Ibali lanamhlanje libonisa iimeko ezikhoyo zentengiso yezokhenketho ngethemba (kunye nenkolelo) enokuthi iphucule. Ndingathanda ukuthembela ekubeni emazantsi kufikelelwe kuwo "Ndlela yesiqhelo."
Namhlanje ndifumene i-imeyile eqhumayo ebhekiswa ku “Generic;” ixesha elininzi ushicilelo lujoliswe “kubamkeli abangachazwanga.” Yintoni eyenza abaphathi bobudlelwane boluntu bakholelwe ukuba ukuqhuma kwe-imeyile kulungele ukufundwa - makungabikho ukusebenzisa njengomthombo wedatha othembekileyo? Iintatheli azingomakhoboka kumasebe onxibelelwano loluntu.
Ewe ulwandle lukhona (ngaphandle kokuba useCancun kwaye ulwandle lwakho lukhukulisekile), ewe kukho amanzi aluhlaza-aluhlaza (ngaphandle kokuba ukwiindawo ezithile zasePuerto Rico apho amanzi angcoliswe khona), ewe kukho umoya ococekileyo (ngaphandle kokuba ukwiinxalenye zeVanuatu apho inkunkuma itshiswa ngorhatya) kwaye ewe, kuyathengiswa (ngaphandle kokuba awudingi kubona omnye umsantsa, okanye uMkhosi wamanzi wamandulo), kwaye ewe kukho ukutya (ukuba iMcDonald's ngumgangatho wakho wokutya) .
Ke-umceli mngeni kukudala kunye / okanye ukuchonga kwaye emva koko ukhuthaze uphawu lwendawo yokuhlala oluzinzileyo olunamathela kwixabiso lendawo ekuyo (nokuba yeyiphi). Kubaluleke kakhulu ukuguqula ixabiso leemvakalelo elinomtsalane kubuntu bendawo ekuya kuyo kwintengiso ekujoliswe kuyo, ngelixa unikezela ngomyalezo wokukhuthaza osebenzayo, osebenzayo kunye nongalibalekiyo.
Zonke iindawo ekuyiwa kuzo, nokuba zingakanani na, zinokuqwalaselwa okufanayo ukuba ziya kuphuhlisa iphulo lokukhuthaza. Umxube uquka:
1. Iziseko zophuhliso zale mihla (okt amazibuko, iiterminal, iindlela, umzila kaloliwe, amandla, indawo yokuhlala, izibhedlele)
2. Iinkcubeko (okt, ukutya, amava asekwe elukholweni, ubugcisa nomculo)
3. IJografi (okt, indalo esingqongileyo, amazwe angabamelwane)
4. Imbali
5. Abantu
6. KwezoPolitiko
7. Ukhuseleko / ukhuseleko
8. Iinkonzo
9. Imisebenzi yezokhenketho (okt, ukuqubha, ukuhamba intaba, iintlanganiso zomntu nomntu)
Iinjongo zexesha elifutshane / elide
Ngophando olusebenzayo lwentengiso kunye nentsebenziswano, kunye nokusebenzisa iWebhu yeWebhu eBanzi yeHlabathi (WWW) kunye nokuphuhlisa imikhankaso yobudlelwane boluntu, amathuba anokudalwa okuphuhlisa umfanekiso ozinzileyo kunye nozinzileyo wendawo ekuya kukhunjulwa kuyo (ubuncinci okwethutyana) .
Iindawo ezininzi ezihamba phambili zibonelela ngendawo yokuhlala entle kunye nezinto ezinomtsalane, iinkonzo ezikumgangatho ophezulu kunye namaziko kwaye ilizwe ngalinye libanga inkcubeko kunye nelifa lemveli. Ngaba umthengi ufuna enye efanayo, okanye ngaba ujonge indawo oya kuyo enikezela ngemveliso eyahlukileyo?
Umahluko
Kusenokwenzeka ukuba umahluko ubaluleke kakhulu ngoku kunakuqala. Ewe, ibe sisiseko sokuphila kwindawo yentengiso yokhuphiswano kwihlabathi liphela apho iindawo ezilishumi eziphambili ziya kutsala malunga ne-70% yentengiso yezokhenketho kwihlabathi liphela. Ngaphandle kwale ndawo yentengiso enoburharha, ukuthengiswa kwezorhwebo kukhenketho oluninzi kakhulu lokuya kwiindawo zokuhlala kukhe kuhlala kuyintengiso ebonisa ulwandle oluhlaza okwesibhakabhaka, isibhakabhaka esingenamafu kunye neelwandle zegolide ezingapheliyo ezinomgca wethegi ongalibalekiyo. Intengiso enjalo "yephepha lodonga", ethengisa inzuzo yomsebenzisi yokuphumla kunye ne-golden tan, inefuthe lokunikezela zonke iindawo ezingaselwandle ezingabonakaliyo komnye nomnye.
