Iindlela zokuhamba zeBoomers, iGen X, Y & Z kugxilwe kwiATM

Abahambi abavela kwihlabathi lonke abamele zonke izizukulwana, ngoku banomdla oqhelekileyo kwimisebenzi kunye namava anefuthe ngoku, eneneni kwiimeko ezininzi ukuqhuba izigqibo zabo zokuhamba, ngokophando olutsha lweendlela zokuhamba ezivela kwi-Expedia Group Media Solutions.

Uphando lubethelela umbono wokuba inkcubeko kunye namava okwexeshana ebomini, ukuphonononga indawo ezintsha kunye nemisebenzi yokunxibelelana, zibekwa kuzo zonke izizukulwana eziphezulu kakhulu kunexabiso okanye ixabiso lesaphulelo.

Ivenkile yokuThengisa yaseArabia 2020, eyenzeka eDaily World Trade Center ukusukela nge-19 ukuya kwi-22 Epreli 2020, izakuhlanganisa iingcali zokuhamba nezokhenketho kwihlabathi liphela ukuxoxa ngohambo olukhulayo lwehlabathi kunye nemisebenzi yentengiso, ethi ngokweSkift Research eseNew York, iqikelelwa ukuba ixabisa i-183 yezigidigidi zeerandi kulo nyaka, i-35% inyuka ukusukela ngo-2016.

"Nangona zonke izizukulwana ngoku zikhangela imisebenzi kunye namava, ngaphezu kwayo yonke enye into, yintoni eyenza le marike ibe nzima ngakumbi, kukukhetha komntu ngamnye kunye neemfuno zesizukulwana ngasinye kwaye ekugqibeleni, ngumceli mngeni ojamelene nabathengisi abazama ukuzibandakanya nabo," utshilo. UDanielle Curtis, UMlawuli weMiboniso ye-ME, i-Arabian Travel Market 2020.

I-ATM ibambe uthotho lweesemina kwiGlobal Stage yayo echonga imiba yamva nje yokwamkela iindwendwe kunye neendlela zakutshanje zokhenketho lwenkcubeko kuphuhliso lwexesha elizayo kuqoqosho lwempilo nakukhenketho olunoxanduva. Ukujongana nale micimbi iATM ifumene iingcali zeshishini ezivela eKerten Hospitality, Accor, kunye nabameli abavela e-Abu Dhabi nase-Ajman kwiibhodi zokhenketho.

Imisebenzi kunye namava abopha zonke izizukulwana kunye, kodwa ukhetho luphazamisa ukunikezelwa okubanzi kwimarike yehlabathi exabisa i-183 yezigidigidi ukuya kwi-35% ngaphezulu kweminyaka emi-5 edlulileyo.

I-Boomers, ezalwe phakathi kwe-1946 kunye ne-1964 ngabona banenkxalabo malunga nohlahlo-lwabiwo mali kwaye banomdla wokubona indawo kwaye kwimeko yabakhenkethi baseMelika, ama-40% aya kucwangcisa iholide yabo malunga nokutya neziselo. Bafuna ukhuseleko, ukhuseleko kunye nenkonzo kunye nabantu ababizwa ngokuba yiPlatinum Pensioners ngabantu abafunwa kakhulu-bafuna ukuphumla kwaye ngokubanzi bakuphephe ukuhamba ixesha elide.  

Abahambi beGen X abaneminyaka yobudala ephakathi kwe-40 kunye ne-56 yeminyaka, bahamba ubuncinane kwizizukulwana, ngenxa yemisebenzi yenkampani, i-50% yazo zonke iindima zobunkokeli kwihlabathi jikelele zithathwe nguGen Xers. Ngaloo ndlela bayayixabisa ibhalansi yobomi bomsebenzi kwaye bakhetha iiholide zokuphumla kunokuphelisa uxinzelelo. Okubangela umdla kukuba, i-25% ye-Gen X iya kwamkela ilizwi lomlomo ngexesha lenkqubo yokwenza izigqibo kwaye itsaleleke ngokukodwa kumava enkcubeko Uphando lwe-Expedia lufumene ukuba i-70% yonwabela iimyuziyam, iisayithi zembali kunye neegalari zobugcisa.

