E-ITALY (etN) – Injongo: ukuba i-Italiya yonyuse imarike yokhenketho nge-10 ukuya kuma-20 epesenti kule minyaka mine izayo. Iindlela: UMphathiswa wezoKhenketho wase-Italiya uNksk. Michela Vittoria Brambilla thaca kumajelo eendaba "iSistema Italia," isicwangciso sokukhuthaza ukhenketho, esibandakanya i-portal entsha i-Italia.it, i-Magic Italy kuKhenketho, kunye neProjekthi ye-BRIC.
Ngaphandle kweMarike yokuHamba eyiMveliso esele isebenza kwindawo ethi www.vtmitalia.it ,
I-Magic Italy.it yividiyo emfutshane eza kusasazwa yinethiwekhi yeTV yase-Italiya esemthethweni ukuvusa umdla wabantu bomthonyama ukuba bafumane ilizwe labo. “Ukufumanisa” sisimemo esenziwe lilizwi elidlamkileyo likaMnumzana Berlusconi, iNkulumbuso yase-Italiya evuyayo, owathi, ngelixa etyhila incwadi kwaye ekhomba umnwe kubaphulaphuli bevidiyo, ungumdlali ophambili okwesibini. kwiminyaka emibini. Kwividiyo ka-2010, uMnumzana Berlusconi uboleka kuphela ilizwi lakhe kuba, njengoko kuchazwe nguNksz.
Umfanekiso ohlaziyeke ngokugqithisileyo wenkulumbuso kunye nentetha yakhe esengqiqweni ehamba noncumo olumnandi kunye nenyeliso ephantse ifane noyise ivakala isithi, “Ngaba uyazi ukuba i-Itali lilizwe elinike ihlabathi ama-50 epesenti yelifa lobugcisa elikhuselwe yiUNESCO? ” Ekupheleni kwesicatshulwa sakhe esithi "Ngaba ubusazi" kwezinye iisayithi zase-Italiya, ucela abemi belizwe lakhe ukuba "bathathe ithuba lekhefu lakho ukuze bafumanise i-Italiya ongekayazi - le Italy intle ukuba uyifumane kwaye uyithande!"
Ukugxeka okungenanceba kwevidiyo kubandakanye isicatshulwa esingenangqiqo malunga ne-5% ye-asethi yase-Italiya ekhuselwe yi-UNESCO (uBrambilla uthi ngakumbi kwi-70%). I-portal entsha, i-Magic Italy.it, yafakwa ngokukhawuleza esidlangalaleni kuzo zonke iinethiwekhi eziqhelekileyo zentlalo. Ke enye inzame yokunyusa ukhenketho iphelela ekubizeni abarhafi base-Italiya i-10 lezigidi zeeyuro - oku, emva kokusilela kwe-Italia.it (2008-09) yangaphambili exabisa i-45 yezigidi zeeyuro. Asisayi kukhankanya iinzame ngaphambi koku, akukho nanye efikelele ekujoliswe kuyo ukuza kuthi ga ngoku.
Ukhenketho lomlingo eItali sisixhobo sokuthengisa uMphathiswa wezoKhenketho kunye neSebe lezoLimo, ukutya, kunye namaHlathi aya kwenza ukuba kufumaneke kwimimandla yase-Italiya, ii-arhente zendawo, i-consortia, imibutho, kunye namashishini ukuphucula iindawo zaseYurophu kunye neemveliso kwinkqubo yaseItali. .
Lo mboniso ohambahambayo uya kubonisa ukugqwesa kwe-Italiya kwintsimi yobugcisa, kunye nobuchule bayo ngokutya okuvela kwintsimi yase-Italiya kuya kuboniswa kwizitrato ze-19 izixeko zamazwe ali-11 aseYurophu, iimarike eziphambili apho ivelisa ukuhamba kwabakhenkethi ukuya e-Itali. .
Ulwakhiwo lweemodyuli ezinobuhlobo luya kuvuleleka eluntwini kwaye luqulathe ilori yale mihla nebukekayo enemisebenzi emininzi kunye nezinye iigazebos ezibekwe kufutshane nezikwere njengomboniso “wenziwe e-Italiya.” Umboniso wendlela waqala nge-24 kaMatshi eMonaco kwaye uya kuqhubeka eStuttgart, eHamburg, eBerlin, eFrankfurt, eVienna, eBern, eStockholm, eGoteborg, eCopenhagen, e-Oslo, eParis, eMarseille, eAmsterdam, eBrussels, eMadrid, eBarcelona naseLisbon, ephela kwangethuba. EyeThupha. Umboniso wendlela uya kuvulwa iintsuku ezine ukusuka ngoLwesine ukuya ngeCawa kwizibuko ngalinye lokufowuna.