Yintoni eyahlula esinye isiqithi seCaribbean okanye iSouth Pacific kummelwane osondeleyo; kunqabile ilanga nesanti? Kule ndawo yentengiso eyona nto icenga abakhenkethi ukuba batyelele (kwaye baphinde babuye) kwenye indawo endaweni kwenye kukuba banalo uvelwano ngendawo esiya kuyo kunye nexabiso laso.
Isicwangciso sokulwa
Umlo wabathengi kwindawo yentengiso yendawo yangomso iya kulwelwa phezu kweentliziyo kunye neengqondo – kwaye kulapho ukunyusa indawo kuhamba kumhlaba wolawulo lwebrand. Iimpawu zinentlalontle, iimvakalelo kunye nexabiso lesazisi kubasebenzisi; zinobuntu kwaye zonyusa ukubonwa kokusebenziseka, ukunqweneleka kunye nomgangatho wemveliso.
Xa abathengi besenza ukhetho lwentengiso malunga neemveliso-kubandakanya iindawo ekuyiwa kuzo-benza iingxelo ngendlela yokuphila; bathenga umfanekiso kunye nokwenza ubudlelwane obunemvakalelo. Abakhenkethi basebenzisa uhambo lwabo njengezixhobo ezichazayo ukunxibelelana nemiyalezo malunga nabo koontanga nakubabukeli. Ke ngoko, njengezitayile kunye nezalathiso zobume, indawo ekuya kuzo zinokukhuthaza izibonelelo ezifanayo zabathengi njengezinye iindlela zokuthengisa ezinjengeemoto, iziqholo, iiwotshi kunye neempahla.
Ukuhamba kokonwaba kudla ngokuba ngamava abandakanya kakhulu, acwangciswe ngokubanzi, alindelwe ngovuyo kwaye akhunjulwe ngothando. Izikhumbuzo, iividiyo kunye neefoto zibangela kwaye zibonise la mava kwaye kwabelwane ngazo nabahlobo kunye nezihlobo. Iimpawu zorhwebo ezifakwe ilogo kunye neelebheli zemithwalo zibhengeza ukuba umntu lowo ebekhona, ukwenzile oko, kuye nakubani na ojongayo, kwaye okhathalayo ngokwenene.
Indlela yokuphila
Ukukhetha indawo oya kuyo ngeholide sisalathiso sokuphila kubathengi banamhlanje abaqhutywa yiminqweno kunye neendawo ezikhethiweyo zokuchitha ixesha labo leholide elinyanzeliswayo kunye nengeniso abayifumene nzima kufuneka ibenomtsalane ngokweemvakalelo ngexabiso eliphezulu lokuncokola kunye nosaziwayo.
Ukulawula uphawu lwendawo ekuyiwa kuyo kuzisa imiceli mngeni emininzi. Ngaba kunokwenzeka ukuba uchonge amaxabiso ebhrendi kwaye uguqulele olu lwazi kwisigijimi esifanelekileyo esinomtsalane ngokweemvakalelo. Kufuneka yenziwe! Akukho khetho kuba ukunxibelelana ngokufanelekileyo nomyalezo kubaluleke kakhulu ekudalweni kwesazisi esiqinisekileyo sendawo ekuyiwa kuyo.
Ukupapashwa ngombane
Ukuphonononga imiba ephambili, indawo ekufanele ukuba ibekho ibaluleke ekubalulekeni kweendaba ezingezizo ezesiko. Iindawo ezincinci zokufikela (okt, iSeychelles) zikwazile ukwenza iindawo zokundwendwela ezomeleleyo, bazibeka njengabadlali abadlala indima ebalulekileyo kushishino lokhenketho lwehlabathi. Ngohlahlo-lwabiwo mali olunqongopheleyo uMphathiswa weSeychelles ukhethe i-www.eturbonews.com (235,000 ababhalisi bamanye amazwe kunye ne-1.2 + yezigidi zabafundi), njengesixhobo esiphambili sokwazisa ngolwazi lokhenketho esikhokelela ekuphuculeni imveliso yezokhenketho kwilizwe.
