IBhodi yaBalawuli ye NDWENDWELA PHILADELPHIA namhlanje ubhengeze ukuba emva kophando olubanzi lwesizwe, uJeff Guaracino, umongameli okhoyo ngoku kunye ne-CEO ye-Welcome America, Inc., ukhethwe ukuba akhokele I-VISIT PHILADELPHIA kunye nabasebenzi bayo abanetalente njengomongameli kunye ne-CEO eqala ngo-Oktobha 29, i-2018.
UKUTYELELA I-PHILADELPHIA yinjini yezoqoqosho kwimboni yezokhenketho yaseFiladelphia, ivelisa ngaphezu kwe-1 yezigidi zegumbi lehotele ebusuku kwi-Center City kwi-2017 yedwa. Ngaloo nyaka, ummandla we-Greater Philadelphia wamkela abantu abazizigidi ze-43.3, kwaye i-88% yabo yayilapha ngenjongo yokuzonwabisa. Ezi ndwendwe zivelise ngaphezulu kwe-11.5 yeebhiliyoni zeedola kwimpembelelo yezoqoqosho kulo mmandla. Inkcitho yabatyeleli kulo mmandla ixhasa amashishini asekuhlaleni, idala imisebenzi, ingenisa irhafu kwaye ekugqibeleni iphucula umgangatho wobomi babahlali.
I-Guaracino ibe yinxalenye yoNdwendwela ukukhula kwe-PHILADELPHIA ukusukela kwiintsuku zayo zokuqala. Wajoyina umbutho ngoSeptemba 2001 kwaye wachitha iminyaka engaphezu kweshumi kwiindima zobunkokeli. Ngo-2012, wemka ukuba asebenze njengegosa eliyintloko leqhinga kunye negosa lonxibelelwano kwi-Atlantic City Alliance (ACA), umbutho wentengiso wendawo eseNew Jersey kwaye kamva waba ngumlawuli olawulayo walo mbutho. Kwi-2016, uMeya waseFiladelphia uJim Kenney waqesha i-Guaracino ukuba isebenze njengomongameli kunye ne-CEO ye-Welcome America, Inc., umbutho ongenzi nzuzo kwintsebenziswano yoluntu-yabucala kunye ne-Philadelphia ukuvelisa iziganeko zedolophu.
"Emva kophando olubanzi oluchonge abagqatswa besizwe abakwinqanaba eliphezulu, uJeff wayekhethwa ngazwinye kwikomiti yethu yokukhangela," utshilo uManuel N. Stamatakis, usihlalo weBhodi yabaLawuli be-VISIT PHILADELPHIA. Ngaphezulu kweminyaka engama-20 yamava eshishini lokhenketho kuzwelonke nakwihlabathi liphela, irekhodi eqinisekisiweyo kunye neengcambu ezinzulu zasePhiladelphia, uJeff ufanelekile ngokukodwa kwesi sikhundla. Uye wakha umsebenzi omangalisayo wokuthengisa indawo ekuyiyo, kwaye siqinisekile ukuba ubunkokeli bukaJeff buya kuphakamisa isidima sikaFiladelphia kubaphulaphuli baseMelika nakwihlabathi liphela.
Ngexesha lakhe kwi-VISIT PHILADELPHIA, i-Guaracino yasebenza kwiinkqubo ezininzi zokuthengisa utyikityo lombutho, kubandakanywa uPhilly's More Fun When You Sleep Over®, With Love, Philadelphia XOXO®, With Art Philadelphia® kunye noPhilly Homegrown. Ukwaphuhlise iphulo lentengiso eyothusayo ePhiladelphia - Fumana iMbali yakho eNgqongileyo kunye ne-Nightlife Gay® yakho.
“UJeff uyayithanda iPhiladelphia, kwaye ndiqinisekile kubuchule bakhe bokuba ngumongameli kunye ne-CEO ye-VISIT PHILADELPHIA,” utshilo uSodolophu uKenney. "Le ndima intsha kulwandiso lwendalo lomdla wakhe wexesha elide eFiladelphia kwaye iya kumnceda ukuba asebenzise ubuchule bakhe bokuqhuba ukhenketho kwisixeko sethu esikhulu."
UGuaracino uzakhele udumo lwamazwe ngamazwe ngomsebenzi wakhe ePhiladelphia nakwisiXeko saseAtlantiki. Ungumbhali weencwadi ezimbini: I-Gay kunye ne-Lesbian Tourism: Isikhokelo esiBalulekileyo sokuThengisa (Elsevier, 2007) kunye ne-Handbook ye-LGBT Tourism and Hospitality: Isikhokelo sokuSebenza kweShishini (Harrington Park Press / Columbia University Press, 2017).
