Iinkonzo ezinje ngeAirbnb kunye neSkyscanner ziyitshintshe njani imeko yokuHamba

isithombe se-pexels-721169
isithombe se-pexels-721169

Kumashumi amabini eminyaka eyadlulayo, umhambi olula wayengenakucinga ngokuthenga iinqwelomoya ngexabiso eliphantsi ngokucofa nje ezimbalwa okanye ukuhlala kwezona ndawo zithembekileyo zehlabathi xa useluhambeni. Kwaye batshintsha umdlalo njenge-Airbnb kunye neSkyscanner. Ngaphandle kokuvula isibhakabhaka kunye nezigidi zeminyango phesheya, benze into emangalisayo ezingqondweni zethu kunye nokususa imida ngaphakathi kwethu. I-Millennials, isizukulwana esiye safumana imeko ngokuzeleyo, singqina ukuba ukuhamba namhlanje ayisiyonto uyenza rhoqo ngonyaka, kodwa yimeko yengqondo.

Impembelelo enjalo iyakhuthaza. Umqondo wobukrelekrele wokubhukisha yonke into ngokucofa nje kathathu okwenza ukuba ezi nkonzo zithandwe kangaka yinto enokubangela ukuba ishishini lakho lokubhukisha uhambo lube yimpumelelo. Cinga ngendlela amava omthengi anokuba ngcono ngayo ukuba uyile iwebhusayithi usebenzisa ifayile ye- template yokubhukisha uhambo ukunceda abathengi bakho bacwangcise kwaye babhukishe indawo yokuhlala, iinqwelomoya, okanye ukhenketho ngokulula.

Siyaxolisa, ezinye iindawo zewebhusayithi ye-Airbnb azisebenzi kakuhle xa ungayivumelanga i-JavaScript

Kude kube ngama-2000, ungathenga itikiti lenqwelomoya okanye ubhukishe igumbi lasehotele kuphela ngokuxhomekeka kwiiarhente zokuhamba ngezitena nodaka. Ukusasazeka kwe-intanethi kwenza ukuba kube lula ukukhangela kunye nokuthenga amatikiti kwiiarhente zokuhamba ezikwi-Intanethi (ezinje nge-Orbitz, i-Expedia, iTravelocity, njl.njl.) Ngaphandle kokushiya intuthuzelo yekhaya lakho. Nangona kunjalo, ukucwangcisa kunye nokubhukisha uhambo ibingengomsebenzi ulula kuba bekufuneka uchithe ixesha kunye nokwenza umsebenzi omninzi wohlalutyo ukufumana eyona nto intle kwaye wenza ukubhukisha kokugqibela. Ukuchitha ixesha, ukusebenza ngamandla, ukonakalisa imithambo-luvo, kwaye akukho mntu uqinisekisileyo ukuba iya kuba ngexabiso eliphantsi.

Ngokuvela kweinjini zemetasearch ezinje ngeSkyscanner kunye neKayak, ukubhukisha amatikiti enqwelomoya kwaba lula nakumntwana. Ungakhangela, uthelekise, kwaye ubhukishe iihotele, iinqwelomoya, kunye nokurenta imoto endaweni enye- kwiapp ekwi-smartphone yakho. Inzuzo ebalaseleyo yenkonzo yokukhangela inqwelomoya entsha yayinokhetho oluninzi lwetikiti ezivela kubaphethe ngexabiso eliphantsi. Kwiindawo zeearhente zokuhamba ezikwi-Intanethi, zazinqabile. Ngale ndlela, ixesha lokuhamba okukhohlakeleyo laqala.

I-Airbnb, inkonzo edibanisa abahambi kunye nabanini bepropathi, yayifike ngexesha nje ngo-2009 kunye nobubanzi bayo bendawo yokuhlala nakweyiphi na incasa kunye nohlahlo-lwabiwo mali - olusingathwa ngabanini bamakhaya bendawo, kwaye ke, amaxesha ngamaxesha liphindwe kabini ixabiso lendlu yehotele. Ngaba ufuna i-quirky okanye igcinwe, inabantu abaninzi kunye nentlalontle okanye iyodwa, i-luxury okanye i-spartan? I-Airbnb ikukhusele. Nokuba ufuna umqeqeshi ohamba yedwa okanye indlu yonke kwinkampani enkulu, ikhondomu okanye ibungalow, indlu yomthi okanye inqaba, unonqakrazo nje oluncinci kulo naluphi na uluhlu lwezigidi ezi-1.5 phantse kumazwe angama-200 kwihlabathi liphela .

I-Airbnb kunye neSkyscanner ziyitshintshe njani indlela esihamba ngayo

1. Uncedo kunye nokunxibelelana

Ukucwangcisa uhambo lwakho olulandelayo kuba yimpepho netekhnoloji ye-smart yi-Airbnb kunye ne-Skyscanner. Ukulungiselela uhambo akusafuneki ukuba sibize iiarhente, silinde, kwaye ekugqibeleni siziqulathe kuluhlu olunqabileyo lwezinto ezinokuxabisa ngaphezulu. Ukuba kude nokuba ngumqobo kulwimi, okwenze ukuba kungabi lula ukufumana indawo yokuhlala ethembekileyo kwilizwe apho ubunabambalwa kwabo ungabaziyo, akusengomqobo. Namhlanje, sinokuyila, sicwangcise, kwaye sibhukishe lonke uhambo lwethu sihleli kwiisofa zethu. Iinkonzo ezinje ngeAirbnb kunye neSkyscanner zisusile izithintelo zolwimi kwaye zanikezela ngokukhangela okulula okusenza sikwazi ukufumana indawo yokuhlala ethembekileyo esekwe kwinkqubo yohlolo kunye nexabiso eliphantsi lendiza ngokuthe ngqo kwi-3.

