Ngokwe-STR Global HotelBenchmark Survey, iihotele zase-Europe ziqale kancinci ngo-2008, ngengeniso kwigumbi ngalinye (revPAR) enyuke nge-1.1% ukuya kwi-68 yeenyanga kwiinyanga ezine zokuqala zonyaka. Nangona ukusebenza kwehotele ngokubanzi kungashukumi, kusekho amabali empumelelo kwilizwekazi liphela.
I-Moscow izuze ezona ziphumo ziphezulu ze-revPAR eYurophu nge-US$255. Iqhutywa kukunyuka kwamaxabiso amagumbi aphakathi, iSt. I-Park Plaza Hotels & Resorts, iRezidor Hotel Group kunye ne-InterContinental Hotels Group ziphakathi kweenkampani ezikhulayo eRashiya. IMoscow kunye neSt. Petersburg ngoku banamagumbi amatsha angama-35.9 kunye nama-6,184, ngokulandelanayo, kwimibhobho yabo yophuhliso.
Isixeko saseParis sisindleke inani lemisitho yezemidlalo kulo nyaka, sityhalela abantu ngaphezulu kwe-75% yamanqaku, ngelixa i-avareji yamagumbi ayenyuka nge-10.6% ukuya kwi-229 €. Ukukhula kwe-revPar kunyuke nge-16.6%.
IJerusalem kunye neTel Aviv kwaSirayeli zichaze ukukhula kwe-revPAR enamanani aphindwe kabini, ukunyuka kwe-20.7% kunye ne-15.0%. Isebe lezoKhenketho lakwaSirayeli libone ukukhula kwama-44% ukuya kuma-648,000 abakhenkethi xa kuthelekiswa nonyaka ophelileyo.
ETurkey, i-Ankara kunye ne-Istanbul zikwaxele ukonyuka kwamanani aphindwe kabini kwi-revPAR. I-Ankara inyuke nge-35.4%, kwaye i-Istanbul inyuke nge-35.3%. I-Istanbul iya kuphakamisa iphrofayili yayo kwi-2010 xa iba yi-2010 ye-European Capital of Culture kunye ne-Pecs eHungary kunye ne-Essen eJamani.
Izixeko ezihlisa ukusebenza kwehotele yaseYurophu yayiyiTallinn, Baku, Dublin, Rome kunye neReykjavik. UTallinn, obone ukuhla kwe-15.6% kumanani ehotele, wabona ukuhla okukhulu kwi-revPAR, phantsi kwe-16.2%. I-revPAR yaseDublin yehle nge-5.6% ngokuhlala kwegumbi okudipha nge-6.3%. I-Roma kunye ne-Reykjavik nazo zabona i-revPAR yehla nge-5.2% kunye ne-3.4% ngokulandelelanayo.
UAlex Kyriakidis, iGlobal Managing Partner of Tourism, Hospitality & Leisure e-Deloitte uthe, “I-UK kunye ne-USA ziimarike ezinamandla zeYurophu. Ngokudodobala koqoqosho lwangoku kunye namandla e-Euro xa ithelekiswa nePounds Sterling kunye nedola yaseMelika, kusenokwenzeka ukuba abaninizihotele baseYurophu bazakubona ukuhla kwamanani abakhenkethi abasuka kula mazwe. Nangona kunjalo, amanqanaba okhenketho ehlabathi ngenxa yokunyuka, eqhutywa luqoqosho olusakhulayo kunye nokujoliswa ngempumelelo kweemarike zemithombo engeyiyo yemveli. "
Utshilo uMphathi oLawulayo woBundwendwe e-Deloitte e-UK, uMarvin Rust, uthe, "Sibona ukuncipha kwenani labantu kulo lonke elaseYurophu ecebisa ukuba lincinci ishishini ekufuneka lijikeleze. Nangona kunjalo, kuyathembisa ukubona ukuba kwizixeko ezininzi zaseYurophu, amaxabiso aphakathi abona ukukhula okuhle. Izixeko apho uqoqosho lubuthathaka, njengeDublin neRoma, ziye zabona ukonyuka kwamaxabiso okuphantsi. Zilumkele izixeko zaseSwitzerland naseOstriya ezizakubona ukuphucuka okukhawulezileyo kwindlela yokusebenza kweehotele ngoJuni xa zisindleka itumente yebhola ekhatywayo ye-UEFA Euro 2008.”
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INTO ONOKUYITHATHA KWELI NQAKU:
- With the current economic slow down and the strength of the Euro against Pounds Sterling and the US dollar, it is likely European hoteliers will see a downturn in visitor numbers from these countries.
- Istanbul will raise its profile in 2010 when it becomes the 2010 European Capital of Culture along with Pecs in Hungary and Essen in Germany.
- The cities where the economy is weaker, such as Dublin and Rome, have seen the lowest increases in rates.
