Ngenxa yobhubhani we-COVID-19 kunye nokuqhambuka kokwahluka kwe-Omicron, ishishini lokuhamba kunye nokhenketho liyavalwa kwakhona. Kodwa iindaba ezimnandi zezokuba le ndibano yatsala iindwendwe ezingama-600, yaqhuba iindibano ezisi-8, yaza yaquka ubukho bamaphondo ali-13. Umgangatho kunye noluhlu lweeseshoni lwalunomdla, kunye nokuthatha inxaxheba kobhedu oluphezulu kwishishini kunye namalungu e-IATO ngokunjalo.
Umxholo walo nyaka IATO kwezinye iilwimi INdibano Yonyaka, eyayiseGujarat emva kweminyaka eli-10, yayi I-Brand India-Indlela eya kuBuyiselo, yaye izithethi zathetha kanye ngaloo nto. Banike ukutya ukuze bacinge kumagosa kunye namalungu ngokufanayo, kwaye iya kujongwa ngomdla ukuba izinto zimi njani kwiinyanga ezizayo.
Itekhnoloji ibiphezulu kuluhlu lwezifundo njengoko ibingumbuzo wozinzo kunye nokhenketho olunoxanduva.
Omnye umba obalulekileyo owaxoxwayo yayibubudlelwane phakathi kweehotele kunye neearhente, umbandela okhokelele kwiincoko ezishushu kunye nolwazi olugcweleyo. Ubukho bamagqala eshishini afana no-Ajay Bakaya, uMlawuli oLawulayo weSarovar Hotels & Resorts; uPuneet Chhatwal, uMlawuli oLawulayo kunye neGosa eliLawulayo eliyiNtloko leNkampani yeeHotele zaseNdiya, Ltd.; kunye no-Anurag Bhatnagar, iGosa eliyiNtloko eliSebenzayo le-Leela Palaces, iiHotele kunye neeNdawo zokungcebeleka zanika ubunzima kwisihloko sobubele, kunye nokufunyanwa kokuhamba phambili ngokubhekisele kwii-arhente-iihotele.
Iyakuba yintoni isiqhelo esitsha?
Le ngxubusho yakhokelela ekuvelisweni kwezimvo, njengoko wenjenjalo nombuzo wokhenketho olunenkathalo. Okubangela umdla kukuba, amagosa okhenketho kunye nabadlali beshishini bathethe ngesidingo sonxibelelwano olukhulu ukuze izinto ziqhubele phambili. Izinto ezifakwe kushishino ziye zafunwa kwiwebhusayithi ukuze ibe nentsingiselo ngakumbi.
Ukuthengiswa kwedijithali kuya kugxininiswa, kwaye kule nto yayiyingongoma, kwakukho isivumelwano kwiingxoxo. Imfuneko yotshintsho kwiisistim kunye nolungiselelo lolawulo lwentlekele iye yagxininiswa kwakhona ngexesha leeseshoni.
Enye yezinto ezibalulekileyo kwiindibano ezinjalo kukuvumela amazwe ukuba aveze into elindelweyo. Amazwe aseRajasthan, ePunjab, eMadhya Pradesh, naseGujarat athethe ngento ezayo kwiindawo zabo.
Kwinqanaba elikhulu, iinqanawa zafumana ingqwalasela enkulu kunye nezithethi ezichaza ukuba le ntsimi ikhethekileyo ifuna ukuhoywa ngakumbi, kunokuthetha ngayo kuphela ngokwemigaqo jikelele.
U-Rajeev Kohli we-Creative Travel weza nemibono eyi-8 enokwenzeka, kwaye wacebisa ukuba Iphulo elimangalisayo laseIndiya zithathwe umhlala-phantsi kwaye endaweni yazo kufakwe uphawu olutsha olubonisa amaxesha angoku.
URajiv Mehra, uMongameli we-IATO, uxelele i-eTN ukuba indibano ibe yimpumelelo kwaye itsale abantu abalungileyo abebezimasa phantsi kwezi meko zikhoyo.
#into
#abakhenkethi
INTO ONOKUYITHATHA KWELI NQAKU:
- Rajeev Kohli of Creative Travel came up with 8 doable ideas, and he also suggested that the Incredible India campaign be retired and be replaced with a new branding reflective of the current times.
- The quality and range of the sessions was impressive, with participation of top brass in the industry and IATO members as well.
- And Anurag Bhatnagar, Chief Operating Officer of The Leela Palaces, Hotels and Resorts gave weight to the hospitality topic, with even a detection of forward movement as far as agents-hotels ties are concerned.
