Yintoni ebangela ukukhula ngokukhawuleza kweehotele eNtshona Afrika?

Namhlanje, iAfrika ibonwa njengenye yeengingqi ezithembisayo kubaphuhlisi beehotele. Ngaphandle kwamatyathanga amancinci kunye nabazimeleyo, amaqela ehotele amane ehlabathi asayina ukutyikitywa kunye nokuvulwa kwilizwekazi. Ngaphezulu kwekota ezine zokugqibela, ukusukela ngeyoMsintsi 2019, iAccor, iHilton, iMarriott International kunye neRadisson Hotel Group bavule amagumbi angama-2,800 basayina izivumelwano zamagumbi angama-6,600 1. Kuyo yonke i-Afrika, uphuhliso lweehotele luhlala lubalulekile kuqoqosho oluphambili, njengeMorocco noMzantsi Afrika; kwaye iiprojekthi ziyanda eMpuma Afrika, ngakumbi e-Ethiopia, Kenya, Tanzania nase-Uganda. ENtshona Afrika, iNigeria ibuyele kwindawo yophuhliso enkosi kwiindawo ezikhulayo zommandla ongaphaya kwe-Abuja neLagos. I-Francophone Afrika nayo ihamba ngokukhawuleza. Icandelo loMphathiswa Wezokhenketho e-Ivory Coast lisungule isicwangciso esinqwenelekayo sikazwelonke sophuhliso lwezokhenketho, iSublime Cote d'Ivoire, kwaye sele ibhengeze ngaphezulu kwe-US $ XNUMXbn yotyalo-mali kwicandelo. ISenegal yenye inkwenkwezi yengingqi, eneenkqubo zasekhaya ezinje ngeDiamnadio, iLac Rose kufutshane naseDakar nasePointe Sarene. Amanye amazwe abonisa ukukhula kwehotele esebenzayo kubandakanya iBenin, iCameroon, iGuinea, iNiger neTogo.  

Ngoku, kudliwanondlebe, uPhilippe Doizelet, uMlingane oLawulayo, iihotele, iHorwath HTL, umcebisi ophambili wokubuka iindwendwe eNtshona Afrika, ngokubambisana neForum de l'Investissement Hôtelier Africain (FIHA), inkomfa yenkulumbuso yehotele yotyalomali eFrancophone Africa, ichonge ezine izinto ezisisiseko ezibangela ukwanda kokuhamba kotyalo-mali kwicandelo lokubuk 'iindwendwe eNtshona Afrika. Zizo, ngokulandelelana kwealfabhethi: Uqhakamshelwano lomoya, ukukhula okungcono koqoqosho, iMali kunye neDemografi.

Kwiminyaka embalwa edlulileyo, udibaniso olongezelelweyo lwendiza luye lwaguqula uhambo oluya kunye nokusuka eNtshona Afrika, oko, ngamazwi ka-Philippe Doizelet, uMphathi oMphathi, iiHotele, iHorwath HTL, ibe ngumtshintshi womdlalo. Wathi: “Eyona ndawo iphambili yenqwelo-moya phakathi kwamazwe aseNtshona Afrika yayiyiParis neCasablanca. Nangona kunjalo, ngenxa yokukhula ngokukhawuleza kwe-Ethiopian Airlines kunye nabanye abathwali, njenge-Emirates, i-Kenya Airways kunye ne-Turkish, imeko ishintshile; kwaye iindlela ezintsha zinikezelwa kubahambi. Ngokomzekelo, ngoku kunokwenzeka ukuba ubhabhe ngqo ukusuka eNew York ukuya e-Abidjan, apho iBhanki yoPhuhliso lwe-Afrika ikhona, kunye naseLomé, apho iBhanki Enkulu yamazwe aseNtshona Afrika (BOAD) ikhona ... imfuno yendawo yokuhlala. " Ngokutsho kwe UNWTO, abakhenkethi bamazwe ngamazwe abafika e-Afrika bakhule nge-7% ngo-2018, enye yamazinga okukhula ngokukhawuleza kwihlabathi kunye ne-East Asia kunye ne-Pacific. Abahlalutyi bedatha yendiza kutshanje baqinisekisile ukuba lo mkhwa uyaqhubeka. Ngo-2019, ukuhamba ngeenqwelomoya zase-Afrika kukhule nge-7.5% kwaye yeyona marike ibalaseleyo yokukhula kwe-Q1 2020.^st NgoJanuwari, ukubhukisha okuphuma kumazwe aphesheya bekuphambi kwe-12.5%, i-10.0% ukuya kwamanye amazwe ase-Afrika kunye ne-13.5% ukuya kwihlabathi liphela. Njengendawo yokufikela, iAfrika ikwacwangciswe ukuba yenze kakuhle, njengoko ukubhukisha kwamanye amazwekazi kungaphambili nge-12.9%.

