Ingqungquthela ye-European Association Managers Association eSt. Moritz iya eluhlaza

I-European Hotel Managers Association inike ubungqina obuninzi bokubaluleka kwayo kwiNtlanganiso Jikelele esandul 'ukubanjwa eSt. Moritz, ekhokelwa ngumongameli wayo uJohanna Fragano, uMphathi Jikelele we-Hotel Quirinale eRoma. Le nkomfa yayiququzelelwe yikomiti ekhokelwa nguHans Wiedemann kwiihotele ezimbini, iBadrutt's Palace kunye neKulm Hotel St. Moritz. Yayiyientsuku ezintathu “eziluhlaza”, apho iihotele zazibaleka ngokupheleleyo ngamanye amandla. Ibilumboniso wendlela ukhenketho oluzinzileyo oluyiprayorithi ye-EHMA, kungekuphela nje ngenxa yokubaluleka kwayo okungaphakathi kodwa nangenxa yenani elihlala lisanda “labaxumi abaluhlaza”, abathengi abakhetha iinkampani ezihlonipha okusingqongileyo.

“Ndonwabe kakhulu ngentatho-nxaxheba enehlombe yamalungu ethu e-St. Moritz, edale umoya ophuphuma ngamandla,” utshilo uJohanna Fragano, uMongameli we-EHMA kunye noMphathi Jikelele weHotele iQuirinale eRome. Iziphumo esizifumanayo ekusasazeni iinqobo ezisemgangathweni zethu - uxolo phakathi kwabantu, ukukhuselwa kwendalo, ukukhuselwa kobuchule bethu - zibonelela ngobona bungqina bucacileyo bomdla wamalungu ethu kumaphulo ethu, nakumazwe angamelwanga kakuhle, njengeRashiya. Ndinombulelo ongazenzisiyo kubo bonke abo baye basabela kwisibongozo sethu.”

Imidlalo, indalo kunye nekhephu ibiyeyona mixholo iphambili kulo msitho. Ukuthatha ithuba lemozulu yaseSt. Moritz, eyasikelela inkomfa ngesibhakabhaka esihle esiluhlaza kunye nekhephu elingumgubo phantsi kwelanga lasentwasahlobo, uninzi lwemisebenzi ecwangcisiweyo yenzeke ngaphandle, kunye nesiphelo esikhulu sokudubula komlilo kumphakamo we-3000 yeemitha. I-al fresco Welcome Cocktail yabathathi-nxaxheba abangaphezu kwama-400 yaqala ngokwamkelwa ngumongameli weKomiti yoQuquzelelo, umthunywa waseSwitzerland uHans Wiedemann, kunye nabasemagunyeni besixeko kunye neGrigioni canton. Imini yonke inikezelwe kwimidlalo yeqela enomdla kwikhephu. Igala elimnandi ngorhatya eBadrutt's Palace eliqukumbele inkomfa ikwalithuba lokunikezelwa kwebhaso “loMphathi weHotele woNyaka” kuKurt Dohnal waseAustria oneminyaka engama-51 ubudala, iCEO kunye noSekela Mongameli oLawulayo weKessler Collection Europe.

Imisebenzi ye-EHMA ibandakanya amacandelo ahlukeneyo, ukudala intsebenziswano kunye nokukhuthaza ubudlelwane obusondeleyo bamazwe ngamazwe. NgoNovemba wokugqibela wabona ukhenketho lokufunda e-China, oluququzelelwe ngenxa yoqhagamshelwano kunye ne-ECHMEC (i-Europe China Hotel Management Experts Council, www.echmec.org), intlangano engenzi nzuzo esekelwe eBrussels, ezinikela njengekhonkco phakathi kweYurophu. kunye neTshayina kushishino lweehotele. I-EHMA ikwaxhasa i-IIPT, iZiko leHlabathi loXolo ngoKhenketho.

