Injongo: ukuba liqela lokuqala eYurophu kuthutho lomoya. Ngoko, uWillie Walsh, i-CEO ye-International Airlines Group (IAG), wagqiba ekubeni anike uhlaselo lokugqibela kwi-Norwegian Air Shuttle, uvulindlela wexesha elide, inkampani enexabiso eliphantsi kodwa inenethiwekhi ekhangayo kakhulu yeendlela zaseYurophu.
Ukuba umsebenzi wawuza kuqhubeka, iQela, esele libandakanya i-Iberia, iBritish Airways, i-Aer Lingus, iVueling, kunye neNqanaba, yayiza kuwela i-swoop ngaphezulu kweRyanair kunye neLufthansa Group (iLufthansa, iSwitzerland, i-Austrian Airlines, Eurowings, iBrussels Airlines. , Air Dolomiti) ifikelela ngaphezulu kwe-130 yezigidi zabakhweli abathuthwayo ngonyaka kwaye babe yinkokeli yezomoya yaseYurophu.
I-IAG, kunye ne-capitalisation malunga ne-14 yeebhiliyoni zee-euro, ithuthe i-104.8 yezigidi zabagibeli kwi-2017 - ngokwedatha evela kwi-Capa, iZiko le-Aviation - ngelixa i-Norwegian ifikelele kwi-33.2 yezigidi zabagibeli.
Iindlela zeWalsh
Uthethathethwano, enyanisweni, sele luqalile ixesha elidlulileyo, ngokuyinxenye ngenxa yokuba iQela elikhokelwa nguWalsh liphethe malunga ne-4.61% yezabelo zomthwali waseScandinavia kwiinyanga ezithile, kodwa umqobo okwangoku uhlala ulixabiso lokuthengisa, ngokutsho kwe-Il Corriere della Sera. IsiTaliyane yonke imihla) uhlelo lwangokuhlwa.
Ukuba uWillie Walsh ebethandana nexabiso eliphantsi laseNorway ixesha elide, i-CEO yeNorwegian Air Shuttle, uBjørn Kjos, akazange athethe nantoni na ngokuchasene nokufunyanwa kodwa uye walile izibonelelo ezimbini ezivela kwiqela laseSpain-British, engacingi ngexabiso elicetywayo. .
Impendulo ka-HO Oslo kwizicelo zolwazi oluthe vetshe yi-Italian mihla le: "Kwixesha elidlulileyo, ibhodi yethu yabalawuli ifumene izibonelelo ezimbini ezinemiqathango ezivela kwi-IAG ezijolise ekufumaneni i-100% yenkunzi yaseNorway. Ezi zindululo zavavanywa kunye nabacebisi bezemali nasemthethweni, kwaye zakhatywa ngazwinye, kuba bezijongela phantsi iNorway kunye nekamva layo lophuhliso. "
Ukufunyanwa kweNorwegian Air bekuya kuba yi-asethi yesicwangciso sophuhliso lwe-IAG (leyo phakathi kwabanini-zabelo bayo babona i-Qatar Airways kunye ne-20% yezabelo), kuba uWillie Walsh ujonge ngomdla omkhulu kuthungelwano loqhagamshelwano oluphakathi ngaphakathi eYurophu. , ukongeza kwindawo kunye ezininzi zokubeka eziphethwe Norwegian kwiindawo ezimbini ezinkulu: London Gatwick kunye Barcelona.
Ikamva lexabiso eliphakathi?
Injongo kaWalsh iya kuba kukuzisa isiNorway kwicandelo "lexabiso eliphakathi" leQela, okanye ukuxhasa umthuthi waseNorway e-Iberia Express kunye ne-Aer Lingus kuloo marike ekujoliswe kuyo ekhuthaza zombini iindleko eziphantsi kodwa inomtsalane kwishishini, nayo igxininisa kwizinto ezilungileyo. imidibaniso eyenziwa nguNorwegian e-USA.
Nangona kunjalo, kule meko, izicelo ze-IAG zinemiqathango kwinkampani ephilisiwe, kuba iNorway iyaqhubeka nokuvula iindlela ezintsha kwi-axis ye-transatlantic nangona ii-akhawunti zayo zigcina uxinzelelo.
Akunjalo ukuba, kunyaka odlulileyo, umthwali waseScandinavia uye wahlengahlengiswa ngokwenene kunye nokuthengiswa kweenqwelo-moya ezithile, ukusika okanye ukunciphisa uxhulumaniso olungenanzuzo. Isiphumo? Kwikota yesithathu ye-2018, iNorway yabika inzuzo ye-137 yezigidi ze-euro, iphawula + 18% ngokubhekiselele kwixesha elifanayo lonyaka odlulileyo. Okwangoku, kuhlala kuphela ukuqonda ukuba lo msebenzi wanele ngokwaneleyo njengekhazi lomtshato ne-IAG. Ngokulandelayo, uWillie Walsh kufuneka avelise unikezelo oluqinisekisa ekugqibeleni uBjørn Kjos.