Ngubani okhokelayo / olandelayo
Zonke iindawo eziya kuzo zijamelene nokukhuthazwa okhethekileyo kunye nemingeni yokufaka uphawu kuba banamaqela amaninzi achaphazelekayo kunye nolawulo oluncinci lolawulo. Abaphathi bendawo abafuneki kuphela kufuneka balwe nendalo yemveliso ngokwayo, kodwa kwanendawo yentengiso yendawo ekuyiwa kuyo yezopolitiko kunye nokuswela. Abathengisi bendawo abanalo ulawulo oluncinci kumacandelo amaninzi emveliso yabo kwaye olu luhlu lweearhente kunye neenkampani bonke ngabachaphazelekayo kwintengiso yokufika. Umxube wezinto ezikhethekileyo kunye neenjongo ezahlukeneyo zibandakanya:
1. Amagumbi orhwebo
2. Amaqela ezoluntu
3. Amaqela ezendalo kunye nee-arhente
4. Urhulumente wasekhaya nowelizwe kunye nee-arhente zabo
5. Imisebenzi yecandelo labucala
6. Imibutho yezorhwebo
Uyaphila kwaye uyaphefumla
Umceli mngeni kubathengisi abaya kwiindawo ezithile kukwenza uphawu lwendawo ekuyiwa kuyo luphile, ukuze iindwendwe zifumane amaxabiso ezentengiso anyusiweyo kwaye zive ubunyani bendawo eyodwa. Nangona kunjalo, kulo msebenzi, abarhwebi abaya kwiindawo zentengiso bahlala bephazanyiswa ziindidi zoxinzelelo lwezopolitiko; Kuya kufuneka balungelelanise umdla wasekhaya nowengingqi kwaye bakhuthaze isazisi esamkelekileyo kuluhlu lwezikhundla zecandelo likarhulumente nelabucala. Uphawu lwendawo ekuyiwa kuyo ngokuphumelelayo lumalunga nokufumana ulungelelwaniso phakathi kokusebenzisa ubudlelwane boluntu obunqamlezileyo kunye neendlela zentengiso kwingxaki yentengiso ngokuchasene nomhlaba wenene wepolitik wokulawula umdla wasekhaya, wengingqi nowelizwe.
Ukusilela ayisiyiyo inketho
Ezinye zezizathu zokungaphumeleli kweempawu zeendawo zokhenketho zibandakanya:
1. Ukungabikho kobunkokeli
2. Iinjongo ezingqubanayo
3. Ukungakwazi ukulungelelanisa uphuhliso loqoqosho kunye nentengiso yezokhenketho
4. Iimbambano zobunkokeli
5. Ukuthandabuza kweminye imibutho ukulungelelanisa urhwebo lwayo nephulo lendawo ekuyiwa kuyo
6. Ukumelana nolwalathiso ukusuka phezulu
Ujoliso lwexesha elifutshane lwabathathi-nxaxheba abaziintloko kwezopolitiko kunye nemithombo yenkxaso-mali ikwadala imiceli mngeni kwimibutho yezokhenketho: Ixesha lokuphila lophawu lwendawo ekuyiwa kuyo sisiphakamiso sexesha elide kunemisebenzi emininzi yezopolitiko! Abathengisi kufuneka bahlale ekhosini kwaye bangavumi ukwenza utshintsho olukhawulezileyo kuba kuthatha iminyaka emininzi ukuseka umfanekiso wophawu, ukuphuhlisa ukwamkelwa kwegama kunye nokugcina ulwazi olomeleleyo lwendawo ekuyiwa kuyo.
Ukongeza ekujonganeni nezopolitiko zophawu lwendawo ekuyiwa kuyo, uninzi lwemibutho yezokhenketho inohlahlo-lwabiwo mali oluncinci olunokuthi lwenze iimveliso zehlabathi-kwaye ke bakhuphisana ngokwabelana ngengqondo yabathengi kungekuphela kwezinye iindawo, kodwa nangalo lonke uphawu lwehlabathi. Ngelixa umthengisi wequmrhu onjengoKohl echitha i-US $ 340 yezigidi ngonyaka kumajelo eendaba, uhlahlo-lwabiwo mali lophuhliso lokhenketho lwelizwe luya kuba ncinane kakhulu.