INtlanganiso Jikelele yama-35 ikwalithuba lokubulisa amalungu amatsha angama-39. Inani lilonke lamalungu ngama-450, kunye nomxube olungileyo weehotele ezizimeleyo kunye neehotele zamatyathanga amakhulu amazwe ngamazwe. Umanyano lwandiselwa kumazwe amatsha awayengekho ngaphambili, anjengeRussia neFinland. Umbutho uceba ukuba nobukho obuxhaphake ngakumbi eYurophu, apho bukhoyo ngoku kumazwe angama-28.

Uqeqesho kwinqanaba lokuphatha luyinto ebalulekileyo kwaye umbutho usebenzisana kweli candelo nezona hotele zidumileyo zamazwe ngamazwe kunye nezikolo zokutya, ezifana ne-École Hôtelière eLausanne kunye neYunivesithi yaseCornell e-USA, eququzelele iiseshoni zolwazi olunzulu ngexesha leNtlanganiso Jikelele. . Izithethi ezininzi ezibalulekileyo zithathe inxaxheba kwiisemina, zijongene nenani lemiba enomdla kakhulu kunye nezihloko: ezoqoqosho, ulawulo lweehotele, ukuthengisa, iteknoloji, kunye nokuthelekisa amakhonkco ehotele kunye neehotele ezizimeleyo phantsi kwembono yehlabathi.

Izihloko ezijongene nazo ngexesha loSuku lweYunivesithi oluququzelelwe nguChris Norton, uMlawuli weNtengiso kunye noNxibelelwano lwe-École Hôtelière eLausanne, ixhalabele imfuno yamatyathanga kunye neehotele ezizimeleyo zokongeza okanye ukudala ixabiso, kunye neendibano zocweyo ezintathu: eyokuqala yayikwi-e-marketing. kunye nesihloko esithi "Ukufikelela kumthengi" (ekhokelwa nguNjingalwazi uHilary Murphy), okwesibini kwisicwangciso se-IT, "Ukudala isicwangciso esisekelwe kwiteknoloji yolwazi kwindwendwe yexesha elizayo" (ekhokelwa nguNjingalwazi u-Ian Millar), ngelixa iworkshop yesithathu yayiyi. kwi "Isicwangciso esisetyenziswayo - Izixhobo zokwenene kwimingeni yokwenene (ekhokelwa nguNjingalwazi uDemian Hodari, uHilary Murphy kunye no-Ian Millar).

Isimo soqoqosho lwehlabathi ngokuqinisekileyo sisihloko esishushu kakhulu kwaye imeko yangoku yachazwa yingcali yokwenyani, uGqr Sandro Merino, iNtloko yoLawulo lwezoThutho ze-UBS, ngelixa i-World Economic Forum Report 2008 malunga nomngcipheko wehlabathi kunye nokufaneleka kwayo kwihlabathi. ishishini lokubuka iindwendwe lahlalutywa ngu Janice L. Schnabel, Marsh Inc. USA, & Martin Pfiffner, Kessler & Co, Zurich. Sonke sifuna ukwazi ukuba yeyiphi intsingiselo yehlabathi ikamva elisibekeleyo. UNick van Marken, uMlingane weDeloitte Touche, uzame ukunika iimpendulo.

Iihotele eziqhubayo sisonka semihla ngemihla sabaphathi beehotele, kwaye uMartin Wiederkehr, uMphathi weCandelo, iTransGourmet Schweiz AG, ubonise iingenelo zokusebenza kunye nomthengisi omnye.

