I-Airbnb ingadlala indima kwiCorona Era

I-Airbnb-kunye neKhaya
I-Airbnb-kunye neKhaya
Ibhalwe ngu UGqr Taleb Rifai

I-Airbnb ingadlala indima ebalulekileyo kwingxaki ye-COVID -19. Le ndima ikwisiqulatho kunye nezigaba zokuBuyisa ezi ngxaki. Kucetyiswa ukuba le ngxaki inezigaba ezibini ezahlukileyo;

1. Isigaba seContainment, ekufanele kwaye sijongane nemiceli mngeni yangoku yempilo, ukugcina abantu bephila kwaye besempilweni, ngokusebenzisa konke ukuzivalela namanye amanyathelo. Uninzi lweendawo ekuhlalwa kuzo zisekhona kweli nqanaba NGOKU.

2. Isigaba sokuBuyisa iXesha ekuPhulukenwe nalo, amalungiselelo alo ekungafuneki ukuba ajongane kuphela neziphumo ezibi zentlekele kuqoqosho nakwezemisebenzi kodwa, endaweni yoko asisuse ekubuyiseleni kuhlobo oluhambele phambili lokukhula, ukuchuma kunye nophuhliso. Iindawo ezininzi ziyasokola namalungiselelo esi sigaba NGOKU.

Iingxaki ze-COVID-19 

Iingxaki zithathe inxaxheba kuluntu lwethu, kuqoqosho lwethu nakubomi bethu. Kubalulekile kwasekuqaleni ukuseka inyani yokuba, “Umhlaba emva koCorona awusayi kufana nehlabathi laphambi kukaCorona. "

Eyona nto ibalulekileyo apha, nangona kunjalo, yinto yokuba ukuhamba kunye nokhenketho ngoku kwaye kuya kuqhubeka nokuba lelinye lawona macandelo achaphazelekayo kunye nemisebenzi yabantu ngenxa yeentlekele. Iza kuba lelinye lamacandelo okugqibela ezoqoqosho kunye nemisebenzi yabantu ukubuyisela kwakhona. Akukho khenketho ngaphandle kokuhamba kwaye uhambo luye lwaphela ngokupheleleyo namhlanje.

Nangona iya kuthi ekugqibeleni ibuye yomelele kwaye isempilweni, ngokuchaseneyo neengqondo ezininzi ezinethemba, ukubuyiswa kohambo kunye nokhenketho akuyi kuba lula okanye kukhawuleze. Umhlaba uya kuhlala umathandabuzo kwaye usoyika ukuhamba okwexeshana, ngakumbi ukusuka kwiindawo ezikude. Umbuzo ke ngulo, ingaba i-Airbnb inganegalelo njani ekugcineni izabelo zalo msebenzi wabantu ubabizelayo wokuhamba nokhenketho ukuze kuxhamle bonke abantu behlabathi emva kweengxaki zaseCorona?

Airbnb 

I-Airbnb, ngaphandle kwamathandabuzo, iyinkokeli kwirente yexeshana kunye nezoqoqosho ekuthiwa lukwabelana ngendawo yokuhlala. Kungoko iziva inembopheleleko kwezentlalo ukunceda abahlali bendawo nabantu abakwiindawo ezithile ingakumbi ezo isebenza kuzo.

Oku akufunekanga kwenziwe nje ngemvakalelo yoxanduva lwenkampani ekuhlaleni kuba kukwaxhasa umdla othe ngqo weshishini lika-Airbnb, elinokuzabalazela kuphela kwihlabathi elisempilweni loxolo nemvisiswano.

I-Airbnb ikwathanda ukwakha kwiintsika ezimbini. Inye yodwa kwaye ikhethekile ngamava okuhamba iseka imodeli yeshishini kuyo kwaye ezimbini kukusetyenziswa ngokupheleleyo kwetekhnoloji yeqonga ledijithali yakutshanje. Zombini ezi zinto azihambelani nje neendlela zakutshanje zokuhamba nezokhenketho kodwa, zikwaqinisekisa ukuba i-Airbnb ingadlala indima enkulu ekwakhiweni ngokutsha kwehlabathi elixhomekeke kwiteknoloji elixhomekeke kwiCorona Era.

Unga kanjani Airbnb, ke ngoko, dlala indima enkulu ekuncedeni iindawo zokufikela kuzo zombini izigaba zoGcino kunye nokuBuyisa, ukunyamezela iingxaki zeCorona kwaye uphume kuyo womelele kwaye usempilweni?

1. Airbnb inokunceda ekusebenziseni iimpawu ezizodwa zokuhamba nezokhenketho kwisakhono sokuxhasa amanye amacandelo ezoqoqosho ze emva koko ixhase uqoqosho ngokubanzi kwilizwe ngalinye nakwilizwe ngalinye kuwo onke amanqanaba oQinisekiso kunye nokuBuyisa kwakhona. Omnye umzekelo olungileyo, endikholelwa ukuba i-Airbnb sele iyenza inxenye yayo, inegalelo kwiinzame zokuthintela iindawo ezininzi zokufikela ngokubonelela ngendawo yokuhlala kubasebenzi bezempilo, kubantu abahlaliswe bodwa kwaye nakubasebenzi abancedisa kwimisebenzi yokuqulatha ngokubanzi. Eminye imisebenzi yezokhenketho inokusetyenziswa njengokuhambisa kunye neendawo zokutya.

