- Impembelelo yohambo kwimpilontle, kwakunye noloyiko ngenxa yamaxwebhu ohambo novavanyo lobuqhophololo, ekulindeleke ukuba ihlale iyinkxalabo ephambili yabahambi.
- Uhambo lweshishini kunye nohambo olude ukuze luhlale lucotha-ukubuyisela amacandelo okuhamba ngo-2022; ixesha elifutshane lokuzonwabisa libona ukuqala kwemvuselelo.
- Ithemba elithotyiweyo kwi-Asia Pacific, njengoko iingcali eziphezulu zokuhamba ngenqwelomoya kunye neengcali zokuhamba zihlala zilumke ngakumbi kunabalingane behlabathi.
Njengoko i-ecosystem yokuhamba iqhubeka nokuziqhelanisa ne ubhubhani we-Covid-19 oqhubekayo, ushicilelo olusandul 'ukuqaliswa lwesibini lwe "Ingxelo ye-Asia Pacific yoBuyiselo lokuHamba" esuka kwi-Collinson, amava ohambo okuphela kwehlabathi, iinkonzo ze-airport kunye nenkampani yezohambo zonyango, kunye neCAPA - Centre for Aviation (CAPA), ibonisa imboni yokuhambahamba yakutshanje. uqikelelo lokubuyisela - kubandakanywa nokulindela umhambi - kunyaka ozayo nangaphezulu.
Uvavanyo olubanzi olungaphezulu kwe-400 C-Suite kunye neengcali eziphezulu zolawulo lweshishini lokuhamba ukusuka kwiimpawu zokuhamba zehlabathi zityhila ukuba ngelixa i-37% yabaphenduli ngoku ilindele "ukuphila ngokupheleleyo" kumanqanaba angaphambi kobhubhane ngo-2019 - xa kuthelekiswa nama-2023% kuphononongo luka-Epreli ka-35 – ithemba lokuba ukunganyangeki komhlambi kungafikelelwa e-US, e-UK kunye namanye amazwe ambalwa aphuhlileyo ehle ukusuka kwi-2021% ukuya kwi-33%. Ukongeza, iinkxalabo malunga nokuvalelwa yedwa kunye nobuqhetseba iziphumo zovavanyo lwe-Covid-24 zihlala ziyinkxalabo kwabo baphendulayo.
Uvavanyo lwenziwe ngoSeptemba ka-2021 nguCollinson ngentsebenziswano neCAPA - enye yezona mithombo zithembekileyo zehlabathi zobulumko bentengiso kwinqwelomoya kunye neshishini lokuhamba - ukuqhubeka nesifundo sokuchacha kweshishini kunye nokuqikelela amava amatsha okuhamba.
Ukuvulwa kwakhona kwemida
I-Polarization ngokubhekiselele kulawulo lokuhamba, uvavanyo kunye nemigaqo-nkqubo ihlala kwihlabathi jikelele, kunye neemfuno zemarike, iiprothokholi kunye nemilinganiselo eqhubekayo ukutshintsha kwiinyanga ezimbalwa ezidlulileyo.
Oko kwathiwa, inani elandayo leengcali ngoku lilindele ukuvulwa kwakhona komda Amalungiselelo ngoorhulumente okuthomalalisa okanye ukwenza lula ngo-2022 (43%), ngelixa isithathu sabaphenduli behlabathi (32%) basalindele ukuba amalungiselelo okuvulwa kwemida ngoorhulumente avele ngamaqondo ahlukeneyo ngo-2022. yama-2021%, apho ukungaqiniseki kongamele.
Uvavanyo luza kuhlala, kwaye ukuvalelwa kuphelile
Umqondiso wokuzithemba kwiiprothokholi zovavanyo ezivumela ukubuya okukhuselekileyo ekuhambeni, ngaphezulu kwesiqingatha (54% - ukonyuka kwe-3% ukusukela ngo-Epreli) balindele uvavanyo oluqinileyo lwe-Covid-19 ukuba luhlale lungundoqo ekuvuleni kwakhona imida kude kube sekupheleni kuka-2022, kunye namanye angama-26. I-% ilindele oku kude kube sekupheleni kuka-2023. Le ngqondo inokubonwa ngokuvulwa kwakhona komda kwiimarike ezifana neSingapore, i-Australia kunye ne-United States - zonke zikhankanya iimvavanyo ze-Covid-19 njengezona zinto ziphambili zokunciphisa ukuvalelwa okanye ukuvalelwa. -ukuhamba mahala.