Ngokuphathelele kwintengiso, igalelo lika-Jürg Schmid, i-CEO ye-Switzerland Tourism, ibe yimpumelelo enkulu. Wanika umboniso oqaqambileyo wezicwangciso eziye zalandelwa ngulo mbutho wokuthengisa ukuze wenze uphawu, kunye nesikhundla kunye nokukhuthaza ukhenketho eSwitzerland phambi kotshintsho olukhawulezayo kwiimfuno zabathengi. Ukwakhiwa kunye nokulawulwa kokuthembeka komntu, isixhobo esinqununu ekwakhiweni komfanekiso wehotele kunye nokunyaniseka kwabathengi, yayingumxholo owenziwe nguChristof Küng, EurEta, Küng Identità. Kubathathi-nxaxheba benkomfa, umthengi ikakhulu uquka "abahambi bezobunewunewu", abanemikhwa yabo yaxoxwa nguMargaret M. Ceres njengoko ebonisa iziphumo zophando olwenziwa yi-American Express kwiPlatinum kunye nabanikazi bamakhadi aseCenturion.

Esinye isihloko esikufutshane nentliziyo yolawulo lwehotele yiteknoloji, icandelo elikwimeko yophuhliso olukhawulezayo noluqhubekayo. "Amakhadi etafileni - ukhuseleko kwintlawulo yekhadi letyala" yayisisihloko esiqwalaselwa nguNiklaus Santschi, iNtloko yoThengiso kunye neNtengiso, iTelekurs Multipay AG, ngelixa uLeo Brand, i-CEO yeSwisscom Hospitality Services wathetha malunga nokulawulwa kothungelwano lwehotele kunye nekamva leehotele. itekhnoloji yolwazi kwishishini lokwamkela iindwendwe. Ukulindela kwabathengi kuyenyuka imihla ngemihla kwaye uTim Jefferson, uMlawuli oLawulayo weThe Human Chain, uchaze indlela yokuphucula inkonzo yabathengi kwicandelo lokuhlala.

Iphaneli yabameli beengcali, imodareyithwa nguRuud Reuland, uMlawuli Jikelele we-École Hôtelière eLausanne, uxoxe ngeengxaki ezichaphazelekayo kunye namathuba ajongene namakhonkco ehotele kunye neehotele ezizimeleyo. Iphaneli ibibandakanya: u-Innegrit Volkhardt, uMnini oLawulayo, iBayerischer Hof, iMunich, uMichael Gray, uMphathi Jikelele, iHyatt International Hotel iChurchill, eLondon uReto Wittwer, uMongameli kunye neCEO, iiHotele zaseKempinski kunye neendawo ekuchithelwa kuzo iiholide uEmanuel Berger, uMthunywa oLawulayo weBhodi uVictoria Jungfrau. Collection Vic Jacob, uMphathi Jikelele, Suvretta House St. Moritz.

I-EHMA (i-European Hotel Managers' Association) ngumbutho ongajonganga ngeniso oqulunqwe ngabalawuli beehotele ezikumgangatho wehlabathi ezi-4 kunye nezi-5 ezihloniphekileyo kwaye zizinikele ekugcineni umoya wobuhlobo kunye nemigangatho ephezulu yokuziphatha kwishishini leehotele. I-EHMA inembali ebuyela emva kwiminyaka engamashumi amathathu anesine, apho umbutho ukhule kakhulu. Ngokwenene, ekuqaleni yayinabaphathi abambalwa beehotele, ngelixa namhlanje inamalungu angama-450 kumazwe angama-28. Ngokwamanani umbutho umele iihotele ezingama-360, amagumbi angama-92 amawaka, abasebenzi abangamawaka angama-72 kunye nengeniso yonyaka emalunga ne-6 yeebhiliyoni zeeyuro. Ngokumalunga nomgangatho, i-EHMA yeyokuqala kwaye iphambili ngumbutho wabahlobo abanomdla okwabelwana ngawo ngomsebenzi wabo, abazimisele ukugcina umgangatho ophezulu wobugcisa bomntu ngamnye kunye nodumo lwamaziko abamele wona. Injongo ye-EHMA kukudala inethiwekhi, isiphaluka seengcinga, ulwazi, amava, iingxaki kunye neziphumo ukwenzela ukwandisa ubungcali beli candelo. Umthunywa welizwe lase-Italiya kunye noMongameli wangoku ngu-Johanna Fragano, umphathi jikelele we-Hotel Quirinale eRoma.