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Ihlabathi lilapha apha: U-Hilton ubonisa indlela kunye neziganeko ezihambelanayo

U-Hilton, wabuyisela uphawu lwentengiso "Ihlabathi lilapha apha" ngesiganeko esingqanyanisiweyo kwiipropathi zaseBeijing eWangfujing naseLunnan'sFuxian Lake.

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U-Hilton wazisa igama lomnxeba wethegi "Ihlabathi lilapha apha" ngokusebenzisa kudityaniswe umsitho kwiipropathi kwi YeBeijing Wangfujing kunye YeYunnanIchibi laseFuxian. Umnyhadala owenziwe ukuba ubenobuchwephesha beTelepresence, uvumele iindwendwe ukuba zijonge imifanekiso yobungakanani babathathi-nxaxheba kwiindawo ezahlukeneyo, banxibelelane nabanye kusetyenziswa ujongano lwedijithali olwenzelwe wena, kwaye bathathe iifoto kunye. Yilelwe ukukhuthaza abahambi baseTshayina ukuba bafumane umhlaba ngophawu lomhlaba jikelele lophawu olungaphezulu kwamahotele angama-575 kumazwe angama-79 nakwimimandla yamazwekazi amathandathu, iiHilton Hotels & Resorts zivule amava ahlukileyo kwiindwendwe zawo.

Njengokuba icandelo lezokhenketho liqhubeka nokukhula, IGreater China Izisa iHilton ngemarike yayo enkulu ngaphandle kwe-US, kwaye ngoku ilikhaya kwiihotele ezingama-50 zeHilton kunye neendawo ekuchithelwa kuzo iiholide, ezine eyongezelelweyo Iihotele ezingama-64 kumbhobho. UHilton ujonge ukumema abahambi baseTshayina ukuba bafumane amava anyanisekileyo kwihlabathi liphela, kunye nezinye iipropathi ezili-179 kumbhobho kwihlabathi liphela. Ukuphela kwe-2018, uphawu luya kuvula iihotele ezingaphezulu kwe-19.

UWendy Huang, USekela Mongameli oMkhulu kunye noMlawuli wezoRhwebo eHilton Greater China kunye Mongoliya, uthe, "Abakhenkethi baseTshayina ngoku bafuna amava ohambo oluhlobo. Iihotele zethu kunye neendawo ekuchithelwa kuzo iiholide zifumaneka kweyona ndawo ifunwa kakhulu kwihlabathi ukusukela Buenos Aires kwaye Barcelona, Ukuya Beijing kwaye Bali. Ngenxa yobukho beli gama kwihlabathi liphela, silapha ukuhlangabezana neemfuno zabakhenkethi baseTshayina abafuna ukufumanisa imbali, ubugcisa nenkcubeko, indalo, iintlobo zokutya ezahlukeneyo, nokunye. ”

"Ihlabathi lilapha apha" Iphulo leBrand eliHlabathi

NgeyoMnga ngo-2017, iiHilton Hotels & Resorts zakhupha iphepha eliluhlaza elinesihloko esithi, "Ilizwe loTyelelo lwaMhla wamaTshayina lilapha," elihlalutye izinto ezichaphazela indlela yokuziphatha kwabahambi baseTshayina kunye nezinto abazithandayo. Kwangelo xesha, uphawu lwazisa ngentengiso kwezinye zeenqwelomoya ezixakekileyo kweli. Ukuqhubekeka kweli phulo lophawu, umsitho "weBeijing Udibana neYunnan" uphakamisa ubuchwephesha bokuyila ukuvumela iindwendwe kuzo zombini ezi ndawo ukuba zidibane phantse, ngobukhulu bobomi.

"Beijing kwaye Yunnan Zombini zintle kakhulu ngenyanga ka-Okthobha. Yunnan yenye yeendawo zokuzalwa kwabantu zempucuko, ezinamabala amahle kunye nemibala ncinane iinkcubeko ezibonelela ngamathuba atyebileyo okuhlola, ”utshilo UWendy Huang, USekela Mongameli oMkhulu kunye noMlawuli wezoRhwebo eHilton Greater China kunye Mongoliya. “Ukuqhula, okwangoku, kulikomkhulu lelizwe, apho imbali yakudala, ubugcisa nenkcubeko zihlala ecaleni-kunye nobuchwepheshe bale mihla kunye nobuchwephesha. Olu manyano lwexesha lokwenyani ludibanisa ezi ndawo zimbini, zivumela iindwendwe kumacala omabini ukuba zifunde ngakumbi ngamava ahlukeneyo abawabonelelayo. ”

Njengelinye lamagama awaziwayo kweli shishini, iiHilton Hotels & Resorts ziya kubhiyozela iminyaka eyi-100 kulo nyaka uzayo, kwaye iya kuqhubeka nokukhuthaza abahambi ukuba baphonononge umhlaba ngomkhondo wehlabathi.

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