2. Kuye kwacaca ukuba iimarike zemveli ezikude azizukubuya ngokukhawuleza. Oorhulumente kunye neendawo ngoku bajika kuqala kukhenketho lwasekhaya emva koko bajonge kukhenketho lwengingqi. Njengoko olu tshintsho luza kufuna utshintsho olukhulu kwizicwangciso kunye nokuphunyezwa kwezicwangciso kunye noqeqesho, i-Airbnb inokunceda ekukhuthazeni nasekufezekiseni le ndlela intsha ngazo zonke iindlela ezinokubakho, kwisicwangciso sayo kunye nokunceda ngokuthe ngqo izixeko kunye neendawo ekufikeni kuzo.

3. Kufuneka siyiqonde into yokuba le ngxaki izakutshintsha ngokuphawulekayo iindlela zethu zokucinga kunye neendlela zethu zokuphila, ngakumbi malunga nokusetyenziswa kwetekhnoloji yedijithali. Iingxaki zibonakalise kuthi ukuba siyazidinga kwaye sinokutshintsha imikhwa yethu yabantu ukuba ibe kude, "ekhaya". Kufuneka sicinge ngokucinga, ngaphandle kwebhokisi. Umzekelo olungileyo wale nto yenziwe yiGrisi ngeprojekthi yabo, "iGrisi ukusuka ekhaya". Yiprojekthi ngokubambisana noGoogle, ukuvelisa uthotho lweevidiyo ukuze wazi kwaye uqonde inkcubeko, indalo, abantu. Ividiyo iya kubonisa ubuhle beGrisi ukusuka ekhaya, ngaphandle kokundwendwela. Injongo kukukhulisa umdla kunye nomdla wabatyeleli abanokubakho kwikamva.

4. Itekhnoloji yedijithali izakudlala indima enkulu kwimisebenzi emininzi yokhenketho, enje ngeendawo zokutyela ekuya kufuneka zilinganisele imisebenzi yazo kwiinkonzo zonikezelo kuphela kude kube siphelise ukudideka kwezentlalo kunye nokubuyela ngokupheleleyo kwimeko yesiqhelo, engakhange ibonakale iza kungekudala. I-Airbnb inganceda ekuhlengahlengiseni la mashishini nasekuqeqesheni abasebenzi bayo, ngakumbi aba bakwindawo esebenza kuyo. Isenzo esifanayo sinokusebenza kwiinkomfa, iintlanganiso, imibhiyozo, iikonsathi, kunye neminyhadala ekhethekileyo. Zonke zinokuyilwa ukuba zenziwe ekhaya. Kufuneka sicingisise ngaphandle kwebhokisi, ngentelekelelo. Nangona kunjalo, amashishini kuye kwafuneka ahlengahlengiswe kwaye abasebenzi kuya kufuneka baphinde baqeqeshwe.

5. Owona mceli mngeni ubalulekileyo, nangona kunjalo, iya kuba kukugcina imisebenzi. Ingqesho, ngaphandle kwamathandabuzo, iya kuba ngowona msebenzi uphambili kubomi obunesidima kunye noqoqosho olusempilweni. I-Airbnb inganceda ekuboneleleni ngomsebenzi wethutyana kwiindawo eziqeshisayo zasekuhlaleni, kubasebenzi, abacoci kunye nabanye abasebenzi abanezakhono eluntwini, de imeko iphinde iqheleke.

6. Ukomeleza impilo yoqoqosho lwasekhaya, ngakumbi leyo yeminye imisebenzi yezokhenketho ayisiyiyo kuphela into efanelekileyo yokwenza, kwakhona, njengoko kubonisiwe ngaphambili, kumdla othe ngqo we-Airbnb kunye noluntu esebenza kulo. I-Airbnb inokufikelela, ke ngoko, sandise isandla sincedisa nakwamanye amaqabane okhenketho, iihotele, iiteksi, abakhenkethi kunye nabathengisi abanjengobugcisa bezandla nezinto ezithandwayo. Ukunikezela ngokusetyenziswa kweenkonzo zabo zeplatifomu kunye nezinye iindidi zoncedo lwephakheji kunokuba zezinye zezinto ezintle anokuzenza u-Airbnb.

Ezi kodwa zezinye zeengcebiso, inqaku leli asikokuzilandela okanye ukuzisebenzisa kwinqanaba, kodwa kunoko kukuqala ingxoxo esempilweni malunga nento enokwenziwa kwaye uyicinge ngengqondo evulekileyo yokucinga, ngaphandle kwendlela yebhokisi. Ukugcina engqondweni ukuba nantoni na eyenziwayo ayenzelwa kuphela kuba yinto elungileyo ekufuneka yenziwe, kodwa kungenxa yokuba inyathelo elifanelekileyo loshishino kwi-Airbnb.

Ezi ngcinga zibonelelwa nguGqr Taleb Rifai, owayesakuba UNWTO UNobhala-Jikelele kunye noDavid Scowsill, owayesakuba yi-CEO ye WTTC.

<

Malunga nombhali

UGqr Taleb Rifai

UGqr Taleb Rifai ngowaseJordani owayenguNobhala-Jikelele woMbutho wezoKhenketho weHlabathi weZizwe eziManyeneyo, ozinze eMadrid, eSpain, kwade kwaba ngumhla wamashumi amathathu ananye kuDisemba ka-31, ebambe esi sikhundla okokonyulwe ngazwinye ngo-2017. ubambe isikhundla sikaNobhala Jikelele we-UN.

Yabelana ku...