Uphononongo lwamva nje lwentengiso yefashoni yobunewunewu luveze ukuba uLouis Vuitton Malletier, owaziwa njengeLouis Vuitton, yindlu yefashoni yaseFransi yodidi oluphezulu kunye nenkampani eyasekwa ngo-1854 nguLouis Vuitton, lolona phawu ludumileyo lwehlabathi.
Uphando luhlalutye iimethrikhi ezintlanu ezahlukeneyo ezibandakanya uphendlo lwehlabathi, utyelelo lwewebhusayithi yehlabathi, imidiya yoluntu elandelayo kunye nokuzibandakanya kunye nengeniso, ukufumanisa kwi-100 yeempawu ezidumileyo nezihlonitshwayo, eyona idumileyo.
1-Louis Vuitton
ULouis Vuitton luphawu lwefashoni oludumileyo olubonisa ubuhle, ubugocigoci, kunye nesimbo esingaphelelwa lixesha. Yasekwa ngo-1854 nguLouis Vuitton, inkampani yaseFransi ukususela ngoko iye yafana nefashoni ephezulu kunye nezixhobo. ilouis vuitton inophando lwenyanga lwehlabathi oluninzi (8,330,000) kunye notyelelo kwiwebhusayithi (15,500,000). Ngo-2022 uLuis Vuitton yedwa wenze ngaphezulu kwe-18.5 yeebhiliyoni zeedola (i-15 yeebhiliyoni zeedola) kwiintengiso. Ngokulandela okukhulu kwi-intanethi ngokunjalo, uLouis Vuitton uziqinisa njengolona phawu lwaziwayo noludumileyo lwexabiso lehlabathi.
Amanqaku adumileyo: 32.75
2 - Dior
I-Dior ibe ngumfanekiso kwishishini lefashoni. Ngaphandle kotyikityo lwayo lwendalo ye-haute couture, ibhrendi ibonelela ngoluhlu olubanzi lweemveliso, kubandakanya iimpahla ezisele zikulungele ukunxiba, izincedisi, ivumba elimnandi, kunye nezinto zokuthambisa. Ngenxa yoluhlu olubanzi lweemveliso zeDior, inkampani irekhode eyona ngeniso iphezulu yazo naziphi na iimpawu zefashoni zodidi ezenza ngaphezulu kwe-74.15 yeebhiliyoni zeedola (iibhiliyoni ezingama-60 zeedola). I-Dior inolunye lolona tyelelo lwewebhusayithi luphezulu lwenyanga (12,600,000) kwaye inokulandela okukhulu kwi-intanethi kunye nabalandeli abangaphezu kwe-40,000,000.
Amanqaku adumileyo: 31.73
3 – Gucci
Yasekwa eFlorence, ElamaTaliyane, kwi-1921 nguGuccio Gucci, uphawu lube ngumqondiso wehlabathi jikelele wobuhle kunye nobuchule. Ngotyikityo lwayo oluphindwe kabini lwe-G logo kunye nesibindi, uyilo oluyilayo, iGucci iyaqhubeka nokutsala abantu abathanda ifashoni kwihlabathi liphela, ibeka iintsingiselo kunye nokutyhala imida kwishishini. I-Gucci inomthamo wesibini ophezulu wokukhangela (4,690,000 uphendlo lwenyanga), kunye nokutyelela iwebhusayithi ye-9 yezigidi rhoqo ngenyanga.
Amanqaku adumileyo: 23.39
I-4 - iChanel
Chanel luhlobo oludumileyo lwefashoni yamaFrentshi kunye nomgangatho wobunewunewu Yasekwa nguCoco Chanel ngo-1910. Uphawu lwakhawuleza lwafana nefashoni ephezulu, lwazisa uyilo oluyilayo kunye nokuguqula impahla yabasetyhini kunye neesuti zayo ze-tweed ezityikityiweyo, iilokhwe ezincinci ezimnyama, kunye neebhegi eziphothiweyo. I-Chanel ikwanotyelelo lwewebhusayithi olungaphezulu kwezigidi ezisi-9 nyanga nganye kunye neyona midiya yoluntu ilandelayo inabalandeli abangaphezu kwezigidi ezingama-56. Uluhlu olubanzi lweemveliso ze-Chanel zikwathetha ukuba imithombo yengeniso yophawu iyaphindaphindeka iyenza ibe yenye yezona zinto zinengeniso ngengeniso engaphezulu kwe-14.8 yeebhiliyoni zeedola (i-12 yeebhiliyoni zeedola).
Amanqaku adumileyo: 22.15
5 - Rolex
Yasekwa ngo-1905 nguHans Wilsdorf kunye no-Alfred Davis, u-Rolex uye watyhala ngokuqhubekayo imida yokwenza iiwotshi, ebeka imigangatho yoshishino yomgangatho, ukuthembeka, kunye nokutsha. Iimodeli ezinophawu lwebrendi, njengeOyster Perpetual, Submariner, Daytona, kunye neDatejust, ziye zangqamana nobunewunewu kunye nempumelelo. I-Rolex ibiluphawu oludumileyo iminyaka emininzi imisela imigangatho yeewotshi zodidi oluphezulu. U-Rolex ufumana ngaphezulu kwe-6 yezigidi zotyelelo kwiwebhusayithi yakhe kwaye wenze ngaphezulu kwe-8.6 yeebhiliyoni zeedola (iibhiliyoni ezisi-7) kwingeniso ngo-2022.
