Iikomishini kwishishini leMICE zinokuba zikhulu. Ngenxa yenkqubela phambili yedijithali yophando kunye namava okubhukisha kucwangciso lweminyhadala, ishishini lehotele liya lijongene nomngeni wokufumana esona sicwangciso silungileyo sokuthengisa kwi-intanethi.
Ngokukodwa eJamani, ishishini lenkomfa liyachuma njengakwelinye ilizwe. Amaqonga kunye arhente ihluma nje emhlabeni kwaye abanikazi behotele abaninzi bonganyelwe kukugqithiswa kwabameli. Ukongeza, kukho ikhomishini emiselweyo ngenxa yeshishini le-broker.
Kukho iyantlukwano malunga nekomishini, kodwa inyaniso kukuba ishishini eliza ngokusebenzisa abameli abafana nee-arhente kunye namaqonga okubhukisha alinakuchithwa.
Iiarhente ezininzi zinyanzelisa ikhomishini emiselweyo ye-10% okanye ngaphezulu, kodwa kukho ezinye iindlela. Ufikelelo loMphathi weSiteshi seMICE, umzekelo, uyishiya kumntu ngamnye iihotele ukumisela isixa sekhomishini. Ngoko asingomthetheli ogqibayo ukuba ingakanani na ikhomishini afuna ukuyifumana. Umnini hotele umisela ukuba yimalini na ikhomishini ekufuneka ihlawulwe kwi-arhente.
Le ndlela inomdla inamandla amaninzi kwaye ithintela iihotele ekubeni zicinezelwe kwisakhiwo sekhomishini emiselwe kwangaphambili abangenako okanye abafuni ukuyilandela. Ngokukhetha isixa sekhomishini ngokwazo, iihotele zinokuphembelela unikezelo lwazo kunye nenkqubo yolawulo lwebhidi kwi-intanethi ngokuthanda kwazo.
“Ebudeni boqeqesho lwam njengencutshe ehotele, ndasebenza kwiofisi yesidlo kangangexesha elithile. Nangoko, amacandelo ekomishini yabameli abonakala eqinile kwaye engaguquguquki kum. Ke ngoko bekuyindalo ukuphumeza oku ngokwahlukileyo ngofikelelo lweMICE nokuqinisekisa intsebenziswano enobulungisa phakathi kwehotele kunye nomthengisi,” uchaza uSven Bergerhausen, umseki kunye ne-CEO yokufikelela kwi-MICE.
INTO ONOKUYITHATHA KWELI NQAKU:
- Ngenxa yenkqubela phambili yedijithali yophando kunye namava okubhukisha kucwangciso lweminyhadala, ishishini lehotele liya lijongene nomngeni wokufumana esona sicwangciso silungileyo sokuthengisa kwi-intanethi.
- The Channel Manager MICE access, for example, leaves it to the individual hotels to determine the amount of the commission.
- By choosing the amount of the commission themselves, the hotels can influence their own offer and the entire online bid management process in their favour.
