Iholide ze-Ista kulo nyaka zazisenzeka, ekhaya nakumazwe aphesheya, into efunekayo sisicwangciso esiliqili sokuvavanya i-coronavirus. Leyo yayiyimbono evakaliswe nguNorbert Fiebig, umongameli we-Germany Travel Association (i-DRV) kwinkomfa yemithombo yeendaba evulayo ye-ITB Berlin. “Kusulelo lwe-Balearics ngama-32 kwi-100,000, ngelixa eJamani bangaphezulu kwama-60. Ngowuphi umngcipheko okhoyo ekuhambeni eMajorca? Ngubani ofuna ukukhuselwa kubani? Kukho iindawo ezaneleyo ezikhuselekileyo zokuhlala ”, utshilo uFiebig. Ukhuseleko lwempilo kwakulula ukuluququzelela kukhenketho lwepakeji kunakwizithuthi zikawonke-wonke zaseBerlin, wongeze watsho.
NgokukaClaudia Cramer, umlawuli woPhando lweMarike kwiziko lophando lweemarike iStatista, malunga neepesenti ezingama-70 zabemi baseJamani, i-US kunye ne-China babeceba uhambo ngo-2021. Ukuhlangana nokudibana nabahlobo kunye nosapho kwakungumqhubi obalulekileyo apho. Imisebenzi yangaphandle kunye namava endalo yayiyeyona nto yenzeka ngo-2021, utshilo.
NgokukaCaroline Bremner, intloko yoPhando ngezohambo e-Euromonitor International, kungathatha iminyaka emibini ukuya kwemihlanu ukuba ishishini lezokhenketho libuyele kwimeko yesiqhelo ebangelwe sisifo secoronavirus. Ingeniso ngo-2021 isengalindeleka ukuba ibe ngama-20 ukuya kuma-40 epesenti asezantsi kuno-2019. Ukubuyela kwimeko yesiqhelo kunokulandela ngo-2022. Nangona kunjalo, ukuba iinkqubo zogonyo bezinokuma, kungathatha isithuba seminyaka emihlanu iyonke ukuba iphinde ibuye kwakhona. Inqaku elitsha kulo nyaka yi-Sustainable Travel Index, ethi isetyenziswe okokuqala yi-Euromonitor International ukubeka iinzame zokuzinza kwiindawo. ISweden ikwazile ukufumana indawo yokuqala.
Ngokuka-Martin Ecknig, u-CEO wase-Messe Berlin, ngaphezulu kwe-3,500 umboniso ovela kumazwe ayi-120 kunye nabameli bamajelo eendaba abangama-800 kunye neebhlogi zokuhamba abathathe inxaxheba kwi-ITB Berlin NGOKU, eyiyo kwaye iya kuqhuba kude kube ngoLwesihlanu wale veki. Ndonwabe ngakumbi kukuba siye sakwazi ukunika abahlali indawo yokuhlangana yomhlaba wonke. Olu lushicilelo lokuqala lweWorld's Leading Travel Show Show ”, utshilo uEcknig ngoLwesibini kusasa. Ngelixa i-ITB Berlin NGOKU inikezelwe ngokukodwa ukuthengisa iindwendwe kulo nyaka, abathengi abalambele ukhenketho banokufumana inkuthazo yeholide yabo ezayo kwiBerlin Travel Festival. Umnyhadala weqabane wenzeka ngokuhambelana ne-ITB kwaye ikwifomathi ebonakalayo ngokupheleleyo. Rhoqo ngokuhlwa kuya kugxila kwisihloko esinye sohambo.
Kwixesha elide, u-Ecknig uthe, umboniso wezorhwebo oqinisekileyo awunakuthatha indawo yomsitho wobuntu. "Ngenxa yeso sizathu, ngo-2022 sifuna ukudibanisa izinto eziphambili ze-in-person and virtual trade show", watsho. Wayeqinisekile ukuba ishishini lokhenketho liza kuphila kwaye lifumane umkhombandlela omtsha kwixa elizayo.
INTO ONOKUYITHATHA KWELI NQAKU:
- According to Claudia Cramer, director of Market Research at the market research institute Statista, about 70 per cent of the population in Germany, the US and China were planning a trip in 2021.
- According to Caroline Bremner, head of Travel Research at Euromonitor International, it would take two to five years for the tourism industry to fully recover from the downturn caused by the coronavirus pandemic.
- According to Martin Ecknig, CEO of Messe Berlin, more than 3,500 exhibitors from 120 countries as well as 800 media representatives and travel bloggers are taking part in ITB Berlin NOW, which is entirely virtual and will run until Friday of this week.