Amanqaku adumileyo: 14.48
6 - Versace
I-Versace yibrendi yefashoni yase-Italiya eyaziwayo ngoyilo lwayo oluhle kunye nolutyebileyo. Yasekwa nguGianni Versace ngo-1978, ibhrendi yakhawuleza yafumana ukuqondwa kwihlabathi liphela ngenxa yoshicilelo oluqinileyo, imibala eqaqambileyo, kunye nezitayile ezinesibindi. Indalo kaVersace ihlala ibonakalisa iinkcukacha ezintsonkothileyo, i-Medusa head motifs, kunye nokudityaniswa kweempembelelo zamandulo nezanamhlanje. IVersace ikhangelwa kwihlabathi liphela ngaphezulu kwezigidi ezi-2 rhoqo ngenyanga. Ukuqhayisa ngaphezulu kwe-29 yezigidi zabalandeli, iVersace ikwanokuzibandakanya olomeleleyo kunye ne-0.71%. Ukuduma kwebrendi kukwaboniswa ngokuthengisa kwayo ngaphezulu kwe-1.24 yeebhiliyoni zeedola (i-1 yeebhiliyoni zeedola) kwingeniso ngo-2022.
Amanqaku adumileyo: 14.32
7 - UMichael Kors
UMichael Kors ngumyili wefashoni owaziwayo waseMelika owenze impembelelo enkulu kwishishini lefashoni yehlabathi. Eyaziwa ngobunewunewu kunye noyilo oluntsonkothileyo, i-Kors yakhe uphawu olubonisa ubuhle obungapheliyo kunye nesimbo sale mihla. UMichael Kors ukhangelwa izihlandlo ezizigidi ezisisi-2.8 ngenyanga kwaye unotyelelo lwewebhusayithi olungaphezulu kwezigidi ezisisi-9.8, ngelixa ingeniso yebhrendi iphinde yadlula kwi-3.7 yeebhiliyoni zeedola (iibhiliyoni ezi-3 zeerandi) ngo-2022 izibonakalisa njengophawu oluphezulu lwehlabathi.
Amanqaku adumileyo: 13.83
8 - uRalph Lauren
Wazalwa ngo-1939, uLauren waseka i-eponymous brand yakhe, uRalph Lauren Corporation, ngo-1967. Uyilo lukaRalph Lauren luhlala ludibanisa ubuhle beklasi kunye nokuchukumisa ilifa lemveli laseMelika, ebonisa uthando lwakhe lobuhle obungenasiphelo kunye nokufuna ubunewunewu. URalph Lauren ufumana iindwendwe ezizigidi ezili-10 ngenyanga kwiwebhusayithi yakhe kwaye uphawu lwenze ngaphezulu kwe-4.9 yeebhiliyoni zeedola (iibhiliyoni ezi-4) ngo-2022.
Amanqaku adumileyo: 12.85
9 - Prada
I-Prada yasekwa ngo-1913 nguMario Prada, kwaye inkampani ekuqaleni yayigxile ekuveliseni iimpahla zesikhumba kunye nezixhobo. Nangona kunjalo, ukusukela oko iye yandisa iminikelo yayo ukubandakanya iimpahla, izihlangu, izinxibo zamehlo kunye neziqholo. IPrada ifumana ukhangelo oluzizigidi ezi-2 kunye notyelelo lwewebhusayithi ezizigidi ezi-5.6 nyanga nganye, kwaye iqhayisa ngokulandela okukhulu kwi-intanethi yezigidi ezingama-32 kwaye ngo-2022 yenze ingeniso yeebhiliyoni ezi-3.58 zeedola.
Amanqaku adumileyo: 12.67
I-10 - Umqeqeshi
Ngelifa elityebileyo elaqala ngo-1941, uMqeqeshi uye waba luphawu lobunewunewu baseMelika kunye nesimbo. I-brand inikeza uluhlu olubanzi lweemveliso, kubandakanywa iibhegi, izixhobo, izihlangu, kunye nempahla ekulungele ukunxiba. Umqeqeshi ufumana utyelelo lwewebhusayithi ezizizigidi ezisi-9 ngenyanga kwaye wenza ngaphezulu kweebhiliyoni ezi-5 kwingeniso ngo-2022, nto leyo eyenza ukuba ibe yindlu yefashoni yehlabathi jikelele.
Amanqaku adumileyo: 12.29
Ukuthandwa kwefashoni yobunewunewu kubangelwa yintlanganisela yezinto ezenza inqweneleka kakhulu. Imele ububodwa kunye nobugcisa, ibonelela ngeempahla eziyilwe ngobuchule kunye nezenziwe ngokugqibeleleyo kunye nezixhobo. Umtsalane weebrendi zodidi oluphezulu ilele kwilifa lemveli labo elityebileyo, ubuhle obungaphelelwa lixesha, kunye nokunxulumana newonga kunye nodumo.
Abantu abadumileyo, abaphembeleli, kunye nabantu abakumgangatho ophezulu bahlala bebonisa ifashoni yobumnandi, bedala umnqweno wabathengi wokuxelisa isitayile sabo kunye nobunzulu. Ngaphaya koko, ukunyuka kwamajelo eendaba ezentlalo kube negalelo elikhulu ekuthandeni ifashoni yobunewunewu, njengoko ivumela iibrendi ukuba zifikelele kubaphulaphuli behlabathi kwaye zidale imvakalelo yokulangazelela phakathi kwabathengi abaziimfashini.
