Abathengisi be-B2B baya kuba nakho ukunciphisa kakhulu imijikelezo yabo yokuthengisa kunye nokwandisa ukuthengisa ngokusebenza kakuhle ngenxa yenkonzo entsha yokukhokelela Idatha asi ibhengezwe namhlanje. Idatha yeAxle, ngaphambili ibisaziwa njenge-Infogroup, iya kuyinika amandla inkonzo yayo entsha nedatha ekhokelayo kushishino, efumene “awona manqaku aphezulu anokwenzeka kulawulo lwedatha, ukudityaniswa kunye nee-API, ukuya kwintengiso, imveliso yendlela kunye nombono, ingeniso, kunye nenani labathengi ”kwi IForrester Wave ™: Ababoneleli ngeDatha yokuThengisa ye-B2B, i-Q3 2018.
Inkonzo entsha yenzelwe ukuhlangabezana neenjongo zabaphathi bezentengiso abanoxanduva ngokuthe ngqo lokuqhuba izikhokelo ezifanelekileyo. Ngokusebenzisa i-B2B ehamba phambili yokunikezela ngohlobo lwayo, i-Datha ye-Axle idibanisa amandla eziko ledatha yayo ekumgangatho ophambili, idatha yayo yeenjongo ezininzi, kunye neyodwa Ikhonkco leB2C isethi yedatha edibanisa ishishini elilindelekileyo kunye neempawu zabathengi kwiprofayili enye ekujoliswe kuyo ukuchonga, ukubandakanya kunye nokuqinisekisa izikhokelo zentengiso ezinoguquko oluphezulu olunokubakho. Ngokudityaniswa okuguquguqukayo, i-Data Axle inokuhambisa isikhokelo ngqo kulo naliphi na iqonga leCRM yenkampani.
"Ngale nkonzo intsha, sidlulela ngaphaya kokunikezela ngedatha kubaxumi kwaye sibancede benze ifuthe elibonakalayo kwishishini labo ngokwenza iinkqubo ezizeleyo zokukhokelela kwinkonzo," utshilo uLwazi lwedatha SVP yeNtengiso uKen Stout. "Abathengi bethu bayayithanda kuba banokuthi, 'Ndiyayifuna le nto ininzi kule nyanga kwezi akhawunti zijolise kuyo.' Bayasithemba ukuba siza kubanceda baphumelele kwaye kuyasivuyisa ukwenza oko bakulindeleyo. ”
Idatha yeAxle isebenzisa iziko layo lokutsalela umnxeba elisekwe e-US ukwenza i-24 yezigidi zeminxeba rhoqo ngonyaka ukuqinisekisa ngokuqhubekayo kunye nokuhlaziya indawo yogcino lwedatha kunye nokuqinisekisa ulawulo lomgangatho. Ikhono lenkampani lokonyusa i-B2B ekhokelela kwinkonzo ye-gen kunye neeseti zayo zokuthengisa zenza ukuba abathengi bakwazi ukufaka ishishini elifanelekileyo kunye neempawu zabathengi kwithemba ngalinye, okwenza ukuba ukhokelo ngalunye lubaluleke ngakumbi.
"Ngexesha elifutshane kwaye ekuhambeni kwexesha, idatha esemgangathweni iyaphumelela ngalo lonke ixesha," utshilo uSihlalo weDatha yeDatha kunye ne-CEO uMichael Iaccarino. “Yiyo loo nto sisebenza nzima yonke imihla ukuqinisekisa ukuba idatha yethu ikumgangatho wegolide kolu shishino. Kuluvuyo ukuzisa inqanaba lomgangatho kubathengisi be-B2B abathi, ngoku kunakuqala, bakhangele iindlela ezifanelekileyo nezinoqoqosho zokuvelisa izikhokelo kwaye baziguqulele kwishishini elitsha. ”
Ukufunda ngakumbi ngeDatha ye-B2B ye-BXNUMXB ekhokelela kwiminikelo yohlobo, ndwendwela: https://www.data-axle.com/what-we-do/lead-generation/.
Malunga neAxle yeDatha
Idatha yeAxle, eyayisaziwa njenge-Infogroup, ngumboneleli ophambili wedatha kunye nezisombululo zeshishini lokwenyani zamashishini, amashishini amancinci, imibutho engenzi nzuzo kunye nemibutho yezopolitiko. Izisombululo zenkampani zenza ukuba abathengi bafumane kwaye bagcine abathengi, kwaye baphucule amava abo omsebenzi ngokusebenzisa ulwazi lokushishina kunye nedatha yabathengi, ubukrelekrele bokulinganisa / iimodeli zokufunda ngomatshini, usetyenziso lwesoftware kunye neenkonzo zobungcali. Iqonga ledatha esekwe kwilifu ihambisa idatha kunye nohlaziyo lwedatha ngexesha lokwenyani nge-API, ukudityaniswa kweCRM, SaaS, kunye neenkonzo ezilawulwayo. Idatha yeAxle ine-45 + yeminyaka yamava enceda imibutho igqithe kwiinjongo zazo. Ngolwazi oluthe kratya, ndwendwela www.data-axle.com.
INTO ONOKUYITHATHA KWELI NQAKU:
- Through its B2B lead gen offering, Data Axle combines the power of its own best-of-breed business database, its multi-sourced intent data, and its unique B2C Link dataset which connects a prospect's business and consumer attributes into a single targetable profile to identify, engage and verify in-market leads with high conversion potential.
- Data Axle, formerly known as Infogroup, will power its new service with its industry-leading business data, which received “the highest score possible in the data management, integrations and APIs, go-to-market, product roadmap and vision, revenue, and number of customers criteria” in The Forrester Wave™.
- “Through this new service, we move beyond just providing data to clients and help them make a tangible impact on their business through the execution of full-service lead generation programs,” said Data Axle SVP of Sales Ken Stout.
