Ukhenketho lwaseJamaica UMphathiswa, u-Edmund Bartlett kunye noMphathiswa weNkcubeko, iSini, uLonwabo kunye neMidlalo, u-Olivia 'Babsy' Grange, bajoyine ukubiza amaJamaica kunye nabanye abantu abafuna izinto zezipho, ukusebenzisa ixesha le-yuletide ukuyokuthenga apha ekhaya nokuxhasa kunye nokuthenga abayili baseJamaican, amagcisa kunye nabanye abavelisi beempahla kunye neenkonzo.
Isibheno sabo senziwe kumnyhadala wesithathu wonyaka womsitho woThungelwano lwezoKhenketho eStayela saseJamaica, umboniso wefashoni obonisa abayili abali-14 baseJamaican abathi abaphathiswa bavuma, ukuba babenokuma ngokuchasene nabalingani babo bamanye amazwe. Umnyhadala walo nyaka uphinde wabhangqwa neNgxowa-mali yoPhuculo lwezoKhenketho (TEF) inyathelo elitsha le-e-Chrismus Marketplace, indawo yentengiso ye-intanethi ebonisa uluhlu lweemveliso ezivela kubayili baseJamaican kunye nabachweli.
Umnyhadala weentsuku ezimbini uqhuba ukusuka nge-16 ukuya kwe-17 kuDisemba kwaye uqhutyelwa phantse kwiziko elisandula ukuvulwa lase-Main Street eJamaica (eyayisakuba yi-Shoppes eRose Hall), eMontego Bay, eSt. Umxholo wokudibana kwendawo ukhuthaza ezona ndawo zilungileyo zeJamaica kubahambi bamazwe aphesheya ngokuthenga njengeyona nto iphambili kumava abo abatyeleli. Isiganeko saseJamaica sikwazisa abathathi-nxaxheba baseJamaican ngendawo yentengiso yamazwe aphesheya ngeqonga lokuthenga kwi-Intanethi.
"Ukuthengiswa kweemveliso kunye neenkonzo kwi-Intanethi ngoku kuyinto eqhelekileyo kwaye abathengi bethu baseJamaica baqala ukuqonda ukuba oku kuza nezinye izibonelelo ezithi zona ngokwazo zongeze ixabiso ngokwendleko zokonga kunye nokonga ixesha, ekufumaneni iimpahla kumvelisi ukuya umsebenzisi, ”utshilo uMphathiswa uBartlett.
Umphathiswa emva koko wabongoza wonke umntu ukuba athenge iJamaican ngale Khrismesi. Ugxininise wathi: "Ngokukodwa ngeli xesha, ndifuna ukumema abantu baseJamaica ukuba babonakalise ukuzithemba kuthi kwaye banike intsingiselo 'yokuthenga iJamaican'. Sele lisondele ixesha lokuba sinike abahlobo kunye nabantu esibathandayo, isenzo sothando esingenakumiswa yi-COVID-19, kwaye ndifuna ukubongoza wonke umntu ukuba athenge le 'Chrismus' yaseJamaican. ”
“Loo nto ikhethekileyo onokuyinqwenela ikufutshane nawe. Ndwendwela iqonga le-shoppinginja.com/echrismus kwaye uyakufumana uluhlu lwezinto ezifumanekayo ezivela kubathengisi bendawo abanomdla wokuba uqhagamshelane nabo, ”wongeze watsho.
Ngelixa evuma ikhwelo lokuba abantu baxhase abavelisi bendawo xa bethenga kule Krisimesi, uMphathiswa uGrange uthe "ukuthengwa yeyona ndawo iphambili kwezokhenketho kunye ne-Destination Jamaica yenye yeempawu eziphambili."
Uye wabona umbono we-Main Street iJamaica njengokubamba eyona nto iphambili malunga neJamaica, wongeza esithi: “Into eyenziweyo kukubonisa malunga neJamaica; inkcubeko yayo, umculo wayo, ukutya kwayo kunye netalente enkulu esinayo amagcisa kwaye izise konke oku kunye neemveliso zehlabathi kunye nokubonisa ukuba singaphakama kwaye sibe yinxalenye yento elihlabathi liyiyo. ”
Umphathiswa u-Bartlett uqaphele ukuba yayikukuba ulwazi lokuthenga yenye yezona zinto zibalulekileyo kubakhenkethi, kwaye ikwayinto ebalulekileyo ekukhetheni indawo yokufikela kwabaninzi, ukuba uthengiso luchongwe njengelinye lezona zinto kufuneka zibenazo kuThungelwano lwezoKhenketho , icandelo le-TEF, ngoku elinceda ukuqhuba iinzame zokwahlula imveliso yeJamaica.
Uthe iinjongo ze-Style Jamaica zihambelana neenjongo ezibanzi zecandelo lezokhenketho njengoko lifuna ukukhuthaza iJamaica njengendawo ekuyiwa kuyo yokuthenga; ukukhuthaza nokuqaqambisa abayili basekhaya kwimakethi yezokhenketho, kunye nokwahlula amava okuthenga esiqithini. Isiteji salo nyaka siye sanyusa umgangatho wentengiso ekhulayo kwi-Intanethi nanjengoko yayifuna ukuphuhlisa amava okwenyani kunye nawodwa awodwa awongeza ixabiso kwimveliso yezokhenketho yaseJamaican.
Iindaba ezingakumbi ngeJamaica
INTO ONOKUYITHATHA KWELI NQAKU:
- Minister Bartlett noted that it was with the knowledge that shopping was one of the most important activities for tourists, and also an important factor in the choice of destination for many, that shopping was identified as one of the must-haves in the Tourism Linkages Network, a division of the TEF, which now helps to drive efforts to diversify Jamaica's product offering.
- "Ukuthengiswa kweemveliso kunye neenkonzo kwi-Intanethi ngoku kuyinto eqhelekileyo kwaye abathengi bethu baseJamaica baqala ukuqonda ukuba oku kuza nezinye izibonelelo ezithi zona ngokwazo zongeze ixabiso ngokwendleko zokonga kunye nokonga ixesha, ekufumaneni iimpahla kumvelisi ukuya umsebenzisi, ”utshilo uMphathiswa uBartlett.
- Its culture, its music, its food and the great talent our artisans have and has brought all of this together with brands of the world and to show that we can stand up and be a part of what the world is all about.
