“Isicwangciso sethu seBlue Ocean sifuna ukuhlengahlengiswa kokhenketho lwethu ukuze kuchongwe kwaye kusekwe imigaqo-nkqubo, iinkqubo, imigaqo, kunye nemigangatho eqinisekisa abatyeleli bethu amava akhuselekileyo, akhuselekileyo, nangenamthungo ngelixa kusakhiwa imodeli yokhenketho yelizwe entsha esekwe kwipotfoliyo eyahluka-hlukeneyo. imitsalane eyodwa neyinyani kunye nemisebenzi, etsalela kakhulu kwizinto zendalo nezenkcubeko zaseJamaica,” utshilo uMphathiswa uBartlett.
Wayesenza intetho ephambili ngexesha lokuvulwa kwe-3rd Jamaica Health & Wellness Tourism INkomfa eMontego Bay Convention Centre izolo. Lo msitho uqhutywa yiTourism Linkages Network (TLN), icandelo leTourism Enhancement Fund (TEF) kwaye iqhuba ukusuka nge18-19 kaNovemba. Le nkomfa ibanjwe phantsi komxholo othi: “Hlaziya, uqalise, uvuse kwakhona – iHlabathi eLitsha leMpilo neMpilo” kwaye idibanise iinkokeli kushishino lwezokhenketho lwezempilo nezempilo ezivela eJamaica nakwihlabathi jikelele ngokusebenzisa amaqonga ahlukeneyo abonakalayo.
UMphathiswa uBartlett uthe, kwixesha elide, icandelo elibalulekileyo leSicwangciso-qhinga saseBlue Ocean iya kuba “kukomeleza iinkqubo zokucandwa kokhenketho kunye nomxholo ukuze iimpawu ezizodwa zommandla ngamnye wokusingwa ziya kugcinwa kwaye ziphuculwe ukuxhasa isibheno sabo sohlobo olwahlukileyo. .”
Ubalule ukuba ukwahlukahlukana kwemveliso yokhenketho kusembindini wokubuyiselwa koshishino kwisiphumo esibi sobhubhani we-COVID-19 kwaye abahambi ngoku bagxile kwimpilo yabo kunye nempilo entle njengoko nabo befuna ukuchacha kuxinzelelo lwengqondo. kwiinyanga ezingama-20 ezidlulileyo. Ucebise ukuba njengoko abantu befuna iindawo ezibanikeza intuthuzelo kunye nokuphumla kuxinzelelo, bekukho isidingo sokuqhuba impilo kunye nokuba sempilweni ngakumbi njengenye yeendawo ezinomdla kunye nokwakha iimveliso ezibajikelezileyo ukuzisa iindwendwe ezininzi zendalo eyahlukileyo kwindawo ekusingwa kuyo. .
Ngale ngqondweni, Ukhenketho lwaseJamaica Umphathiswa uBartlett uvakalise uluvo lokuba iJamaica ikulungele ukuxhamla kwi-US$4.5 yetriliyoni yezigidi zezigidi zezigidi zeerandi kukhenketho lwezempilo kunye nentlalo-ntle yemarike yokhenketho ngobuninzi bempahla yendalo.
“Esi siqithi sinokuchazwa njengoMyezo wase-Eden weCaribbean, ekukho kuwo iintlobo ngeentlobo zezityalo neziqholo, iziqhamo nemifuno, imilambo nemithombo kunye neendawo ezineentlambo ezinamacala aluhlaza kunye neendawo ezinyakazelayo. Kukwakho neengxangxasi zethu, iilwandle zethu kunye neespa ezinegalelo kwimvakalelo yokuba sempilweni,” utshilo uMphathiswa wezoKhenketho.
Umphathiswa uBartlett uthe ukhenketho lwezempilo kunye nokuba sempilweni licandelo eliguqukayo elinobugcisa kunye neemveliso ezihlala zivela. Ngoko ke wayevuyiswa kukuba inkomfa inike ingqiqo kwiinguqu ezenzekayo ngeentetho eziphathekayo kunye neengxoxo zephaneli kwiinkalo ezifana ne-Global Wellness Trends kunye ne-Insights; Impilo yengqondo; Ihlabathi Elitsha le-Spas; Umhambi omtsha weMpilontle; Isondlo kunye neMpilontle; Amathuba oTyalo-mali kuShishino olutsha lweNtlalontle; Impilontle kunye noMculo, kunye neMpilontle kuluntu.
INTO ONOKUYITHATHA KWELI NQAKU:
- He outlined that diversification of the tourism product was at the heart of the recovery of the industry from the devastating effect of the COVID-19 pandemic and travelers were now focused on their own health and wellness as they too seek recovery from the mental strain of the past 20 months.
- He suggested that as people seek out destinations that offer them comfort and relaxation from stress, there was the need to drive health and wellness even harder as one of the passion points and build products around them to bring more visitors of a diverse nature to the destination.
- “Isicwangciso sethu seBlue Ocean sifuna ukuhlengahlengiswa kokhenketho lwethu ukuze kuchongwe kwaye kusekwe imigaqo-nkqubo, iinkqubo, imigaqo, kunye nemigangatho eqinisekisa abatyeleli bethu amava akhuselekileyo, akhuselekileyo, nangenamthungo ngelixa kusakhiwa imodeli yokhenketho yelizwe entsha esekwe kwipotfoliyo eyahluka-hlukeneyo. imitsalane eyodwa neyinyani kunye nemisebenzi, etsalela kakhulu kwizinto zendalo nezenkcubeko zaseJamaica,” utshilo uMphathiswa uBartlett.