Oko kuthethiweyo, iipesenti ezingama-74 zeengcali zixhalabile ziingxelo zeziphumo zovavanyo lobuqhophololo lwe-Covid-19 kunye neepaspoti zokugonywa. Amanqanaba abo "bakhathazeke kakhulu" anyuke ukusuka kwi-38% ngo-Epreli ka-2021 ukuya kwi-41% ngoSeptemba ka-2021 kwaye "ngokukhathazeka kancinci" ukusuka kwi-28% ngo-Epreli ka-2021 ukuya kwi-34% ngoSeptemba 2021. Ukujongana neenkxalabo ezinjalo, uCollinson usebenzisana ngaphezu Iinqwelomoya ezingama-30, izikhululo zeenqwelo moya kunye nababoneleli betekhnoloji kwihlabathi jikelele bobabini ukunceda ukuphumeza iinkqubo zokuqinisekisa ezona ziphumo zibalulekileyo kuhambo, kunye nokwenza uvavanyo lwe-Covid-19 oluthembekileyo, oluqinisekisiweyo lufikeleleke lula kubahambi.
Kwihlabathi liphela, iikota ezintathu (72%) zabelane ngombono wokuba amaxwebhu ogonyo lwabahambi "abaluleke kakhulu," uninzi loorhulumente bengenakubeka emngciphekweni wokuvula imida ngaphandle kwabo. Oku kunyuke nge-5% xa kuthelekiswa nophononongo luka-Epreli. Ngakolunye uhlangothi, ngaphantsi kwesihlanu (i-18%) yabajonga "abangabalulekanga," njengoko abanye oorhulumente baya kuvumela ukufikelela kungakhathaliseki ukuba amaxwebhu ezempilo edijithali.
Xa umhambi engenile kwilizwe, emva koko bajongana nokuhlala yedwa. Phantse isibini kwisihlanu seengcaphephe (38%) ngoku silindele ukuba amanyathelo okuvalelwa yedwa aya kuhlala ekhona kwikamva elibonakalayo njengenyathelo lokhuseleko elongezelelweyo ukongeza kugonyo kunye novavanyo, ukusuka kwi-23% ngo-Epreli ka-2021.
Ngokwahlukileyo, inani elikhulu leenkokeli zeshishini zihlala zinethemba malunga nesenzo esikufuphi kule ndawo. Ama-42% akholelwa ukuba amanyathelo okuvalelwa yedwa aya kupheliswa ngasekupheleni kuka-2021, ngokuhambelana nogonyo kunye nemilinganiselo yovavanyo efumaneka ngokubanzi. Nangona kunjalo, uluvo ngokucacileyo lwehlile xa kuthelekiswa ne-58% ababenenkolelo efanayo ngo-Epreli ka-2021.
Imeko yengqondo yomhambi
Uninzi lweengcali zikholelwa ukuba ukuhamba "kukhuseleke kakhulu" ukuba wonke umntu ubambelela kwizisombululo zothintelo (umzekelo, ukunxiba imaski, umgama ovela ekuhlaleni). Kodwa oko kuthethiweyo, inani lehle nge-17% (42% erekhodwe ngoSeptemba; 59% ngo-Epreli), icebisa ukuba idiphu ngokuzithemba ngaphandle kokukhutshwa kwesitofu sokugonya, kwaye inikwe iinuances ezahlukeneyo malunga nokuba abantu banokucinga ukuba yintoni na. izisombululo ezikhuselekileyo.
Ngokufanayo, abantu bangaphakathi abathatha uhambo “njengolungekho khuselekileyo” luphindeke kabini: ukusuka kwi-4% ngo-Epreli 2021 ukuya kwi-10% ngoSeptemba 2021. Oku kubonisa ithuba lokuqinisekisa, ukufundisa nokunxibelelana nabakhweli ukuba ukhuseleko luhlala luyeyona nto iphambili, ngakumbi njengoko abahambi abaninzi baya esibhakabhakeni.
Ngokungamangalisiyo ke, imibuzo iyasala malunga nokuba abahambi bazokwazi ukukhaba emva kwaye baphumle nje ukuba izicwangciso zabo zibhukishwe. Akunakwenzeka, ngokophando, iikota ezintathu zeengcali (79%) zikhethe ukukholelwa ukuba uhambo luya kuziva "lunoxinzelelo ngakumbi" kunangaphambi kobhubhane (ukusuka kwi-70% ngo-Epreli ka-2021).
Iziphumo zibonisa umnqweno onokubakho wokuba “kude nesihlwele esikhulu” ngofikelelo olukhawulezayo kunye namava okuphumla akhethwayo, kuxolo lwengqondo. Oku kuhambelana ne-Priority Pass's global drive yokuphucula amava okuphumla kubahambi; ngokungeniswa kwe-Relax Spas okona kuphumla kokuphela kwenqwelomoya, kunye nokutya okungaqhagamshelwanga kunye neminikelo yesiselo efana ne-Ready 2 Order isetelwe ukuphinda kabini ubukho bayo kuzo zonke iilounge ukuze ufumane amava okutyela angenamthungo.
