U-Yariv Levin, uMphathiswa wezoKhenketho kwiLizwe lakwaSirayeli, utyelele iTshayina okokuqala kule nyanga. Utyelele ikomkhulu le-Ctrip kunye ne-CEO yethu uJane Sun ukuze baxoxe ngamathuba okhenketho kwaSirayeli. Emva koko, uCtrip kunye neBureau yezoKhenketho yakwaSirayeli babambe umsitho wokutyikitya wentsebenziswano kwiHotele yoXolo yaseShanghai.

Ngokweenkcukacha-manani zoMphathiswa wezoKhenketho kwaSirayeli, uSirayeli ngoJulayi ka-2017 ungenise abakhenkethi behlabathi abangama-271,100, ukwanda kwe-17% kwangelo xesha linye kulo nyaka uphelileyo. Ukukhula kwabakhenkethi abavela eTshayina kukhwankqisa ngakumbi. NgoJulayi ka-2017, inani labakhenkethi baseTshayina abaya kwaSirayeli lafikelela kwi-64,000, ukwanda kwe-66%, ukomeleza abakhenkethi baseTshayina njengowona mthombo ukhula ngokukhawuleza wabakhenkethi abangena kwaSirayeli.

“Kuyandivuyisa ukubona ukukhula okukhawulezayo kokhenketho lwakwaSirayeli kwimarike yaseTshayina, kungekuphela nje umbulelo kwindlela entsha yorhwebo lwezokhenketho lwase-Israel e-China kunye nokudalwa komfanekiso wophawu lwendawo ekusingwa kuyo,” utshilo uMnu Levine. UMphathiswa wezoKhenketho welizwe lakwaSirayeli. Ukongeza, inqwelomoya entsha eya ngqo kwaSirayeli nayo idlale indima ebalulekileyo ekukhuleni kwemarike yokhenketho, kwaye ukwanda ngokukhawuleza kwenani labakhenkethi eTshayina kube negalelo elikhulu kuqoqosho lwakwa-Israel nakwimarike yemisebenzi. Njengoko eli phulo liqhubeka nokuba nzulu, le meko yokukhula ngokukhawuleza iya kuqhubeka ikhula kwaye sinethemba lokuseka ubudlelwane obuhle namaqabane amaninzi eTshayina. ”

“Ukhenketho luzisa uxolo. Siququzelela utyelelo lweendlela ezimbini phakathi kweChina kunye ne-Isarel enendawo enkulu yokukhula, ”utshilo uNksz Sun. "I-Ctrip idlala indima ebaluleke kakhulu "njengonozakuzaku wophuhliso lokhenketho" kwindawo yehlabathi.

Ngenxa yokuba ufikelelo lwe-visa lubalulekile kubakhenkethi baseTshayina ekukhetheni iindawo zokuhamba, uJane wacela urhulumente wase-Israel ukuba azise imigaqo-nkqubo emitsha yokungaqhubeki nje lula lula ukufikelela kwi-visa yabakhenkethi kodwa nokwakha ulwazi oluthe kratya ngo-Israyeli njengendawo yokuhamba kubakhenkethi baseTshayina kunye nokusebenza. kunye norhulumente wase-Israel ukuqinisekisa ukuba abakhenkethi baseTshayina bakumgangatho ophezulu kunye namava okuhamba akhuselekileyo.

Isebe lezoKhenketho liyalwandisa ubudlelwane balo kunye namaqabane eshishini lezokhenketho laseTshayina kwaye likhangela amathuba entsebenziswano “yokuwela imida”, ukuze kuqinisekiswe eyona nkonzo ibalaseleyo yokuhamba kunye namava kubakhenkethi baseTshayina abandwendwela kwaSirayeli. Le ntsebenziswano kunye ne-Ctrip, i-arhente yokuhamba ye-intanethi ye-intanethi enkulu ye-China (i-OTA), iphakamisa inzuzo ye-Ctrip kwiimveliso zokuhamba, idatha enkulu, ukuthengisa ngokuchanekileyo kunye neminye imiba yentsebenziswano enzulu.

INTO ONOKUYITHATHA KWELI NQAKU:

In addition, new direct flight to Israel has also played a vital role in the growth of the tourism market, and the rapid increase in the number of tourists in China has made great contributions to the Israeli economy and the job market.
Ngenxa yokuba ufikelelo lwe-visa lubalulekile kubakhenkethi baseTshayina ekukhetheni iindawo zokuhamba, uJane wacela urhulumente wase-Israel ukuba azise imigaqo-nkqubo emitsha yokungaqhubeki nje lula lula ukufikelela kwi-visa yabakhenkethi kodwa nokwakha ulwazi oluthe kratya ngo-Israyeli njengendawo yokuhamba kubakhenkethi baseTshayina kunye nokusebenza. kunye norhulumente wase-Israel ukuqinisekisa ukuba abakhenkethi baseTshayina bakumgangatho ophezulu kunye namava okuhamba akhuselekileyo.
“I am delighted to have witnessed the rapid growth of Israeli tourism in the Chinese market, not only thanks to the innovative approach of the Israeli tourism industry’s rich marketing activities in China and the creation of a destination brand image,”.