Iindawo zokhenketho ngokucacileyo zibadlala indima kwiindawo zentengiso zehlabathi kunye nohlahlo-lwabiwo mali lwezokhenketho, ukunyuka kweendleko zosasazo kunye nokuhla kwenkcitho yezokhenketho, kunegalelo kukhuphiswano lwendalo.
Ngaphandle, ayisebenzi
Kule meko, kucacile ukuba abadlali be-niche kufuneka baphume ngaphandle kokuchitha ukhuphiswano-kwaye kweli dabi ubuchule bemveli bokuthengisa abunakho ukujongana ngokufanelekileyo nengxaki yokwabelana ngelizwi. Impendulo ilele ekudaleni unxibelelwano, ekubanjweni kwengqwalaselo kuhlahlo-lwabiwo mali oluqinileyo kunye nokwandisa ukuhlawulwa kweendaba. Kweli xesha langoku lokuthengisa ubudlelwane, i-WWW ibonelela ngendleko ezifanelekileyo kunye nokusebenza ngokukuko kulungelelwaniso olulula lwemibutho yezokhenketho.
Inyathelo 1: Sungula iiNqobo eziSisiseko
Isigaba sokuqala kwinkqubo yokubeka okanye ukubeka kwakhona nayiphi na indawo yokufikela kwindawo yokhenketho kukuseka amaxabiso asisiseko sendawo. Umyalezo kufuneka uhlale ixesha elide, unxibelelane kwaye ubandakanyeke kubachaphazelekayo, iindwendwe kunye nabakhenkethi abanokubakho.
Le nkqubo kufuneka ithathele ingqalelo ukuba uphawu lwanamhlanje kwaye lufanelekile njani kubathengi bezokhenketho banamhlanje kunye nendlela ethelekiswa ngayo nabantu abakhuphisana nabo abaphambili. Ukufezekisa le njongo kunganyanzeleka ukuba kuqaliswe uthotho lweeprojekthi zophando ezivavanya amashishini endawo, ezoqoqosho lwengingqi, iindawo ekuyiwa kuzo ezineenkqubo ezifanayo kunye nabakhenkethi bangaphambili kunye nabakhenkethi abanokubakho abangazange baye enyanisweni. Le nkqubo inokwenza abaphathi bezokhenketho abachaphazelekayo ukuba bakhe ii-brand ngexabiso kunye nokufaneleka ngokwembono yabachaphazelekayo kunye nokuvumelanisa nabathengi.
Inyathelo 2: Chaza uBrand
Inqanaba elilandelayo lifuna ukucaciswa kweendawo abaya kuzo kwimarike: ilizwe limele ntoni; ingaguqulelwa njani kubuntu bophawu?
NjengoMaurice Saatchi, umseki neqabane le-M & C: Njengokuba umhlaba usiya usanda "ukwenziwa," izizwe zehlabathi ziye zathandana ngakumbi nangakumbi. Kuphantse kube nzima ukufumana umahluko onentsingiselo. I-Saatchi ifumanisa ukuba abaphathi kufuneka boyise zombini ezopolitiko kunye nomceli mngeni wokungakhathali ngokukhuphela ngaphandle kokuchitha abo bakhuphisana nabo. Kuthatha umonde ukuseka igama lodumo kunye nokwakha uphawu lwendawo yokufikela enamandla ngumzamo wexesha elide, odla ngokuba ngaphezulu kunokuvelisa iziphumo ezongezelelekileyo nezingabonakalisiyo.
“Ngoku kukho ukuntsokotha okungaphezulu kunakuqala. Kwaye abathengi banokufumanisa ngokulula kunanini na ngaphambili malunga neemveliso kunye nokusebenza kwabo. Nangona kunjalo, iimveliso ziya kuhlala ziyinto ebonakalayo kule minyaka yethu. Iimpawu eziqinileyo, ezilula ziya kuba yindlela emfutshane ngokuntsokotha kunye nokudideka kwindawo yentengiso.
Xa inkampani inombono omnye ochanekileyo engqondweni yomthengi, ibeka umxholo wayo yonke into kwaye akufuneki kubekho mahluko phakathi kophawu, imveliso, inkonzo kunye namava.
