UMphathiswa wezoKhenketho waseJamaica, oHloniphekileyo. Edmund Bartlett, uthi uMphathiswa wakhe wenza isakhelo sokwenza iJamaica ibe yindawo efanelekileyo yokuya kuyo. Uphinde waphawula ukuba oku kwenze ilizwe libe yindawo ehamba phambili yokulungelelanisa nokudala izisombululo zenguqu yedijithali eyenzekayo kwihlabathi jikelele kwishishini.
Icandelo lezoKhenketho eJamaica, kutsha nje ligqibezele imibhiyozo yeVeki yokuQatshelwa kwezoKhenketho, phantsi koMbutho weZizwe eziManyeneyo woKhenketho weHlabathi (UNWTO) umxholo woSuku loKhenketho lweHlabathi, umhla wama-27 kuSeptemba – 'uKhenketho kunye noTshintsho kwiDijithali.
“Umxholo weVeki yoKwazisa ngezoKhenketho kulo nyaka uthetha ngenguqu yedijithali eyenzekayo kwezoKhenketho. Ndiziva ndithobekile kukuba ezinye izizwe ezininzi aziqaphelanga nje into ebesiyenza kodwa zisebenzisa uninzi lwamanyathelo ethu njengomzekelo ezinokuwusebenzisa kumazwe azo. Inkqubo-sikhokelo yoQhagamshelwano ingakumbi, iye yachitha umdla wabatyeleli bethu kwaye yadala amalinge amatsha naqhutywa bubuchwepheshe ukuhlangabezana bhetele nemidla yabo eyodwa,” utshilo uMphathiswa uBartlett.
UMphathiswa uqaphele ukuba i UNWTO umxholo okhethiweyo, wawubalulekile kuba iingcali ezininzi kushishino kufuneka zisebenzise itekhnoloji ukulungiselela inzuzo yabo kunokoyika impembelelo enokubanokuphazamisa.
Umphathi weJamaica Vacations Ltd. wezoKhenketho lweCruise, uFrancine Haughton, ucacisa imisebenzi 'Yolonwabo okanye Hayi' esweni idijithali, kumalungu eQela lezoKhenketho lweKlabhu ngexesha leForam yoSuku loKhenketho lweHlabathi ebibanjwe nge-27 kaSeptemba 2018 kwiZiko leNgqungquthela laseMontego Bay. .
“Iindlela zetekhnoloji entsha zinempembelelo enkulu kuhambo kwaye zongeza ixabiso kwindlela izinto ebezisoloko zisenziwa ngayo. Ngeteknoloji yedijithali ebeka iindawo zehlabathi ezandleni zakhe wonke umntu, ukukhuphisana koqoqosho lwezokhenketho kuya kuxhomekeka kubuchule babo bokusebenzisa obu buchwepheshe ukuze bazuze.
Kudala inqanaba lokungafihli elingazange libonwe lihlabathi ngaphambili. Ngexesha leNano siyakwazi ukufumana impendulo ebalulekileyo kwiindwendwe zethu ezinokusinceda siphucule, sikhule kwaye sifumane ngaphezulu. Le datha ixabiseke kakhulu iqhuba iprofayile yentengiso, esisixhobo esikhulu sokuqhuba izigqibo,” utshilo uBartlett.
Uye waphawula ukuba uMphathiswa wakhe usebenzise iVeki yoKwazisa ngezoKhenketho, eqale ngeCawa nge-23 kaSeptemba, ukuqaqambisa amanye amanyathelo abalulekileyo aphuhliswe bubulungiseleli bakhe ukukhulisa itekhnoloji.
“Uthungelwano lwethu lwezoKhenketho olunxibelelanisa noKhenketho lwenze iTaste Jamaica Mobile App ebonelela ngokufikelela naphi na emhlabeni kwiindawo zethu zokutya ezishushu, iindlela zokupheka kunye nemisitho egxile ekutyeni. Kwangaxeshanye, ikhuthaza iindawo zokutyela kunye neendawo zokutya kulo lonke elaseJamaica. INethiwekhi ikwazise iqonga le-intanethi le-Agri-Links Exchange Initiative (ALEX), eliququzelela ukuthengwa nokutshintshiselana ngempahla phakathi kwamafama kunye nabathengi kwicandelo leehotele zasekhaya,” utshilo uBartlett.
Kwakhona wabelana ngokuba iBhodi yabakhenkethi yaseJamaica (JTB) ine-Visitjamaica.com entsha edityanisiweyo, eneelwimi ezininzi, etshintsha indlela iDestination Jamaica enxibelelana ngayo nehlabathi. I-web-portal yinxalenye yesicwangciso-qhinga se-JTB xa sisonke sokukhuphisana kwindawo yentengiso yehlabathi ehlala itshintsha kwakunye nokwenza ngokutsha iindlela zayo zokuthengisa nokukhuthaza iJamaica njengendawo yokusingwa.
"Ndicinga ukuba mhlawumbi into endiyithandayo yale webhusayithi intsha kukuba ibonelela ngofikelelo lwexesha lokwenyani kunye nomxholo kubakhenkethi kunye neearhente zokuhamba kwihlabathi jikelele okubavumela ukuba basebenze ngakumbi ekuthengiseni iJamaica. Oku kuya kuvumela amaqumrhu ethu amancinci kwezokhenketho ukuba axhamle ngokuthe ngqo,” utshilo uMphathiswa.
NgeVeki yoKwazisa ngezoKhenketho, iCandelo loMphathiswa kunye nee-arhente zabo bazibandakanye nolutsha ngokuyila ukhuphiswano lwedijithali lwentengiso, kunye nokusindleka iqonga leengxoxo ngobuchwephesha kwezokhenketho – omabini ebengawodwa amalungu eKlabhu yezoKhenketho eqhutywa yi-JTB.
Ukongeza, i-Ofisi yoMphathiswa yazisa ngokusesikweni ilizwe kwizixhobo ezitsha zedijithali zokubeka iliso ezibekwe kumazibuko okuhamba ngenqanawa ukujonga amava abakhenkethi ngexesha lokwenyani. Imonitha sisixhobo esilula esisebenzisa i-emojis eyaziwa kwihlabathi jikelele ukubamba amanqanaba okwaneliseka.
“Singasebenzisa le datha ukuphawula imiba, ukutyhila izizathu ngokulula, kwaye senze amanyathelo okuphucula anokulinganisa kwaye angqinwe. Ikwavumela inyathelo elikhawulezileyo elinokwenziwa ngamanye amaxesha nangaphambi kokuba inqanawa ihambe okanye kamsinya emva koko,” ucacise watsho uMphathiswa.
UMphathiswa uBartlett ngoku useLondon, kunye noMlawuli wezoKhenketho u-Donovan White, ozimasa iMarike yokuHamba yeJTB yaseJamaica. Baza kusebenzisa ithuba lokudibana nabaqhubi abakhenkethi abaphezulu e-United Kingdom ukwabelana ngophuhliso olunomdla kunye neminikelo emitsha eJamaica. UMphathiswa kulindeleke ukuba abuyele kwesi siqithi nge-30 kaSeptemba 2018.
