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IVeki yoKwazisa ngoKhenketho ka-2022: Ugxininiso ekucingeni ngokutsha uKhenketho

jamaica-ukhenketho-crest
umfanekiso ngoncedo lwe-Jamaica Ministry of Tourism

UMphathiswa wezoKhenketho waseJamaica, imibutho yayo karhulumente, kunye namahlakani eshishini aya kuqaqambisa ukubaluleka kwecandelo kuphuhliso loqoqosho.

I-Ofisi yoMphathiswa iza kumema abachaphazelekayo ukuba baphinde bacinge ngendlela abajongana ngayo nokhenketho kwihlabathi lasemva kwe-COVID-19, ngokugcinwa kweVeki yoKwazisa ngezoKhenketho (TAW) 2022, ukususela ngomhla wama-25 kuSeptemba ukuya kumhla woku-1 kuOktobha.

Le veki iya kujongwa phantsi koMbutho weZizwe eziManyeneyo woKhenketho weHlabathi (UNWTO) umxholo woSuku lweHlabathi loKhenketho (ngomhla wama-27 kuSeptemba) – “UkuCinga ngokutsha uKhenketho.” Umxholo uqaqambisa utshintsho olusingise kukhenketho ukuba luqatshelwe njengentsika ebalulekileyo yophuhliso.

Ekubetheleleni ukubaluleka komxholo, Ukhenketho lwaseJamaica UMphathiswa, oHloniphekileyo. Edmund Bartlett, wacacisa wathi: “Phakathi kokungaqiniseki okuye kwaphawula ixesha langoku le-COVID-19, ithuba elingazange libonwe linikezelwe kuthi ukuba sicinge ngokutsha amacebo okwakha ukomelela Jameyikhakushishino lwezokhenketho.”

“I-Ofisi yoMphathiswa ibisoloko ithethelela icandelo elizinzileyo kwezoqoqosho, elibandakanya uluntu kunye nelinobungani nokusingqongileyo.”

“Nangona kunjalo, intlekele ye-COVID-19 ikhawulezise ukuzibophelela kwethu ekucingeni ngokutsha ukhenketho ukuze songeze igalelo labo kwintlalontle yezoqoqosho nentlalo-ntle yesizwe nabemi balo,” wongeze watsho.

IWTM yaseLondon ngo-2022 iya kuqhubeka ukususela nge-7-9 kaNovemba 2022. Bhalisa ngoku!

Ukwaphawule ukuba icandelo lezokhenketho "lelona galelo likhulu kwi-GDP, owona mthombo uphambili wengeniso yangaphandle kunye nowona mthombo uphambili welizwe lokuthengisa ngaphandle" wongeza ukuba "lilonke, icandelo lezokhenketho likhule nge-36% kule minyaka ingama-30 idlulileyo. ngokuchasene nokukhula koqoqosho ngokupheleleyo nge-10%.

Ngeli xesha, uMphathiswa wezoKhenketho ubonise ukuba "ukucinga ngokutsha ngokhenketho lwaseJamaica lukhokelwa yi-Blue Ocean Strategy yethu, edlala indima ephambili ekuvuseleleni imboni yezokhenketho yaseJamaica. Ifuna ukwenziwa kweemodeli zamashishini ezisuka kumasiko emveli esekwe kukhuphiswano kunye nokubekwa emgangathweni. ”

Ukuqinisekisa inqaku uMlawuli wezoKhenketho, u-Donovan White uvakalise ukuba: “Njengendawo ekusingwa kuyo, sisebenzisa iindawo ezingundoqo zesicwangciso-nkqubo se-Blue Ocean Strategy, sitshintshe ugqaliselo lwethu lweqhinga salubeka ekuphuculweni kokwenziwa kwexabiso ngokwahlulwa kwemveliso kunye nokwahlukahlukana.” 

Wachaza ngakumbi ukuba "sivula iimarike ezintsha kwaye sidala imfuno entsha kwiindawo zentengiso ezingaphikiswanga endaweni yokuhla ngendlela enyathelwe kakuhle kunye nokukhuphisana kwiimarike ezigcweleyo."

Iveki iya kuqala ngeNkonzo yeCawa yokubulela kwi-Montego Bay New Testament Church of God, eSt. James ngeCawa, ngoSeptemba 25. Usuku luya kubona kwakhona isavenge samva nje se-Virtual Edmund Bartlett Lecture Series, eya kubanjwa yi- IZiko leGlobalTourism Resilience and Crisis Management Centre (GTRCMC) kwaye livuleleke kumntu ngamnye, ingakumbi abachaphazelekayo kwezokhenketho.

ISimpoziyam yoMbono wamathuba oKhenketho icwangciselwe uSuku lweHlabathi loKhenketho (ngoLwesibini, wama-27 kuSeptemba). Lo msitho uza kubona izithethi zamazwe ngamazwe zimenywa ukuba zithethe ngamathuba exesha elizayo okhenketho, imida emitsha ephononongwayo kunye nee-trailblazers kwimigca engaphambili.

IForam yoLutsha ilungiselelwe ngoLwesithathu, i-28 Septemba, kwaye iya kubandakanya iingxoxo zephaneli ezimbini nabachaphazelekayo kushishino ukuxoxa ngendlela engaphambili njengoko ihlabathi liqwalasela ukuba ukhenketho luya kujongeka njani kwixesha elizayo.

Eminye imisebenzi ibandakanya iStyle Jamaica Runway Show ngoMvulo, ngoSeptemba 26; iForam ekhethekileyo yoLwazi lwenyani ngoLwesine, ngoSeptemba 29; ukuphehlelelwa ngokusesikweni kweTourism Innovation Incubator ngoLwesihlanu, umhla wama-30 kuSeptemba; iindibano zokuthetha esikolweni ukususela ngoMvulo, we-26 Septemba ukuya kuLwesihlanu, wama-30 Septemba; ukhuphiswano lwepowusta yolutsha; kunye nokuqaliswa kwe-Online Tourism Resource Guide.

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U-Linda Hohnholz, umhleli we-eTN

U-Linda Hohnholz ubhale kwaye wahlela amanqaku ukusukela oko waqalisa ukusebenza. Usebenzise olu thando lwangaphakathi kwiindawo ezinje ngeHawaii Pacific University, iYunivesithi yaseChaminade, iZiko lokuFumanisa abantwana laseHawaii, kwaye ngoku iTravelNewsGroup.

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