Kwaye okokugqibela, ziinkampani ezinamandla kuphela eziya kunyamezela. Umsebenzi wentengiso nguDarwin - ukusinda kwezona zinamandla. ”
Abaphumeleleyo beBrand
Iindawo ekuyiwa kuzo kufuneka zibe nombono osekwe kubathathi-nxaxheba abanzima, kubathengi nakuphando olukhuphisanayo kwaye kuboniswe ngononophelo kunye noqeqesho kuyo yonke into enxibelelana nobuntu bohlobo lwentengiso. Nje ukuba uphawu lophawu lubonakalisiwe, abathengisi kufuneka babe nesibindi sokuhlala kunye neempawu zebrendi. Ngelixa uhlengahlengiso lunokwenziwa ukubonisa indlela amaxabiso abonakaliswa ngayo kulwakhiwo lwebranti, izinto eziyimfuneko kubuntu bophawu kufuneka zihlale zingaguquguquki. Imfihlo kukuqhubeka ngokuguqukayo kwaye ityebise iprofayili yentsingiselo yoqobo, ukwakha kumandla okuqala okuqinisa isibheno sabo kunye nokwandisa imarike, ngokudibanisa "umphefumlo" webrendi nenqaku lokwahluka ekungekhoyo kwenye indawo ekuyo emhlabeni.
Ngokubeka uphawu, ukunyusa kunye ne-PR, uphawu lwelizwe ayisiyomisebenzi yokuthengisa nje kuphela kodwa isenzo sezopolitiko esinokwandisa kwaye sandise ukuzingca kwalapha ekhaya. Ukhenketho lubonelela uluntu ngamathuba okwakha zombini isazisi kunye noqoqosho olusebenzayo, kwaye ekugqibeleni kutsala umdla woluntu kunye nowabucala.
INkokeli okanye uMlandeli
Njengoko urhulumente exhasa ngezimali eqhubeka nokucinezelwa kubalulekile ukuba imibutho yezokhenketho igcine indima yayo njengabaququzeleli bezixhobo zokwazisa. Ngaphandle kokuba bathathe ulawulo lwentengiso kunye nokuphuhliswa kwemveliso kwintengiso yabachaphazelekayo eguqukayo kunye nabadidekileyo, iinkampani ezinkulu kunye neenkampani zothutho ziya kuthatha indawo yentengiso kwaye zikhuthaze into abakholelwa ukuba yeyona mveliso inomdla.
Oku kuyakuba yindleko yabadlali abancinci ngaphakathi kolu shishino kunye nokuhlanjwa kwesazisi segama lesizwe i-ofisi yezokhenketho efuna ukwakha. Ababhenkethi baya kukhetha indawo abaya kuyo ngenxa yehotele enye, okanye umtsalane omnye, bangaze balushiye uluntu olunamasango lokuhlola ilizwe kunye nezixhobo zalo (okt iDisney). Yonke ingeniso ihlala ngaphakathi kwemida yokusebenza kwehotele kwaye, ngaphandle kwemivuzo kunye nenkcitho yehotele yalapha, ukumiliselwa kwemali eyinkunzi engaphandle akubancedisi oosomashishini balapha okanye abantu bomthonyama.
Yiphathe iNiche yakho
Kwilizwe apho amazwe ambalwa abalulekileyo atsala phantse ikota ezintathu zabakhenkethi bamazwe aphesheya, uninzi lweendawo ziya kuba ngabadlali abakhuphisanayo elunxwemeni. Baya kuxhomekeka kwizicwangciso ezifanelekileyo, zokujolisa ezinophawu lokufumana ixabiso elinokubakho kuhlahlo-lwabiwo mali lwabo oluncinci. Oku kunzima kodwa awungomsebenzi ongenakwenzeka, ukuba amandla amahlakani oshishino kunye nemithombo yeendaba engeyiyo eyesiqhelo efana neWWW inokuxhotyiswa.
Ngokucacileyo, iiofisi zokhenketho kufuneka zisebenze kunye nezithili zazo ezininzi ngentsebenziswano kunye nokudityaniswa, zisebenzisa izixhobo ezingaphandle kwentengiso yesiko. Oku kuyinyani ngokukodwa kwiindawo ezinendawo enesabelo esincinci selizwi. Iindawo ezinjalo kufuneka zamkele ezinye iindlela zentengiso kwaye zijolise kumathuba okuphawula anikezelwa yimithombo yeendaba ye-elektroniki, iminyhadala, imidlalo, imisebenzi yenkcubeko kunye nezopolitiko kunye nentengiso yemidiya yoluntu.
