Njengoko izithuthi zomoya ziza kujonga emva kowama-2009 njengowona nyaka umnyama kumashumi eminyaka, iSwiss Airlines ivakala inethemba elimangalisayo. Kwiveki ephelileyo eZurich, iCEO yaseSwitzerland uHarry Hohmeister thaca izicwangciso zolwandiso lwekamva lomthwali waseSwitzerland ngo-2010 kunye neyunifomu entsha kraca yabasebenzi abasemhlabeni nababhabhayo. "Kuyasivuyisa ukubona ukuba iSwitzerland iphumelele ukuhlala inenzuzo ngenxa ye-5 iminyaka yemizamo yokunciphisa iindleko zethu kunye nokuphucula ukusebenza kakuhle. Ngexesha lobunzima, ukuvula indawo ezintsha kwaye ngakumbi indlela yokuhamba ixesha elide, ijika ibe sisiganeko esimangalisayo, ”utshilo uHarry Hohmeister.

Emva kokuvula iindlela ezintsha eziya eLyon nase-Oslo ukusuka eZurich kulo nyaka, i-airline yazisa ngokusemthethweni ukuqaliswa kwendlela entsha eya eSan Francisco. Ukuqala nge-2 kaJuni, indlela iya kuhanjiswa kathandathu ngeveki yi-Airbus A340-300. “Imfuno ihlala yomelele eSan Francisco njengendawo yokuzonwabisa kodwa ikwayindawo yeshishini. Iinkampani ezininzi zaseSwitzerland ezifana neCredit Suisse, UBS, Novartis, Nestlé, okanye Roche zikhona kwindawo yeBay. Kwaye siyazi ukuba kukho imfuno eninzi kwiimarike zethu zokudlulisa umthombo, ”wongeze watsho uHohmeister.

Inqwelomoya yaseSan Francisco iya kunxulumana neendawo ezihanjwa ngokufutshane ezifana neBerlin, iBrussels, iCopenhagen, iMilan, iParis, neTel Aviv. “Ukubhabha ngendlela efana neZurich San Francisco lutyalo-mali olubalulekileyo, malunga ne-CHF 150 yezigidi [i-US$145 yezigidi], kwaye kusithathe iminyaka emibini ukuyigqiba. U-Swissairs wayesebenzisa ukuhamba nge-Zurich-San Francisco de kube ngu-2002. Nangona kunjalo, i-airline yayine-Boeing 747 kwindlela, eyayingenakugcinwa ngokwezimali kunye nexabiso eliphezulu leyunithi yomgibeli ngamnye. I-Airbus A340, nangona kunjalo, yinqwelomoya egqibeleleyo, kwaye imveliso yethu entsha yodidi lweshishini iya kuba nomtsalane kakhulu emarikeni,” utshilo uHohmeister.

IsiXeko saseSan Francisco sikwabandakanyeka kwimbuyekezo yaseSwitzerland ngokunceda inqwelomoya ngenkqubo yokuthengisa kunye nePR. Inkonzo entsha yaseSwitzerland yaseSan Francisco iya kuqhutywa kunye nomthamo wenqwelomoya okhoyo njengoko iinqwelomoya ezimbini ze-Airbus A340-300 zibuyela kwinkonzo ngentwasahlobo ka-2010 emva kokurhoxiswa okwethutyana kwinqanawa. Umthamo owongezelelweyo wenqwelomoya uya kunceda ekwandiseni iifrikhwensi ukuya eDelhi, eMumbai, eSão Paulo, naseMontreal. “Sikwabeke iliso kwimfuno e-Asia. Siza kubeka i-frequency eyongezelelweyo ngeveki ukuya eShanghai kwihlobo elizayo. Kwaye sijonga kwakhona eBeijing kodwa kwixesha elide, ”yongeza i-CEO yaseSwitzerland.

Inqwelomoya ikwajonge ukonyusa ubukho bayo eGeneva. ISwitzerland iya kusebenza kwintwasahlobo yaseLondon Heathrow ngeenqwelomoya ezintandathu zemihla ngemihla ukusuka eGeneva. “Linyathelo lokuqala kodwa andinakuthetha banzi ngalo,” utshilo uHohmeister. ISwitzerland sele ijonge iindlela ezintsha eziya emazantsi nasentshona Yurophu ezinezixeko ezibalulekileyo ezinjengeNice okanye iRoma, ekunokwenzeka ukuba zibuyele kwimephu yaseSwitzerland ephuma eGeneva.