I-DALLAS, eTexas – NgokweSalathiso samaxabiso eHotele yamva nje, uhambo lweshishini kwiindawo ezininzi zoqoqosho lwehlabathi lunyuke kwisiqingatha sokuqala sika-2011, amaxabiso ehotele kumashishini amaninzi aphezulu anyuka unyaka nonyaka. Ezi zinto zifunyanisiweyo ziyangqinelana noqikelelo lweGlobal Business Travel Association oluthi inkcitho yohambo lweshishini kwihlabathi liphela iza kunyuka nge-9.2% ngo-2011. Nangona kunjalo, ngelixa ixabiso eliqhelekileyo legumbi lehotele kwihlabathi jikelele liye lenyuka nge-3%, izixeko ezininzi zamashishini ezinkulu zibukele amaxabiso ehotele ehla ngenxa iintlekele zendalo kunye neenguqu zezopolitiko ezingalindelekanga.
Isalathiso samaxabiso ehotele.com (HPI) luvavanyo lwarhoqo lwamaxabiso ehotele kwiindawo ezikhulu zedolophu kwihlabathi jikelele. I-HPI isekelwe kubhukisho lwangempela olwenziwe kwi-hotels.com kwaye amaxabiso abonisiwe ngalawo ahlawulwa ngabathengi (kunokuba amaxabiso apapashiwe) kwisiqingatha sokuqala sika-2011. Ingxelo ithelekisa kakhulu amaxabiso ahlawulwe kwi-2010 kunye namaxabiso ahlawulwe kwi-2011.
"Besilandela ukuphindaphindwa kohambo lweshishini ngokusondeleyo, kwaye sothuswa kakhulu ziziphumo zeSalathisi samaxabiso eHotele yamva nje," utshilo uVictor Owens, usekela mongameli wentengiso kuMntla Melika weHotele.com. "Amaxabiso kumashishini amakhulu kunye nezixeko zendibano, kubandakanya iNew York, iChicago, iLondon, iParis kunye neBeijing anyuke unyaka nonyaka, eqinisekisa uphando olubonisa ukuba uhambo lweshishini luyaphinda."
Isalathiso samaxabiso eHotele salo nyaka uphelileyo sifumanise ukuba izixeko zaseAsia zifumana udumo kubahambi bamashishini, umkhwa oqhubekayo. Amaxabiso angumndilili kumagumbi ehotele kulo lonke elase-Asiya ehle nge-8% ukusuka kwisiqingatha sokuqala sika-2010 ukuya kwisiqingatha sokuqala sika-2011, nangona kunjalo iimarike zomntu ngamnye kulo mmandla zonyuke kakhulu. Amaxabiso eehotele eSingapore anyuke nge-18% unyaka nonyaka, kwaye amaxabiso ezindlu eHong Kong atsibe nge-24%, ukusuka kumyinge we-$142 ngobusuku ngo-2010 ukuya kwi-$176 ngo-2011.
Enye inxalenye yehlabathi eye yatsala abakhenkethi bezoshishino kwiminyaka yakutshanje nguMbindi Mpuma. Nangona kunjalo, izidubedube zezopolitiko nezentlalo zalo nyaka ezinxulumene ne-Arab Spring zibe nempembelelo embi kakhulu kumazwe akuMbindi Mpuma nangaphaya. Ukuhla kwamaxabiso kuye kwabonwa kuwo wonke ummandla, nakwiindawo ezingabandakanyekanga ngokuthe ngqo kuqhankqalazo. Umndilili wamaxabiso ehotele eDubai, isixeko segolide sase-United Arab Emirates sakha sanesithembiso esikhulu kuwo omabini amacandelo oshishino nolonwabo, sehle kancinci nge-3%. Ngokungamangalisiyo, amaxabiso ehle nge-45% eGiza, eYiputa, kunye ne-23% eBeirut, eLebhanon, izixeko ezisondelelene noguquko.
Iintlekele zemvelo nazo zaba nomphumo owonakalisayo kumashishini amakhulu. EJapan, amaxabiso ehle kwilizwe lonke ngenxa yenyikima ye-11 kaMatshi kunye ne-tsunami eyatshabalalisa ummandla. I-Tokyo, inkwenkwezi ekhulayo ukusuka ngo-2010, yehle ngokumangalisayo ukuya kwindawo yamashumi amabini anesithandathu ukusuka kwindawo yesibhozo kulo nyaka uphelileyo kuluhlu lweendawo ezihanjelwa kakhulu ngabantu baseMelika. Amaxabiso nawo awela kwi-15% e-Kyoto kunye ne-7% e-Osaka, nangona iphantse i-400 yeekhilomitha ukusuka e-Sendai, isixeko esisondeleyo kwi-epicenter yenyikima.
Xa uhlalutya ukuguquguquka kwamaxabiso amagumbi ehotele, enye into ebalulekileyo ekufuneka uyiqwalasele kuphuhliso lwehotele. Njengoko imfuno yeehotele inyukile, ngokunjalo nobonelelo, olusebenza njengebhuleki kumaxabiso. NgokweNgxelo kaJulayi ka-2011 ye-STR Global Pipeline Pipeline, kusekho malunga ne-6,000 yeeprojekthi zehotele ezintsha eziphuhliswayo kwihlabathi jikelele, ukongeza ngaphezu kwe-900,000 yamagumbi ehotele. Ukubeka iliso ekuphuhlisweni kwehotele kunokunceda ukucacisa utshintsho kumaxabiso, ngakumbi kwizixeko apho uhambo lweshishini luqhubeka luphindaphindeka.
Okulandelayo luluhlu lwezixeko zehlabathi ezidumileyo ngabahambi bezoshishino:
isixeko
2010
2011
YoY
ADR*
Beijing
$114.10
$115.47
1%
dubai
$166.04
$160.82
(3%)
Las Vegas
$90.20
$99.08
10%
los Angeles
$127.50
$137.97
8%
Inew york
$224.04
$237.60
6%
Paris
$206.66
$227.25
10%
Shanghai
$134.42
$129.23
(4%)
tokyo
$164.60
$164.53
(0%)
Toronto
$140.38
$148.90
6%
Vancouver
$167.78
$168.06
0%