Iindawo ezininzi zosasazo azinakho ukungahoywa njengoko zinxibelelana zibandakanya iindwendwe zaphambi kohambo kwaye zibonelela ngamathuba okuthengisa ngokuthe ngqo kulwakhiwo lobudlelwane, olunokuvuselwa kwaye luqhubeke nasemva kohambo. Ukubakho kwala mathuba kufuna ingqalelo engakumbi evela kubasebenzi bobudlelwane boluntu, abasebenzi baseburhulumenteni kunye nabaphathi beendawo abaya kuzo (ezabucala nezabucala).
Ukongeza, iingcali zonxibelelwano noluntu kufuneka ziphucule ukuqonda kwazo kumajelo eendaba, ziphuhlise iindlela kunye neenkqubo ezifanelekileyo ekufundeni imithombo yeendaba.
Isahlulo seNtengiso
Umceli mngeni ojamelene neengcali kwezonxibelelwano noluntu kukwamkela ukuba uqhushumbo losasazo kunye nokunyuselwa okungagunyaziswanga yinkcitho yezixhobo. Ukuchongwa kwe-niche yentengiso kunye nokufikelela ngobuchule kubaphulaphuli kufuneka kwenziwe nge-scalpel ebukhali hayi ngompu womatshini.
Kubaluleke kakhulu ukuba abameli beendaba bashiye iidesika zabo, bavale iikhompyuter zabo, baye emarikeni ukuze bathethathethane nentatheli kunye nabathengi, babelane ngolwazi lwabo "emphefumlweni" wendawo ekuyiwa kuyo, kunye nokubeka ibali eliya kuba enomtsalane kwimarike ekujoliswe kuyo. Iintatheli azingobakhonzazana kwabo banikwe imisebenzi yobudlelane noluntu. Kungayinto eluncedo kuye wonke umntu ukuba iimarike ekujoliswe kuzo zibhalwe ngokucacileyo, kwaye amaphulo okuthengisa anikezela ngolwazi ngokukodwa kwicandelo elichongiweyo.
Ngoku Ngoku ndikwazi
Kwenzeka ntoni emva kokupapashwa kwebali, kwenzeka ntoni emva kokuba umkhenkethi ebuyele ekhaya? Ukulandelwa kunye nokulandelwa kukuqhubeka koxanduva lwendawo oya kuyo / umphathi wentengiso. Ubudlelwane obusekiwe abunakuvunyelwa ukupholisa okanye ukunyamalala kumphunga. Ukuqhubeka kweendlela ezimbini, unxibelelwano olunentsingiselo kuphela kwendlela yokugcina imveliso kunye nesabelo sentengiso. Ukuqhubeka kothethathethwano kufuna ukukhuliswa; Ngaphandle koko le nkqubo “yenziwa kube kanye” kwaye ayikhange ikhule ibe bubudlelwane obuzinzileyo nobusempilweni- nto leyo edala enye inkunkuma yezixhobo ezinqongopheleyo.
Ngokuphathelele umbhali:
Phambi kokufudukela kwicala lokupapasha lendawo yokufikela / yokuhamba / yokhenketho / yokubuka iindwendwe ndiye ndanyusa isebe lePR / leNtengiso kwiiKlabhu zePlayboy neehotele (iofisi ye-NYC) kunye neCopacabana. Nokuba ingcinga yokuthumela upapasho ku "generic" ibiya kuba kukuxhokonxa ukundikhaba kumanqam. Onke amabali, ukunyuselwa konke, yonke iminxeba ifunwa ukuba ndicinge ngononophelo kwiprofayile yopapasho, ubuntu bentatheli kunye nexesha elibekiweyo. Bendisazi ukuba ngemini elungileyo ndinokufumana imizuzwana emi-3-4 yokuba iintatheli zimamele inqaku lam okanye ndifunde ukukhutshwa kwam kumaphephandaba. Ukuba khange ndifike kwinqanaba ngeli xesha lokulindela ukuba ndilindele ukucofa kwifowuni okanye ukuphosa iphepha kwibhasikithi yenkunkuma.
Xa ndicinga ukuba ndinebali elilunge kakhulu ndizakumema intatheli kwisidlo sasemini okanye isidlo sangokuhlwa. Ukuba ndifumene u "ewe" kwisicelo sam sobuso, ndandiphelile inyanga. Ngaba isivumelwano sokuthetha nam malunga nesiselo sithetha ukuba ndiza kufumana ibali? Ngokuqinisekileyo akunjalo! Kweli shishini akukho "ziqinisekiso" Esi sizathu sibizwa ngokuba bubudlelwane boluntu hayi intengiso! Ufuna ukulawula umyalezo? Thenga indawo!
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