Ukuqalisa kancinane kuhambo lweshishini
Ngelixa ishishini lohambo olufutshane kunye nohambo lweshishini lwenze ukubuya ngononophelo kwiimarike ezithile, kukho intshukumo encinci phakathi kovavanyo luka-Epreli 2021 kunye noSeptemba 2021. Ekuqikeleleni uhambo ngo-2022, ngaphezulu nje kwesithathu (35%) sabaphenduli balindele ukubuyiswa kwe-41-60% ukuya ku-2019 amanqanaba angaphambi kobhubhane wohambo olufutshane lweshishini, ngelixa i-23% inethemba ngakumbi kwaye ilindele ukubetha i-61-80% yamanqanaba ka-2019 kunyaka ozayo. Kuphela i-8% ibona i-80% + yamanqanaba e-2019 kunyaka ozayo - ebonisa i-tapestry yokuhamba eseleyo "kwisiqhelo sayo esitsha."
Kwi-Asia Pacific ngokuthe ngqo, ngama-24% kuphela abona uhambo olufutshane lweshishini lubuyela ngaphezulu kwe-61% yamanqanaba ka-2019 kulo nyaka uzayo- kwaye i-7% ibona imfuno ifikelela kwisine-esihlanu kumanqanaba ka-2019.
Uhambo lweshishini oluthatha uhambo olude luhlala lude kakhulu ekufikeleleni. Ukubuyiswa kwakhona ukuya kumanqanaba ka-2019 kulindeleke ukuba kuthathe ixesha elide kunawo nawaphi na amanye amacandelo, nabaphenduli baye bangabi nakuzithemba kwinqanaba lexesha lokubuyisela kwakhona, ngenxa yezithintelo zokuhamba ezisele zibekwe ixesha elide kunokuba bekulindelwe ngaphambili. Ngokutsho kwe-86% yabaphenduli, ngaphantsi kwesibini kwisithathu seshishini elide elide / imarike yokuhamba yenkampani iya kubuya kunyaka ozayo. Ngelixa eAsia Pacific, ngaphantsi nje kwesithathu (30%) sabaphenduli bophando bakholelwa ukuba asizukufikelela nakwi-20% yamanqanaba ka-2019 kulo nyaka uzayo.
Ethetha ngophando, uPriyanka Lakhani, uMlawuli wezoRhwebo kuMbindi Mpuma kunye ne-Afrika kunye noMlawuli we-Asia, uCollinson uthe: "Olu phando luqhubekayo lubalulekile ekuqondeni imvakalelo yoshishino kwaye ngenxa yoko, ukuthatha amanyathelo ayimfuneko ukuqinisekisa ukhuseleko kunye nexesha elide. ukubuya kohambo lwehlabathi. Kwezi nyanga zintandathu ukuya kwezilishumi elinesibini ubuncinci, kucacile ukuba njengeshishini, kufuneka siqhubeke nokusungula izinto ezintsha kunye nokunxibelelana ngempumelelo nabahambi. Kwiinyanga ezizayo, eyona nto sigxile kuyo iya kuba kukuphuhlisa izixhobo kunye nezisombululo ezinceda abahambi ukuba bahambe ngendlela yabo ngokukhuselekileyo nangokufanelekileyo. "
I-CAPA-Iziko loMlawuli oLawulayo we-Aviation, uDerek Sadubin, wongeze wathi: "Kube lilungelo ukuphinda sisebenze kunye noCollinson, inkokeli yehlabathi kumava okuhamba, ukuvavanya ngakumbi indlela abaphulaphuli bethu beengcali eziphezulu ababona ngayo indlela yokuhamba kwexesha elizayo. Iziphumo zimbini zinokuqonda, kwaye kwezinye iimeko ziyamangalisa. Lilonke, kufuneka sidibane njengeshishini kwaye sisebenzise olu lwazi ukunceda ukuchonga apho kufuneka ingqalelo ukuqhubela phambili ukubuya kohambo lwehlabathi. ”
INTO ONOKUYITHATHA KWELI NQAKU:
- The extensive survey of more than 400 C-Suite and senior managerial level travel industry experts from leading global travel brands reveals that while 37% of respondents are now expecting a “full recovery” to 2019 pre-pandemic levels in 2023 – compared to 35% in the April 2021 survey – optimism that herd immunity would be reached in the US, UK and a few other developed countries has slipped from 33% to 24%.
- As the travel ecosystem continues to adapt to the ongoing Covid-19 pandemic, a newly launched second edition of the “Asia Pacific Travel Recovery Report” from Collinson, a global end-to-end travel experiences, airport services and travel medical company, and CAPA – Centre for Aviation (CAPA), showcases the latest travel industry recovery predictions – including traveler expectations – for the coming year and beyond.
- The survey was carried out in September 2021 by Collinson in partnership with CAPA – one of the world's most trusted sources of market intelligence for the aviation and travel industry – to continue the study of the industry's recovery and predict the new traveler experience.