Into yesibini kukukhula okuphezulu koqoqosho kumazwe amaninzi aseNtshona Afrika, athi akhule ngokukhawuleza okukhulu kunamazwe amaninzi ahambele phambili kwezoqoqosho. Ngokwedatha yeBhanki yeHlabathi ye-2018, uninzi, njengeBenin, iBurkina Faso, iGambia, iGhana, iGuinea, i-Ivory Coast kunye neSenegal zikhula nge-6% ngonyaka okanye ngcono, ngaphezulu kokuphindwe kabini kumyinge wehlabathi, i-3%. Lowo ngumtsalane onamandla kubatyali mali bamanye amazwe. Nangona kunjalo, ayisiyiyo yonke loo nto; njengoko ukuchuma kukhula ekhaya, kunjalo ke nakwicandelo leenkonzo zezezimali zalapha ekhaya. Kujonge ukutyala iimali zabaxhasi; kunye nenxalenye elungileyo yeloo mali ingena kwiiprojekhthi zezindlu kunye, neziseko zophuhliso ezitsha zasekhaya. Njengokuba ezi projekthi zifikelela kwiziqhamo, ukuchuma ngakumbi kuyenziwa kwaye ke umjikelo olungileyo uyavuselelwa, osebenza njengesixhobo sokuqhubela phambili uphuhliso lwezoqoqosho.

Imali yinto yesithathu. Kamva kulo nyaka, i-franc ye-CFA, exhomekeke kwi-euro, icwangciswe ukuba iwiswe kwaye amazwe ali-15 aseNtshona Afrika (ECOWAS) aya kwamkela i-Eco, imali entsha, ejikelezayo, eqhelekileyo, eyenzelwe ukunciphisa iindleko ukwenza ushishino phakathi kwabo kwaye ngoko ukwandisa urhwebo. Nangona kunjalo, nangona kukho uthakazelelo olukhulu lwe-Eco, ifanelekile ngenxa yokuba uqoqosho lwamazwe athatha inxaxheba likumanqanaba ahlukeneyo ophuhliso kwaye oorhulumente banokukufumanisa kunzima ukuthobela izikhokelo ekuvunyelwene ngazo zokulawula uqoqosho lwabo.

Into yesine kubalo lwabantu. Abemi bancinci kwaye bakhula ngokukhawuleza kuyo nayiphi na imimandla ephambili kwihlabathi. NgokukaPhilippe Doizelet, ikwabonakaliswa yindlala yokufunda nokuzithemba ngekamva. “Abantu babona umgangatho wabo wokuphila uphuhla kwaye banomdla wokusebenzisa amathuba. Sibona loo ngqondo ibonakaliswa kulo lonke ishishini lokubuka iindwendwe; iyahlaziya ngokumangalisayo kwaye inomdla kwishishini. ” Uthe.

Nangona kunjalo, lo mfanekiso awuyonto intle. IHorwath HTL ikwachonga izinto ezine ezisongela inkqubela phambili kwezoqoqosho; yimicimbi yezokhuseleko, i-ajenda yezopolitiko, ulawulo kunye nokwanda kwetyala loluntu. Nangona iAfrika namhlanje ifumana ungquzulwano oluncinci kunakwiminyaka engamashumi amathathu okanye amane eyadlulayo, xa uninzi lwamazwe ase-Afrika afumana imfazwe, ezinye iindawo zeSahel zisephantsi kwezisongelo zokhuseleko. Kwicala lezopolitiko, nangona idemokhrasi iqhubeka nokusasazeka, awukabi ngumgaqo jikelele kuyo yonke indawo, ngakumbi xa kufika amaxesha olonyulo olukhulu. Okwesithathu lulawulo. UPhilippe Doizelet uthi: “Xa abantu behlupheka kwaye urhulumente ebuthathaka, kuyakubakho urhwaphilizo, kodwa andiqinisekanga ukuba kubi kakhulu kunakwamanye amazwe ehlabathi.” Inkxalabo yesine kukunyuka kwamatyala oluntu, uninzi lwazo olwenziwe njengemali mboleko yexesha elide evela kumaTshayina ukwakha iziseko zophuhliso. Oko kwathethi, ityala kwi-GDP ratio yamazwe amaninzi aseNtshona Afrika asengaphantsi kwamazwe amaninzi aphuhlileyo.

UMatthew Weihs, uMlawuli oPhetheyo, iBench Events, eququzelela i-FIHA, uqukumbele ngelithi: “I-Afrika asiyondawo ilula yokwenza ushishino, kodwa iyindawo enika umdla ngendlela emangalisayo kuba amathuba ayazidlula ezo zoyikiso. Ngalo lonke ixesha siququzelela iqonga lotyalo-mali ehotele, ndibona ngakumbi ukubhengezwa kokuvulwa kwehotele kwaye ndidibana nabadlali abatsha abanomdla wokungena kwintengiso. Abathunywa be-FIHA bakha ikamva le-Afrika phambi kwamehlo ethu kwaye nabani na oya kwinkomfa unethuba lokuzibandakanya. ” I-FIHA yenzeka eSofitel Abidjan Ihotele Ivoire eAbidjan, Matshi 23-25.