I-Vilnius, i-capital yaseLithuania, ibuyele kuyo kwakhona ngephulo elitsha elinesibindi lokukhuthaza isikhumbuzo se-700 sonyaka ozayo. Ngeli xesha isixeko sithatha wonke umntu umva kuzuko 90 kunye infomercial ukuba intengiso Vilnius 'Belated Birthday E-Cards. Eli phulo likhuthaza abantu ukuba bavuyisane nesixeko kwaye bafumanise ukuba siphi kanye kanye.
Ngo-Okthobha 10, 2022. Akukho mntu wasemzini kwimikhankaso ye-cheeky efana ne "G Spot yaseYurophu" ukusuka kwi-2018 okanye "Uphi uVilnius?" eboniswe ngo-2020, iVilnius, ikomkhulu laseLithuania, isanda kongeza enye kuluhlu. Ngeli xesha isixeko sifuna ukukhumbuza ihlabathi lokuzalwa kwayo ngo-2023, eya kuba yinto enkulu-iminyaka engama-700. Imibhiyozo eqale ngo-2021 ibhengeza ukuba “uVilnius uneminyaka engama-700 emncinci,” ke ngoko eli phulo litsha lokuhlekisa—indlela yolwazi lweminyaka yee-90s—lomeleza ngakumbi umoya wolutsha kunye nobukrelekrele besixeko.
“Njengomntu oneminyaka engama-700 ubudala, uVilnius akabi nazintloni kwiimbono ezibukhali, ezingaphandle kunye neengcinga ezingalawulekiyo. Ngexesha leenkulungwane ezisixhenxe, ikhule yaba liziko lenkcubeko elikhulayo elinembali enzulu kunye namandla olutsha anyakazela kwisixeko sonke, ”utshilo u-Inga Romanovskienė, uMlawuli eGo Vilnius, iarhente esemthethweni yokhenketho kunye nophuhliso lweshishini eVilnius. "Eli phulo libiza wonke umntu ukuba anqwenelele uVilnius usuku oluhle lokuzalwa kwaye eze kumndwendwela kanye ngexesha leminyhadala."
Ukwenza oko, uVilnius wabuyisa i-90s nostalgia ngolwazi olukhumbuza wonke umntu ukuba athumele uVilnius i-e-khadi yosuku lokuzalwa, nangona ishiywe lixesha. Sithi thaca ingqokelela yekhadi le-E-Card yosuku lokuzalwa lukaVilnius, ulwazi lubongoza abantu abavela kwihlabathi liphela ukuba bavuyisane nesixeko ngesi siganeko sibalulekileyo, nangona basenokuba balibele malunga neentsuku zokuzalwa ezingama-699 okanye apho akhoyo uVilnius ngokupheleleyo. Amakhadi ahlekisayo asusela “kusuku lokuzalwa olumnandi, Vilnius! Njengoko u-Einstein watshoyo: ixesha liyazalana” ku “Nantsi irozi ngalo lonke ixesha ndilibala usuku lwakho lokuzalwa.”
Inga Romanovskienė, uMlawuli eGo Vilnius
U-Antonio Bechtle, umlawuli woyilo kunye neqabane kwi-BM Boutique, iarhente yokuyila emva kwephulo, uthe umbono wale mbono yomhla wokuzalwa uphelelwe lixesha uphume kwinto yokuba abantu abaninzi phesheya abakazi ukuba uphi na uVilnius kwaye, ngalo mbandela, njani. ingaba banganqwenela usuku lokuzalwa oluhle kwisixeko abangasazi nokuba sikhona.
“Kwixesha elidlulileyo, siye satsalela ingqalelo yabaphulaphuli ekujoliswe kubo ngokuhleka ukufihlakala kukaVilnius. Ngeli xesha, senze le mveliso ihlekisayo, ingqokelela ye-Vilnius 'Belated Birthday E-card, ukubonisa, ngendlela ekhumbulekayo, into yokuba akukho mntu waziyo ukuba unini umhla wokuzalwa kukaVilnius, "ucacisile. Ngoku, unganxibelelana njani ngokusungulwa kwemveliso “esisidenge” efana nekhadi le-elektroniki lomhla wokuzalwa wesixeko? Ewe, sonke siyazazi iimveliso ezizidenge bezikade zipapashwa ngokukhohlakeleyo kwi-infomercials. Sigqibe kwelokuba sivuse i-nostalgia yabaphulaphuli ekujoliswe kubo ngokuphinda siphinde sibe nolwazi nge-90s ngeyona ndlela ichanekileyo, nokuba sisebenzise ikhamera yee-90s, abadlali abangenamava, kunye nazo zonke izitayile zoyilo zaloo maxesha.
I-infomercial ilandela ngokusondeleyo intsingiselo yeentengiso ezifanayo ukusuka kwi-90s-ukusuka ekuyidubuleni ngekhamera yobuchwephesha belo xesha, kwiskimu sombala, iipropu zamandulo ezifana nekhompyutheni ye-90s McIntosh, kunye neempendulo eziphezulu zabadlali. Le ngcamango yephulo yakhethwa kuba mva nje, ubuhle be-90s buthanda ukuvelisa iimvakalelo ezingathandekiyo malunga neli xesha lidlulileyo. Kwangaxeshanye, uVilnius uhlekisa nge-information yakudala epapasha iimveliso ekungekho mntu uzidingayo ngokwenene-njengee-cards.
UVilnius ebebhiyozela iminyhadala yokuzalwa yangaphambi kwe-700 kuyo yonke i-2021 kunye ne-2022 kwaye iza kuzisa iminyhadala ngo-2023-unyaka wesikhumbuzo sokwenyani. Isixeko, ke ngoko, simema abakhenkethi ukuba baphonononge imizobo yaso efana ne-Old Town edwelisiweyo yi-UNESCO, indawo ezihlala abantu abaninzi, indawo yokutya, kunye nokukhwela ibhaluni yomoya oshushu, kunye nokuntywila kubuninzi benkcubeko, imfundo, kunye nemisebenzi yobugcisa. , imisitho ekumgangatho ophezulu, imidlalo yamazwe ngamazwe, neekonsathi.