Isizukulwana Y okanye iMillennials, namhlanje ezineminyaka ephakathi kwama-25 nama-39, zezona zithethwa kakhulu ngesizukulwana kwaye ziintshatsheli ezingenakuphikiswa zetayitile yabahambi rhoqo, ngobuchwephesha bobuchwephesha kunye nabaphazamisi abakhulu. Ngaphezulu kwayo nantoni na, i-Millennials inqwenela i-adventure kunye namava ohlukeneyo kwaye nangona belumkile kuhlahlo-lwabiwo mali, ngokweyona nto ibalulekileyo yeyona ntengiso iphambili yengeniso, eveliswe ngevolumu enkulu.

Uphando lwe-Ipsos ngoSeptemba 2018, yaqukumbela ukuba i-25% yabemi bommandla we-MENA yenziwe ngeMillennials; I-97% ikwi-Intanethi; I-94% ikho kwiqonga elinye loluntu; I-78% yabelana ngomxholo ngeveki; Iipesenti ezingama-74 ziye zanxibelelana kwi-intanethi nophawu lwentengiso kwaye iipesenti ezingama-64 zihlala zifuna ezona zibonelelo zibalaseleyo kunye nezivumelwano ezikhoyo. Oku kunokuba nento yokwenza nento yokuba i-41% ye-MENA's Millennials baziva bexinekile ngumthwalo wezezimali, kwaye yi-70% kuphela yabo bakubudala bokusebenza, abaqeshiweyo.

“Enye yeendlela ezivelayo zokuhamba kunye neengcali zokhenketho ziya kube zibukele yiGeneration Alpha - abantwana beMillennials. Ngokuka Skift aba bantwana, abazalwe emva konyaka ka-2010, bazakuqala ukuzenzela amalungiselelo abo okuhamba kakuhle phambi kokuphela kwale minyaka ilishumi kwaye kukho inkolelo yokuba kulindeleke ukuba baphazamise nangakumbi kunabazali babo, ”wongeze watsho uC Curtis.

Okokugqibela, u-Generation Z, ozelwe phakathi kuka-1996 no-2010, ophakathi kweminyaka elishumi ukuya kwengama-10, uchitha iipesenti ezili-24 kuhlahlo-lwabiwo mali lokuhamba kwimisebenzi nakukhenketho oluphezulu lwaso nasiphi na isizukulwana ngokophando lwe-Expedia. Yintoni ebeka olu luvo luvulekileyo, olusebenzisanayo ngaphandle kwezinye, kukuba i-11% iphefumlelwe ngoontanga kwiinethiwekhi zentlalo kwaye i-90% ivulelekile kwimibono yoyilo. Njengabemi bokwenyani bedijithali, bakhululekile ukuphanda, ukucwangcisa kunye nokubhukisha uhambo lwabo kwifowuni ephathekayo kwaye banqwenela amava amatsha, awodwa kwaye ayinyani.

“Ke, ukusabela, ngaphandle kwemiceli mngeni yokuthengisa kwezi zizukulwana zingadibaniyo, iisemina ze-ATM ziya kuphonononga ukuba iihotele, iindawo ekufikelwa kuzo, iindawo ezinomtsalane, ukhenketho kunye neminye imisebenzi yenziwa njani, ipakishwe kwaye ibekwe amaxabiso, ukuhlangabezana nemfuno. Siza kuphehlelela uhlelo lokuqala lwaseMbindi Mpuma lwe-Arival Dubai @ ATM ebonisa isizukulwana esilandelayo seendlela zokusingwa kunye nokuveliswa kwezinto ezintsha, kunye nokuphonononga amathuba ohlukeneyo avela kwicandelo, ”utshilo uCurtis.

I-ATM, ejongwa ngabasebenzi boshishino njengesixhobo sokulinganisa icandelo lezokhenketho kuMbindi Mpuma nakuMntla Afrika, yamkele phantse abantu abangama-40,000 kumsitho wayo wowama-2019 nabameli abavela kumazwe ali-150. Ngababonisi abangaphezu kwe-100 abaqalayo, i-ATM ka-2019 ibonise owona mboniso mkhulu wakha wavela e-Asia.

Ukufumana ezinye iindaba malunga neATM, nceda undwendwele: https://arabiantravelmarket.wtm.com/media-centre/Press-Releases/