Ngexesha lakhe kunye ne-ACA, i-Guaracino yaba negalelo kwimpumelelo yephulo lentengiso ye-DO AC, eyaqhuba utyelelo lokuzonwabisa kunye nengeniso engadlali esixekweni njengoko ifumene ukhuphiswano olwandisiweyo ukusuka ekwandisweni kwemidlalo kumazwe akufutshane. Uye wakhokela iqhinga lokubuyisela indawo ekuyiwa kuyo emva kweSuperstorm Sandy.
Phantsi kobunkokheli bakhe e-Welcome America, Inc., i-Guaracino yasungula isicwangciso esitsha sobuchule kunye nephulo lokubuyisela igama le-Wawa Welcome America, elikhokelele kwishedyuli eyomeleleyo, ubambiswano olutsha kunye nokwanda kokuya kwiminyhadala. Ukongeza, wandisa uthumo lombutho lokuvelisa iminyhadala yesixeko unyaka wonke, kubandakanya uMnyhadala weHoliday wePhilly.
"Njengomthonyama wasePhiladelphia, ndonwabile ukubuyela kwi-VISIT PHILADELPHIA ngexesha apho kukho ithuba elininzi kwishishini lezokhenketho ukubonisa isixeko sethu esihle kunye nommandla kunye nokwenza iidola ezongezelelweyo kuqoqosho lwethu," utshilo uGuaracino. "Umsebenzi e-VISIT PHILADELPHIA awuzisi nje iindwendwe kwingingqi yethu, unceda ukwenza iPhiladelphia ibe yindawo ebaluleke ngakumbi nengcono yokuhlala kunye nokwenza ishishini."
I-Guaracino iphumelela uMeryl Levitz, TYELELA u-PHILADELPHIA umongameli osungula kunye ne-CEO, owabhengeza ngoJanuwari 2018 ukuba uceba ukushiya isikhundla sakhe. U-Levitz uchithe iminyaka engama-22 ephuhlisa i-VISIT PHILADELPHIA njengenkokeli yoshishino eyaziwayo kwihlabathi jikelele kwintengiso yokhenketho, ehlakulela abasebenzi ababalaseleyo, etshintsha indlela esijongwa ngayo isixeko kwihlabathi liphela kwaye ephuhlisa icandelo lezokhenketho lokuzonwabisa—icandelo elalingekho ngamandla phambi ko-1997. Njengoko uLevitz elungiselela ukuhamba. indima yakhe, isinye kwisithathu sobusuku begumbi lehotele yeZiko leSixeko sihlala iindwendwe zokuzonwabisa-okokuqala kwimbali yasePhiladelphia. Ukongeza, utyelelo lokuyonwaba ngobusuku kummandla okwizithili ezihlanu luphindeke ngaphezu kokuphindwe kabini ukusuka kwi-7.3 yezigidi ngo-1997 ukuya kwi-15.1 yezigidi ngo-2017.
“Ndiyavuya kuba uJeff echongwe ukuba akhokele iqela elinetalente kwi-VISIT PHILADELPHIA,” utshilo uLevitz. "Amava kaJeff kwintengiso yendawo angqinisisiwe, kwaye ndinethemba elikhulu lokuba kunye naye ekhokela abasebenzi bethu abanezakhono, UKUTYELELA I-PHILADELPHIA iya kuqhubeka nokuvelisa ubusuku obunerekhodi, amabali amnandi kunye nomgangatho obalaseleyo wobomi kunye neenzuzo zoqoqosho kwabo bahlala. , sebenza kwaye udlale ePhiladelphia. "
Ukuqeshwa kukaGuaracino kubonisa ukuzibophelela kombutho ekufuneni eyona talente ibalaseleyo nokwamkela wonke umntu. UKUTYELELA I-PHILADELPHIA isebenzisa iinkqubo ezifanayo ezisekelwe kwiimpawu ekuqeshweni kwabasebenzi njengoko zenza kunye nokukhethwa kweBhodi yabaLawuli, umthengisi kunye nezigqibo zentengiso kunye nokunye-ukuqinisekisa ukubonakaliswa kwePhiladelphia ngokwayo. Umbutho uhlala umi kakuhle ukuze uqhubeke nokuphumeza injongo yawo: ukwakha umfanekiso we-Greater Philadelphia, ukuqhuba utyelelo kunye nokunyusa uqoqosho.
