“Ishishini leentlanganiso zehlabathi lithathe amanyathelo amakhulu ukusukela ngo-2001 xa sasisungula umbono we-IMEX kwaye ndabandakanyeka ngokupheleleyo.
“Ukubona uSuku loShishino lweeNtlanganiso zeHlabathi kwikhalenda yethu kwandikhuthaza ukuba ndicinge ukuba liphi ishishini namhlanje, ukuba liguquke kangakanani na ukusukela ngo-2001 – kwaye ikamva lilele phi.
“Xa ndijonga emva kule minyaka ilishumi idlulileyo ndicinga ukuba bekukho amanqaku amane okucebisa kushishino lweentlanganiso zamazwe ngamazwe. Ngoku sikwelinye icala labo baye baba yinto eqhelekileyo, kodwa xa ishishini laliphila ngolu tshintsho, lwabangela uloyiko olukhulu kunye nokungaqiniseki. Ngokujonga emva kulula ukubona ukuba la maxesha ophazamiseko olumandla athe akhokelela njani kwinguqu elungileyo kwiindawo ezininzi zeentlanganiso kunye neshishini lemisitho.
“Eyokuqala ibikukudityaniswa kwehlabathi. Kungekudala izihloko zeendaba bezilawulwa yintetho ye-BRICS kwaye ngaphambi koko eyona ngongoma inkulu yokuthetha 'yayikukuvuka kwengwe' njengoko amazwe amaninzi ase-Asia ngakumbi i-China yaqala ukuzisa amandla awo okuthenga ngokupheleleyo kunye nefuthe kwimarike yehlabathi. Ngoku sonke sisebenza kwimakethi edityanisiweyo, abathengi kunye nabathengisi bajongene nezinto ezintsha kunye nokukhetha okungakumbi - kodwa kunye nokhuphiswano olungakumbi kunye nobunzima obungakumbi.
“Sinababonisi abavela kumazwe angaphezu kwe-150 abeza kwi-IMEX eFrankfurt kwinyanga ezayo, kubandakanya abaninzi abavela e-Afrika, kuMbindi Mpuma nakuMbindi Merika ababengekho kulo mboniso kwiminyaka yokuqala. Ngalo naliphi na ixesha kumjikelo weshishini, umboniso onje nge-IMEX unika umfanekiso okhawulezayo wempilo yendawo yentengiso yehlabathi jikelele. Ngokufanayo, uluhlu olukhulu kodwa oluhlala lukhula lweenkampani zetekhnoloji zeminyhadala kunye neemveliso kumboniso zazinqabile ukuqala kwethu.
“Eyesibini into kukuvela kwezixeko kunye nemimandla eyahlukeneyo kwihlabathi liphela njengolwazi okanye iindawo ezintsha. Ezi ziindawo ezithe ngabom zasebenzisa uqoqosho lwayo lokuvelisa izinto ezintsha ukuze kunyuswe iibrendi zendawo ekusingwa kuyo, ukuphuhlisa imbumba yamahlakani amatsha kunye namava amatsha okuzimasa kule nkqubo. Xa izixeko, abenzi bomgaqo-nkqubo kunye neenkokeli zorhulumente wasekhaya zisebenza kunye ukuqhubela phambili ixabiso lezoqoqosho ngokunyuka kwemisebenzi, inkunzi yengqondo kunye notyalo-mali lweziseko ezingundoqo, yimpumelelo enkulu kwishishini leentlanganiso. Kwaye ngokwandayo ibiziintlanganiso zengingqi amashishini okanye amaqabane athe aqala loo mzamo womanyano.
“Inqaku lesithathu lokuncamela kukukhula kweetekhnoloji zemeteoric kunye ne-intanethi. Ngexesha elifutshane kakhulu siye sasuka ekucingeni ukuba unxibelelwano lobuso ngobuso lungafuthaniselwa lihlabathi apho 'yonke into ikwi-intanethi' ukuya ekuqondeni ukuba abantu abadingi nje kuphela kodwa bafuna ukudibana ubuso ngobuso. Ngeendlela ezininzi ukunyuka kwewebhu kunye nobuchwepheshe beselula kuye kwavutha uxabiso olutsha lwento eyenza sibe ngabantu. Iintlanganiso kunye neziganeko ziyimbonakaliso yokugqibela yomnqweno womntu wamava okwabelwana ngawo; enye emiliselwe kwindlela enye, yokuziphatha eyahlukileyo - ukuhlangana kunye kwindawo enye ngexesha elinye.
“Ekugqibeleni, kwabakho i-TED factor. Oku, nako, kwangena kuthi ngokukhawuleza kangangokuba kunzima ukukhumbula iintsuku zangaphambi kweTED. Kuba nabani na okwishishini lokuhambisa rhoqo ulwazi okanye imfundo, nokuba kukwi-B2B okanye kubaphulaphuli abathengi, i-TED yatshintsha umdlalo kunye nemithetho. Ngoku, iminyhadala efana ne-SXSW e-Austin, i-me Convention e-Frankfurt kunye ne-C2 e-Montreal (kwakhona kumboniso kwi-IMEX ngendlela) ibonisa indlela iimodeli zoshishino zesiganeko ziguqulwa ngayo phambi kwamehlo ethu. Umzekelo, sinoMvulo oSmart, onikwe amandla yiMPI, eLas Vegas nase-EduMonday phambi kwe-IMEX eFrankfurt kwaye zombini beziyilwe ngokuyinxenye kwaye ziphefumlelwe yi-'TED factor'.
Ukujonga phambili, kukho indawo entsha apho iminyhadala efana ne-IMEX isebenza ngoku. Ichazwa luhlobo 'lokuhlangana okuphezulu' kweshishini, itekhnoloji, ulonwabo, izifundiswa kunye nezopolitiko. Isiphumo? Eli lixesha elimnandi kakhulu lokuba kwiintlanganiso kunye nakwishishini lemisitho! ”
I-IMEX eFrankfurt iqala ngo-EduMonday, i-14 ngoMeyi, kwiZiko leCongress yaseKap Europa. Umboniso wezoshishino uqhuba i-15 - 17 ngoMeyi eMesse Frankfurt - iiHolo ze-8 kunye ne-9.
