kwe-Bangkok Post, i-Wallop isondele kuMphathiswa wezoThutho kwaye ngoku kufuneka kubonwe ukuba uPiyasvasti Amanand unesiphiwo kangakanani na ukusombulula into-ebonakala ngathi libali le-Thai Airways ...

<

Malunga nombhali

UJuergen T Steinmetz

UJuergen Thomas Steinmetz uqhubekile esebenza kwishishini lokuhamba nokhenketho okoko wafikisa eJamani (1977).
Uye waseka eTurboNews ngo-1999 njengephepha leendaba lokuqala kwi-intanethi kushishino lokhenketho lwehlabathi.

Yabelana ku...