Xa kuthelekiswa necandelo leehotele lamazwe aphuhlileyo, kukhangeleka ngathi ummandla wehotele kuMbindi Mpuma kuMntla Afrika (MENA) ukhupha ukudodobala koqoqosho kwaye unokukhangela phambili ekuqaliseni ukukhula kwakhona kwiminyaka emibini.
Ebonakalisa ithemba elilumkileyo, umququzeleli weNkomfa yoTyalo-mali kwiHotele yaseArabia (AHIC) uJonathan Worsley uthe ngelixa engayihoyi imiceli mngeni yemeko ekhoyo yokuhla kwengeniso kunye nokuhlala, abaphathi bajonge ukuvuselela amandla njengoko abathengi kunye nokuzithemba komtyali zimali kubuya kwakhona kwiinyanga ezili-18 ezizayo. .
“UMbindi Mpuma uya kuhlala ungowona mmandla uphambili kuphuhliso lweehotele ukuba ukwanda kuya kuqhubeka kwizixeko ezinjengeDubai kwaye kuboniswe kwiindawo ezingabamelwane ezifana ne-Abu Dhabi neDoha. Umyalezo oqukumbelayo ngowokuba ngelixa imbonakalo yexesha elifutshane ibonakala ingumceli mngeni, konke okulindelweyo kulo mmandla kuhlala kuphezulu,” utshilo uWorsley.
“Sikholelwa ukuba unyaka ka-2009 iza kuba ngunyaka woluleko, u-2010 ibe ngunyaka wozinzo kwaye u-2011 ibe ngunyaka wokuchacha. Inzuzo ephambili kukuba abadlali ababuthathaka baya kunyamalala, utshilo u-Ian Ohan, umlawuli wengingqi kunye nentloko yentengiselwano yotyalo-mali eJones Lang LaSalle.
Ngelixa amanani okhenketho ehlabathi ehla, i-MENA iqhuba kakuhle kakhulu, ingomnye wemimandla embalwa yokufumana ukwanda okuqhubekayo kokufika kwe-Q1 ka-2009.
UDkt Henry Azzam, i-CEO, i-Middle East kunye neNyakatho Afrika, i-Deutsche Bank yathi i-Middle East yayingekho kwi-epicenter yengxaki kwaye yayithonywe yinto eyenzekayo kwenye indawo. Wongeze ukuba imigaqo-nkqubo yezemali karhulumente eyomeleleyo kunye neyokwandisa kulo mmandla ibuyisele izinto ezifana nokuhla kweengeniso zeoyile kunye nokungazithembi kwicandelo labucala: "Oku kubangele ukukhula okulungileyo kuqoqosho olufana ne-UAE, Bahrain kunye ne-Oman ngelixa i-Qatar. isalindele amazinga okukhula aphindwe kabini,” utshilo.
Iinzame ezimanyeneyo zikarhulumente kunye nemigaqo-nkqubo yokukhuthaza amashishini abakhenkethi basekhaya ibe ngundoqo ekulondolozeni izithuthi ezingenayo. Umzekelo, iDubai isungule amaphulo amatsha entengiso, yanciphisa amaxabiso kwinqwelomoya yelizwe i-Emirates Airline kunye noxinzelelo lukarhulumente lokunciphisa amaxabiso ehotele ukuphucula ukukhuphisana kwemarike kumazwe ngamazwe. Abasemagunyeni baye baqaphela imfuneko yokuphucula inqanaba lolawulo lweshishini kunye nokubonakala elubala kwemarike yezindlu nomhlaba, ngokutsho kwengxelo kaNaseba ethi Series Investment.
Ngokuhambelana neziseko zophuhliso kunye nokukhula koqoqosho, iimarike zehotele kwizixeko eziphambili ezijikeleze uMbindi Mpuma zisabonwa njengokubonelela ngembuyekezo entle, ngokutsho kweJones Lang LaSalle ka-Aprili Investor Sentiment Survey, utshilo umphathi weGlobal, uArthur de Haast: ukuba izixeko ezifana neDoha, i-Abu Dhabi kunye ne-Riyadh ziya kuphinda zibuyele ekuweni kwangoku kwisithuba sonyaka, kunye ne-Dubai ebuya kwisithuba seminyaka emibini-nangona i-UAE iseyeyona marike inomtsalane kubatyali-mali, "utshilo, esongeza ukuba ukwehla kwepropathi. Amaxabiso kuyo yonke indawo bekulindeleke ukuba abuyele kwakhona ngo-2011.
Ukujonga elona lizwe liqhuba kakuhle kakhulu ngoku, Okubi kakhulu uthe iSaudi Arabia yeyona ndawo iphambili kuzo zonke iintlobo zophuhliso lweehotele - ukusuka kwiindawo ekuchithelwa kuzo iiholide kunye neehotele zelifa ukuya kwiiprojekthi zezolimo kunye nezakhiwo ezinexabiso eliphantsi.
Esinye isiphumo sengxaki yoqoqosho lwehlabathi yayikukuba ukuhlehliswa kweeprojekthi ezininzi zeehotele kuya kulungelelanisa ukuqaliswa kwamagumbi amatsha kwimarike yengingqi kwaye kuncede ukuguqula ukuguquguquka phakathi kobonelelo kunye nemfuno: "Ngoku sinomngcipheko ocuthiweyo wokubonelela ngokugqithisileyo, kunye nokutshintsha. kwimfuno yorhwebo oluphakathi kunye neepropathi zenkonzo ezinyiniweyo,” wongeze watsho u-de Haast.
