I-Seoul Tourism Organisation (STO) ebizwa ngokuba yi-CEO ye-Sung-Real Lee kunye noMongameli ngoJulayi 2, 2012. Phantsi kobunkokeli obutsha, i-STO ijonge ukunyusa iprofayili yayo njengendawo yokhenketho kunye nokwandisa ukhuphiswano lwayo kwishishini leentlanganiso zamazwe ngamazwe.
Omnye wemisebenzi ephambili ye-CEO uLee iya kuba kukuncedisa ukwandisa iziseko zokuhlala eSeoul, "Njengoko isixeko simiselwe ukusingatha inani elirekhodiweyo le-10 lezigidi zeendwendwe zamazwe ngamazwe kulo nyaka, kubalulekile ukuba iSeoul iqhubeke nokwandisa inani lamagumbi ehotele isixeko – ngakumbi ezo zilungiselelwe ngokukodwa ukwamkela iindwendwe zamazwe ngamazwe,” utshilo umphathi we-STO u-Sung-Real Lee.
Kwintetho yakhe yokuvula iForam yeMICE yeSeoul yonyaka yesi-3, uLee ukwagxininise ukubaluleka kokuqhubela phambili ishishini leentlanganiso zaseSeoul, “Ishishini leentlanganiso lishishini eliphambili lenkonzo eliya kukhokela indlela kuqoqosho olusekwe kulwazi lwekamva. I-Seoul neKorea ayizodwa kule nkolelo-zonke izixeko ezikhulu kunye namazwe ehlabathi ngoku abambene nomlo onzima wokwandisa ukhuphiswano ngokutyala imali kwishishini leentlanganiso.
U-Lee ungena kwi-STO emva kweminyaka engaphezu kwama-30 kwicandelo labucala, apho ebesebenza njengentloko yecandelo lezemali kunye nophuhliso lweprojekthi kwiQela lakwaHyundai.
ISeoul Convention Bureau (SCB), icandelo loMbutho wezoKhenketho waseSeoul, liqumrhu elisemthethweni elixhaswa ngurhulumente elimele kwaye liphakamise isixeko phesheya kolwandle njengendawo ephambili yeentlanganiso, iindibano kunye nemiboniso. I-SCB ijongene nentengiso yamazwe ngamazwe kunye nobudlelwane boluntu eSeoul njengesixeko sendibano. I-Seoul Tourism Organisation (STO) yindibaniselwano esungulwe sisixeko kunye namashishini abucala ngoFebruwari 2008 kunye nenjongo ephambili yokukhuthaza iSeoul njengendawo yendibano kunye nokhenketho.
Ngokweesethi zamva nje zedatha ye-UIA, iSeoul yabekwa kwindawo yesi-5 kwihlabathi ngenani leenkomfa zamazwe ngamazwe ezibanjwe kwi-2010 kunye ne-2011.
Umbutho wezoKhenketho waseSeoul ulilungu le IBhunga laMazwe ngaMazwe laBalingani bamaKhenketho (ICTP), umanyano olukhula ngokukhawuleza olusisiseko kunye nomanyano lwezokhenketho lweendawo zehlabathi ezizinikele kwinkonzo esemgangathweni kunye nokukhula okuluhlaza.
INTO ONOKUYITHATHA KWELI NQAKU:
- One of CEO Lee's key tasks will be to help expand the accommodation infrastructure in Seoul, “As the city is set to host a record number of 10 million international visitors this year, it is essential for Seoul to continue expanding the number of hotel rooms in the city – especially those that are specifically geared towards accommodating international visitors,” said STO's CEO Sung-Real Lee.
- The Seoul Tourism Organization (STO) is a joint venture launched by the city and private enterprises in February 2008 with a core mission to promote Seoul as a convention and tourism destination.
- At his opening speech for the 3rd annual Seoul MICE Forum, Lee also stressed the importance of furthering Seoul's meetings industry, “The meetings industry is a key service industry that will lead the way in the knowledge-oriented economy of the future.