2. Sinokuhamba rhoqo kuba sinakho ukuhlawula

Ixabiso eliphantsi alisoloko lithetha ukuba mbi. Kubantu abaninzi kwihlabathi liphela, oko kuthetha ithuba. Ngaphambi kwe-Airbnb, iSkyscanner kunye neenkonzo ezifanayo, ekuphela kwendlela abantu abaninzi ababenayo ziihotele kunye neendlela zokuhamba ezinamaxabiso ezibetha kakhulu kuhlahlo-lwabiwo mali kwaye ngenxa yoko zanciphisa ukhetho lwabo ngelixa behlola indawo entsha. Ukuhamba yinto uninzi lwethu olunokukwazi ukufikelela kuyo kanye ngonyaka kuba bekufuneka sisebenze nzima ukuze sikwazi ukuchitha ubusuku obuncinci kwindawo efanelekileyo, masithi, eParis okanye eMadrid neentsapho zethu.

Esi sisiqwenga seendaba ezimnandi ngoku esinokuhamba siqhubele phambili okanye rhoqo kuba amatikiti endiza kunye nendawo yokuhlala ngoku zisibiza isiqingatha sexabiso okanye nangaphantsi. Ingcamango ye-Airbnb isebenza kakuhle ekuhambeni kweqela. Endaweni yokuhlawulela iihotele ezininzi ezixabisa kakhulu, ungabhukisha indawo yokuhlala (okanye) indlu okanye indlu kwi-Airbnb ngama-25 ukuya kuma-30% amaqhezu aloo nto ubuya kuyihlawula kwihotele esemgangathweni. Ewe kunjalo, kukho izinto zokucoca kunye nezinye iimali ekufuneka sizazi xa sibhukisha indlu ene-Airbnb, kodwa kuyo nayiphi na imeko, sigcina itoni.

3. Singakhangela inkcubeko entsha ngaphakathi

Ukuba ukhe wajikeleza ihlabathi, kufuneka uqaphele ukuba uninzi lweehotele ezikudidi oluphakathi zintle kakhulu, azilibaleki kwaye ziyadika. Ewe, imigangatho ihlala iphezulu, kodwa umxholo weemvakalelo uphantsi. Kwicala elisezantsi, ukuhlala kwindlu yendawo kuhlala kuyinto entsha yenkcubeko. Izisa umgangatho wokuhlala kwakho kwinqanaba eliyinyani elitsha kwaye wenze umbono ongapheliyo. Nge-Airbnb, ngoku siyakwazi ukufumana ubomi bokwenyani bendawo esityeleleyo, senze abahlobo, kwaye sifumane izindululo ezixabisekileyo malunga neendawo ezintle, ezingenabakhenkethi ezaziwa ngabantu balapha kuphela.

UJen Avery, ibhlog yokuhamba (iTrusty Nomads) avunywa ukuba wayethanda ukuhlala kwiihotele ezinamaxabiso ade aqonde ukungafani kwangaphakathi kwale ndlela: wayefuna ukufumana inkcubeko yalapha, kodwa ngendlela engekho ndawo ehlala apho. "Endaweni yokuhlala kwindawo yethu yokunethezeka, sizolula kude kuyo", Uyavuma. Leyo kuphela iyenzele amava otyebileyo okuhamba (kwaye isivumele ukuba sifumane ezinye ezininzi). "

 

4. Isincedile sehlisa imigangatho yethu ekhokelele kumava angcono okuhamba

Utsho ntoni? Inokwenzeka njani? Ngaba eyona migangatho iphezulu ayimeli olona hambo luhle lokuhamba? Mhlawumbi, kodwa kuyinyani kuphela kubantu abazizityebi abanokufikelela kwimigangatho ephezulu. Ukuba awunguye owodidi oluphezulu, imigangatho ephezulu ayithethi ukuba akukho luhambo kuwe. Kungenxa yokuba awukwazi ukuyifumana. Kubantu abaninzi, ukuthoba imigangatho nolindelo lwabo ngokusebenzisa iinkonzo ezinje nge-Airbnb (yendawo yokuhlala uhlahlo-lwabiwo mali) kunye neSkyscanner okanye iMomondo (yamatikiti eendleko eziphantsi) kwavula amathuba emhlaba. Kwakhona, amava okwenyani ayicacisa kakuhle. "Njengaye sihlengahlengise imigangatho yethu, ndimangalisiwe lulondolozo ”, UJen uthi kwibhlog yakhe. Unqwenela ukubuyisa ixesha kwaye "angabhukisi" zonke iihotele ezinamaxabiso ahlala kuzo aze achithe imali ayigcinileyo kuhambo olutsha.

Eli nqaku linokuvakala ngathi sibhengeza i-Airbnb kunye neSkyscanner, kodwa asenzi njalo. Siyaqonda ukuba amava omntu kwezi nkonzo anokuba yipolar kwaye yoyikeka kuba bubomi kwaye iimeko ziyenzeka. Xa sithatha isigqibo sokuthoba imigangatho yethu, kuhlala kuza nomngcipheko wobomi bokwenyani. Umyalezo wethu yile: ukuba uyithatha njengethuba, ufumana uhambo olungcono nolungcono.

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Malunga nombhali

UJuergen T Steinmetz

UJuergen Thomas Steinmetz uqhubekile esebenza kwishishini lokuhamba nokhenketho okoko wafikisa eJamani (1977).
Uye waseka eTurboNews ngo-1999 njengephepha leendaba lokuqala kwi-intanethi kushishino lokhenketho lwehlabathi.

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