Yonke iNdalo kaMama ilungile, izityalo eziphuma kwimbewu yasentwasahlobo/ehlotyeni zinokubonwa ekwindla ngexesha lokuvunwa kweediliya e-Italiya. Ngaba iimarike zaseJamani ziya kuyincama i-Octoberfest yazo engcwele ukuze zibone esi sivuno? I-Italiya inokufuneka ilinde ixesha lezokhenketho le-2012, ngethemba lokuba ukunyuswa kwexabiso elinjalo kuya kukhunjulwa ngabemi bamazwe e-11 avakatyelwe yi-caravan ye-Magic Tour. Mhlawumbi umlingo othile uyafuneka ukwenza eli phupha libe yinyaniso.
Enye inxalenye yesicwangciso sokhenketho yiProjekthi ye-BRIC – inyathelo lokujolisa kwiimarike zamazwe asahlumayo e-BRIC – iBrazil, iRashiya, i-Indiya, neChina – ekuphela kwayo ethatha ama-42% ehlabathi kwaye ibe nexesha elingaqhelekanga lokukhula, nkqu imiqathango yokhenketho.
E-Brazil ngo-2010, inkcitho yokhenketho ikhule ngaphezu kwe-50%, kwaye kukho ukunyuka kweedijithi eziphindwe kabini eRashiya naseTshayina.
I-Enit, i-arhente yezokhenketho yesizwe yase-Italiya, iyalelwe ukuba iyile isicwangciso sentengiso ye-ad-hoc ukomeleza kunye nokuhlanganisa umfanekiso wabakhenkethi base-Itali kula mazwe. Imiboniso emithathu ibonwa kwangaphambili kumxholo othi, "I-Italiya Amehlo amaGcisa angaphandle," kwi-BRIC metropolis, ukubandakanya iintlanganiso kunye neenkokheli zezimvo, abameli bamaziko asekhaya, kunye namajelo eendaba ukuze abonise ezona zibonelelo zibalaseleyo kunye nokugqwesa "Yenziwe e-Itali."
Ngeli xesha, ukhenketho lwase-Italiya lunobunzima bendawo yokuhlala, kwaye ngenxa yobunzima bezoqoqosho, kukho ukuncipha kwemfuno yasekhaya, ngokwembali yi-70% yeshishini.
UMphathiswa uya kugxila kuhlengahlengiso lwamaxesha onyaka kunye nokufuduka - umzekelo ukhenketho, ubugcisa kunye nenkcubeko. "Okokuqala ngqa e-Italiya, kwisicatshulwa sekhowudi yokhenketho, silungiselele ukuphuculwa kwelifa lethu lobugcisa ngeenjongo zokhenketho kunye nokuvelisa izibonelelo eziyimfuneko zokuzimela kwayo," watsho uMphathiswa. Khange kubekho lizwi livela kuMphathiswa malunga nokuncitshiswa okuthe gqolo kwenkxaso-mali yobugcisa ekugqitywe ngayo ngurhulumente wayo, nto leyo ethe yabeka uxinzelelo kubukho bamaziko oluntu nawabucala enkcubeko, iimyuziyam, iindawo zenzululwazi ngezakudala (umz.: Pompei), iithiyetha, kunye nemiboniso bhanyabhanya.
Ngokwendawo yevidiyo, i-Magic Italy yindlela yokuxhasa uqoqosho lwelizwe kunye neshishini lezokhenketho, eliye labona ukwehla okukhulu kwingeniso yabo ehambelana nokuya kuMntla Afrika, kuMbindi Mpuma, kwaye ngoku eAsia.
Inkcitho yokhenketho lwangaphakathi yase-Italiya iye yaqikelelwa yiNational Observatory of Tourism ibe malunga ne-42.39 yezigidigidi ngonyaka. I-Italiya inethemba lokufumana ngaphezulu kwaye ihlawule kancinci ngokweebhodi zabakhenkethi bangaphandle. Kwaye irhafu entsha yabakhenkethi ayizukunceda.
I-Itali ngoku ijongene nesiphithiphithi esinzulu sezopolitiko, iimeko zoqoqosho kunye neemeko ezilihlazo eziye zaphazamisa umfanekiso wayo kwihlabathi liphela. Ukufuduka kwamva nje kwabafuduki abavela emantla Afrika kubonwa njengesithintelo yimimandla ecelwe ukuba ibambe isabelo sabo sokukhulula ubukho obukhulu kwisiqithi esincinci saseSicilian saseLampedusa.
“Singayifikelela into ekujoliswe kuyo!” ngokukaNkszn Brambilla.
Kwenye indawo abantu bayakhwaza "Thixo sindisa ukumkanikazi", apha, "Thixo sindisa i-Itali!"