U-Ohan uthe, "Phantse i-50 yeepesenti yeeprojekthi zokuhlala kunye nezorhwebo ezicwangciselwe ukugqitywa ngo-2009 ukuya ku-2012 ziye zarhoxiswa okanye zamiswa."
Ukurhoxiswa kwezi projekthi kuhambelana nokufuduka kwabasebenzi abavela kumazwe angaphandle besuka eDubai. U-Ohan uthe, "Iya kuba mbi kakhulu ngaphambi kokuba ibengcono," wongeza ukuba abaphuhlisi banokujamelana nobunzima obungakumbi, njengabatyali-mali kwiiprojekthi ezingaphandle kwesicwangciso ngenxa yokusilela kwiimali mboleko zabo, okanye bexhalabile ngenxa yempembelelo yokusilela ekugqityweni. Wongeze wathi, “Abantu abathenge i-off-plan kwiinyanga ezili-18 ezidlulileyo bathenge ngamaxabiso anokuthi anyuke kakhulu. Ngokujongana nokuhla kwexabiso le-asethi ngaphambi kokugqitywa, abaninzi baya kuthathela ingqalelo ukunciphisa ilahleko yabo kunye nokusilela - nto leyo eyandisa uloyiko lwempembelelo yokusilela kwiiprojekthi eziqhubekayo kubatyali-mali abaseleyo. "
Ngelixa amandla ekamva abonwa njenganganciphanga, ukuba alibazisekile, indlela yokusebenza yehotele yangoku inike isizathu sokuba nethemba, ngokukaMarvin Rust, iqabane elilawulayo lehlabathi iHospitality for Deloitte. "UMbindi Mpuma kusalindeleke ukuba ibe yeyona marike iqhuba kakuhle kwihlabathi lonke ngo-2009, nangona ukukhula kwamanani aphindwe kabini kwiminyaka edlulileyo kuya kucotha ukuya kwipesenti ezimbini," utshilo, "iDubai isakhokela itafile yehlabathi nge-revPAR (ingeniso ngenani elikhoyo. igumbi) ngaphezulu kwe-US$200, nangona eli nani lehle nge-12.9 yeepesenti kwikota yokuqala ka-2009.”
Ngokwengingqi, uye wabonisa ukuba, ngelixa amaxabiso ayephantsi eDubai nase-Egypt, ezinye izixeko ezinje ngeJeddah, Beirut kunye ne-Abu Dhabi ziqhubekile ziqhuba kakuhle.
Iimpawu zokubuyisela ngokukhawuleza zibonakaliswa kwi-MENA. Ingxelo kaJones Lang LaSalle yathi ekupheleni konyaka ophelileyo, akukho nanye yeemeko eziyimfuneko zokubuyisela eziye zahlangatyezwa. Ngexesha le-Q1 ka-2009, kukho inkqubela eyenziweyo malunga 'namahlumela aluhlaza okubuyisela kwakhona' aqatshelwe malunga nesiqingatha se-17 yeemfuno zokubuyisela ezibhalwe phantsi yinkampani.
Ayingabo bonke abatyali-mali okanye iimakethi kwi-MENA echatshazelwe ngokulinganayo yingxaki, ukunqongophala kwemali yokuhlawula amatyala kunye namathuba angazange abonwe ngoku akhoyo ukuze umtyali-mali onokubakho afumane izinto ezisemgangathweni ngexabiso elifanelekileyo lemarike. Ukuza kuthi ga ngoku, abaqhubi behotele abanje ngeTag bagxile kumazwe aseGulf kuphuhliso oluphambili. URaymond Bickson, umlawuli olawulayo/i-CEO Taj Hotels uthe iqela lizibophelele kuphuhliso lwemibhobho yalo kummandla. "Siza kuvula iPalm Jumeirah kulo nyaka uzayo njengoko ndicinga ukuba kubaluleke kakhulu ukuba seDubai njengokuba sikwizixeko ezinje ngeNew York - kwaye olunye uphuhliso lubandakanya iindawo zokuchithela iiholide ezimbini e-Abu Dhabi, enye eRas Al Khaimah, iipropathi ezimbini eDoha. kubandakanya indawo yegalufa kunye neeprojekthi e-Al Ain nase-Oman.
Amanye amaqela azibophelele kulo mmandla aquka i-IHG (Intercontinental Hotels Group) eneepropati ezingama-37 ezisaphuhliswayo, ukunyuka kwama-50 ekhulwini ngaphezu kwepotfoliyo yayo yangoku yama-72; kunye neRotana, kunye neehotele ezili-12 ezivula kulo nyaka kunye ne-30 eyongezelelweyo phantsi kophuhliso.
IStarwood ineehotele ezingama-20 kumbhobho oneehotele ezine Points eDubai naseDhahran, indawo yokuchithela iholide eLuxury Collection e-Ajman kunye nesiqalo sohlobo lwayo olutsha oluphezulu e-Abu Dhabi (ukuvulwa ngoNovemba) ilandelwa nguRiyadh esele ethe thaa kwimarike ejika ikona xa kungekho mntu. enye iye.
